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- Tasks: Shape and deliver measurable growth for clients across various sectors.
- Company: Join Connective3, a dynamic performance marketing agency with a creative culture.
- Benefits: Enjoy hybrid working, wellness days, and access to industry-leading training.
- Why this job: Be a thought leader and mentor while driving impactful strategies for exciting clients.
- Qualifications: Experience in digital marketing and strong stakeholder management skills required.
- Other info: Collaborative environment with excellent career progression opportunities.
The predicted salary is between 36000 - 60000 £ per year.
Connective3 is a performance marketing agency with specialisms in SEO, Data Science, Content Marketing, and Paid Media. We connect digital skill sets and expertise to deliver unprecedented results for our clients across all digital channels. We are on the lookout for a Senior Client Strategist to join our Strategy team in either our Leeds or Manchester office due to some exciting recent client wins. This is a fantastic opportunity with scope for progression and the opportunity to mentor some of the junior members of the team, working on exciting clients across ecommerce, finance and travel among other sectors.
This eclectic role has the primary objective of helping to shape and deliver measurable growth for clients. You will set the strategic priorities across accounts, determine the right opportunities, channel mix, budgets and initiatives aligned to broader client business objectives and informed via robust research and measurement.
Responsibilities
- Manage client retainers & commercial agreements (planning docs, retainers etc.).
- Establish & challenge business priorities, targets, risks & opportunities.
- Lead structured meetings (e.g. Growth Immersion sessions, stakeholder meetings, QBRs etc.).
- Review client propositions & business models via desk research & structured questioning.
- Compile market & competitor mapping reports / analyses (specific to category, niche etc.).
- Research & build audience profiles & opportunity frameworks using tools such as GWI.
- Build views of customer journeys & intent mapping, informed by research & business context.
- Obtain & interrogate available business data to inform risks / opps.
- Build opportunity prioritisation frameworks (based on risk vs reward, perceived value etc.).
- Create channel plans with rationale to define areas of focus based on opps & business context.
- Build media forecasts (all channels) based on available client media spend & agency fees.
- Establish a KPI framework to define which outcomes & metrics matter.
- Create cross-channel briefs based on growth opportunities.
- Establish appropriate measurement methodologies, in collaboration with other specialists.
- Interpret & challenge the validity of the KPI framework in execution and refine where needed.
- Establish clear pathways to validate our approach & substantiate positive business impact.
- Carry out structured reviews of client sentiment, including one-to-one discussions.
- Maintain oversight of time distribution across channels, alongside outputs, to interpret risks.
- Highlight risks to senior team members when appropriate.
- Proactively monitor industry changes & competitor activity pertinent to your clients.
- Regularly assess the current strategic approach for validity, based on evolving business context.
- Be a thought leader & contribute to materials that elevate knowledge & team marketing.
- Proactively engage all relevant channel teams, where necessary, in collaborative planning.
- Identify opportunities to improve client & agency dynamics via process improvements.
- Be a key developer of the c3 offering and seek out opportunities to grow accounts through performance, channel expansion and so on (where relevant).
- Ensure you complete all time tracking requirements to the deadlines set.
Requirements
- Proven experience working across multiple sectors.
- Experience developing and leading full-funnel digital marketing strategies.
- Ability to adapt strategies to different audiences, business models, and customer journeys.
- Advanced understanding of performance marketing, attribution models, and measurement methodologies.
- Strong stakeholder management skills, with the ability to influence and present confidently.
- Confidence researching & planning - audience profiling, market research, customer journey mapping etc.
- Commercial mindset, able to identify risks and opportunities when interrogating data.
- Strong understanding of digital channels, including SEO, Paid Media, PR and CRO.
- Confident communicator and ability to build relationships.
- Ideally a working knowledge of research tools such as GWI (or equivalent).
- Strong working knowledge of office suite.
- Strong understanding of tracking and tagging.
- Strong attention to detail and demonstrable ability to work to deadlines.
- Be collaborative and an all-round team player.
- Growth focused & always willing to embrace a challenge and learn with a curious nature.
Why Connective3?
Connective3 is a creative, fast-paced, and rewarding environment. We offer much more than just the normal ‘agency perks’. We offer you a commitment to help nurture and develop your career aspirations. From industry-leading training, conference attendance, and collaboration with different digital teams and skill sets, we ensure you always learn and grow.
Training and Development
- Regular 121s with your line manager.
- Progression mapping and goals provided for your personal development.
- Thorough onboarding and training provided across all areas of the team.
- Opportunity to attend regular digital marketing events and network.
- Access to webinars, conferences, and events.
- Opportunity to request additional training.
Benefits
- Hybrid and flexible working.
- Weekly fresh fruit.
- Yearly volunteering programme.
- Regular company socials.
- Birthday holiday.
- Private medical insurance.
- Company-funded wellness access and counselling.
- Access to Perkbox rewards.
- Wellness days off.
- Work from anywhere in the world for 6 months in the year.
- And much more!
We are not partnered with any recruiters for this role. If you would like to be considered please apply directly with us.
Senior Client Strategist in Leeds employer: Connective3
Contact Detail:
Connective3 Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Client Strategist in Leeds
✨Tip Number 1
Get to know the company inside out! Research Connective3's recent client wins and their approach to performance marketing. This will help you tailor your conversations and show that you're genuinely interested in what they do.
✨Tip Number 2
Network like a pro! Reach out to current or former employees on LinkedIn to get the inside scoop on the company culture and expectations. This can give you valuable insights that you can use during interviews.
✨Tip Number 3
Prepare for those tricky questions! Think about how your experience aligns with the responsibilities listed in the job description. Be ready to discuss specific examples of how you've managed client relationships and driven growth.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you're serious about joining the team at Connective3.
We think you need these skills to ace Senior Client Strategist in Leeds
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Senior Client Strategist role. Highlight your experience in performance marketing and how it aligns with our needs at Connective3. We want to see how you can bring measurable growth to our clients!
Showcase Your Skills: Don’t just list your skills; demonstrate them! Use specific examples from your past work that showcase your ability to manage client relationships, develop strategies, and lead teams. We love seeing real-world applications of your expertise.
Be Authentic: Let your personality shine through in your application. We’re looking for someone who’s not only skilled but also a great fit for our team culture. Share your passion for digital marketing and how you approach challenges with a curious mindset.
Apply Through Our Website: We encourage you to apply directly through our website. This way, we can ensure your application gets the attention it deserves. Plus, it’s the best way to stay updated on your application status!
How to prepare for a job interview at Connective3
✨Know Your Stuff
Before the interview, dive deep into Connective3's services and recent client wins. Familiarise yourself with their approach to performance marketing, especially in SEO, Data Science, and Paid Media. This will help you speak confidently about how your experience aligns with their needs.
✨Showcase Your Strategic Mindset
Prepare examples of how you've set strategic priorities in past roles. Be ready to discuss how you’ve identified opportunities and risks, and how you’ve used data to inform your decisions. This will demonstrate your ability to think critically and strategically, which is key for a Senior Client Strategist.
✨Engage with Questions
Interviews are a two-way street! Prepare insightful questions about the team dynamics, client challenges, and growth opportunities at Connective3. This shows your genuine interest in the role and helps you assess if it’s the right fit for you.
✨Be a Team Player
Highlight your collaborative experiences and how you've worked with different teams to achieve common goals. Connective3 values teamwork, so sharing stories that illustrate your ability to work well with others will resonate well with the interviewers.
