At a Glance
- Tasks: Join our Agile team to analyse data and enhance marketing strategies.
- Company: Connells Group, a leader in innovative marketing technology.
- Benefits: Hybrid work model, professional development, and collaborative culture.
- Other info: Work in a dynamic environment with opportunities for growth.
- Why this job: Make a real impact on customer engagement and campaign effectiveness.
- Qualifications: Experience as a Business Analyst with strong data analysis skills.
The predicted salary is between 35000 - 45000 € per year.
Location: Milton Keynes (Hybrid: 2 days per week in office)
We are seeking a data-driven Business Analyst to join Connells Group's Technology team, supporting Marketing operations. Working in an Agile Scrum team, you will help deliver technology solutions that enable customer engagement, campaign effectiveness, and personalisation. The role focuses on data, integrations, and customer preferences, ensuring scalable and compliant solutions aligned to business goals.
Key Responsibilities
- Stakeholder Engagement: Work with Marketing teams to understand business objectives, customer journeys, and data needs; translating these into actionable user stories.
- Data & Integration Analysis: Define requirements for data flows, platform integrations (e.g. CRM, marketing tools), and data transformations.
- Data Privacy & Compliance: Embed GDPR, consent, and communication preferences into solutions by design.
- Requirements & Discovery: Lead workshops and analysis to improve targeting, segmentation, and campaign outcomes.
- Backlog Support: Collaborate with Product Owners to refine and prioritise user stories with clear acceptance criteria.
- Agile Delivery: Work closely with engineers in sprint activities, providing clarity on data, APIs, and dependencies.
- Campaign Alignment: Support timely delivery of solutions aligned to marketing schedules.
- Cross-Team Collaboration: Liaise with Marketing, Technology, and third-party vendors.
- Continuous Improvement: Drive improvements in data quality, governance, and integration processes.
Skills & Experience
- Experience as a Business Analyst in Agile/Scrum environments
- Strong data analysis, mapping, and integration experience
- Knowledge of MarTech (CRM, campaign platforms)
- Understanding of GDPR and data privacy requirements
- Experience with APIs and third-party integrations
- Proficiency in Jira and Confluence
- Strong communication and stakeholder management skills
Desirable
- Experience with segmentation, personalisation, or journey mapping
- Knowledge of data governance or quality frameworks
- Familiarity with analytics tools (e.g. Power BI, GA, SQL)
- Understanding of marketing performance metrics
What We Offer
- Hybrid working (2 days in Milton Keynes)
- Opportunity to work on high-impact marketing technology initiatives
- Collaborative Agile environment
- Ongoing professional development
Business Analyst in Milton Keynes employer: Connells Group
Connells Group is an exceptional employer that fosters a collaborative and innovative work culture, particularly within its Technology team in Milton Keynes. With a strong focus on professional development and the opportunity to work on high-impact marketing technology initiatives, employees benefit from a hybrid working model that promotes work-life balance while engaging in meaningful projects that drive customer engagement and campaign effectiveness.
StudySmarter Expert Advice🤫
We think this is how you could land Business Analyst in Milton Keynes
✨Tip Number 1
Network like a pro! Reach out to current employees at Connells Group on LinkedIn. A friendly chat can give you insider info and might just get your foot in the door.
✨Tip Number 2
Prepare for the interview by brushing up on Agile methodologies and data privacy regulations. Show us you know your stuff, especially around GDPR and how it impacts marketing operations.
✨Tip Number 3
Practice your storytelling skills! Be ready to share examples of how you've tackled data analysis and stakeholder engagement in past roles. We love hearing about real-life experiences.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you're serious about joining our team.
We think you need these skills to ace Business Analyst in Milton Keynes
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of a Business Analyst. Highlight your experience in Agile/Scrum environments and any relevant data analysis skills. We want to see how your background aligns with our needs!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about the role and how you can contribute to our Marketing operations. Don’t forget to mention your understanding of GDPR and data privacy – it’s a big deal for us!
Showcase Your Communication Skills:As a Business Analyst, you'll be liaising with various teams. Make sure your application reflects your strong communication skills. Whether it's through your CV or cover letter, let us know how you've successfully engaged stakeholders in the past.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining our team!
How to prepare for a job interview at Connells Group
✨Know Your Data
As a Business Analyst, you'll be working with data all the time. Brush up on your data analysis skills and be ready to discuss how you've used data to drive decisions in past roles. Familiarise yourself with common data tools and frameworks, especially those mentioned in the job description.
✨Understand Agile Methodologies
Since this role is within an Agile Scrum team, make sure you understand Agile principles and practices. Be prepared to talk about your experience in Agile environments, how you've contributed to sprints, and how you’ve collaborated with cross-functional teams to deliver projects.
✨Showcase Your Stakeholder Engagement Skills
Stakeholder engagement is key for this position. Think of examples where you've successfully gathered requirements from stakeholders or translated their needs into actionable user stories. Highlight your communication skills and how you ensure everyone is on the same page.
✨Be GDPR Savvy
Data privacy is crucial in this role, so brush up on GDPR regulations and how they apply to marketing technology. Be ready to discuss how you've embedded compliance into your previous projects and how you can ensure that customer preferences are respected in your solutions.
