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For Companies At a Glance
- Tasks: Lead the UK sales team to achieve revenue targets while ensuring customer satisfaction.
- Company: Join an award-winning EdTech company transforming literacy for children worldwide.
- Benefits: Enjoy a competitive salary, bonuses, 28 days holiday, and a focus on work-life balance.
- Why this job: Make a real impact in education while working in a supportive and growth-oriented environment.
- Qualifications: Experience in educational sales and leadership, with strong coaching and CRM skills required.
- Other info: Be part of a carbon-neutral initiative and engage in local charity work.
The predicted salary is between 36000 - 60000 £ per year.
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Direct message the job poster from Connecting Education
Recruitment Director | Connecting education sector organisations with exceptional talent
Are you an experienced EdTech Sales Leader? Do you have a history of leading sales teams to achieve revenue targets? Are you passionate about delivering positive outcomes for children? This might be the role for you!
The company
Based in Northampton, our client is an Education Technology company that produces award-winning reading and writing support software for children of all ages and abilities.
Hailed as ‘the gold standard of literacy software,’ their products are used in thousands of schools worldwide, supporting learners with dyslexia, learning difficulties, physical disabilities, and other special educational needs.
The company has been trading since 1991, is active in 23 countries, and has won 12 prestigious awards. It has moved to a SaaS model and is on a significant growth curve.
The role
You’ll be responsible for leading the implementation of the company’s sales strategy in the UK. This will involve achieving the maximum possible revenue while maintaining the values of a company that really cares about its customers and its products.
Key objectives:
- Lead and motivate the UK sales team to achieve maximum revenue.
- Coach and mentor the team on SPIN-based sales strategies and account management.
- Drive the effective use of their CRM to track and manage opportunities.
- Ensure customer enquiries are handled efficiently, ensuring customer satisfaction and maximum sales opportunities.
Day-to-day includes:
- Develop and implement strategic sales plans to accommodate company goals and expand the customer base.
- Build and maintain strong, long-lasting customer relationships by partnering with them and understanding their needs.
- Line manage, lead, motivate, and review the UK sales team.
- Coach and mentor the UK sales team on using SPIN-based sales strategies to meet sales targets for new and renewal business.
- Coach the UK sales team on strategies for successful account management.
- Ensure that Group/Board strategies and directives are effectively disseminated to the UK sales team.
- Awareness of, reaction to, and team awareness raising of market fluctuations and opportunities, including local funding across all countries in the UK.
- Drive the effective use of the Dynamics CRM across the sales team to track and manage Opportunities in line with sales targets.
- Monitor market trends and competitor activities to identify opportunities and threats.
- Hire and train new team members, ensuring they are well-equipped to meet sales targets.
- Support the directors in any other projects as requested.
The package
- Competitive base salary + bonus
- An opportunity to own the department and make it your own with improvement and growth in mind
- 28 days holiday + bank holidays + 3 personal days when needed, i.e., for a duvet day – we all need one sometimes!
- Company goal to become carbon-neutral
- Lots of involvement with local charity work
- Building and growing products that make a real difference in children’s lives
- Excellent employee retention – lots of people have been with the business for several years
- Very secure – no scare or job risk from the potential recession
- Company pension
To be successful, you will…
- Have a good understanding and knowledge of the educational environment, market and legislative developments.
- Have an education background or experience in educational sales
- Have proven experience as a sales manager or in a leadership role within sales
- Be experienced in selling to schools, ideally educational technology.
- Have a demonstrated ability to motivate and lead a team
- Have excellent commercial awareness
- Have initiative, resilience and tenacity
- Have strong coaching and mentoring skills.
- Be proficient with CRM and MS Office.
- Be team-focused
- Be able to plan and execute effective strategies
- Be comfortable with conflict resolution
- Have excellent verbal and written communication skills
- Have outstanding presentation and demonstration skills
Apply!
If you’re a driven and ambitious sales leader with a passion for education, apply now!
Seniority level
- Mid-Senior level
Employment type
- Full-time
Job function
- Sales, Business Development, and Management
Industries
- E-Learning Providers
- Primary and Secondary Education
- Education
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Contact Detail:
Connecting Education Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Education Sales Manager
✨Tip Number 1
Familiarise yourself with the company's products and their impact on education. Understanding how their software supports children with various learning needs will help you articulate your passion for the role during interviews.
✨Tip Number 2
Network within the EdTech community, especially with professionals who have experience in educational sales. Engaging with industry peers can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Prepare to discuss your previous sales achievements and how you've led teams to success. Be ready to share specific examples of how you've used SPIN-based sales strategies to drive results.
✨Tip Number 4
Stay updated on market trends and competitor activities in the EdTech space. Being knowledgeable about the current landscape will demonstrate your commercial awareness and strategic thinking during discussions.
We think you need these skills to ace Education Sales Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in educational sales and leadership roles. Emphasise your achievements in leading sales teams and meeting revenue targets, as these are key aspects of the role.
Craft a Compelling Cover Letter: In your cover letter, express your passion for education and how your background aligns with the company's mission. Mention specific experiences that demonstrate your ability to motivate teams and implement effective sales strategies.
Showcase Relevant Skills: Highlight your proficiency with CRM systems and MS Office, as well as your coaching and mentoring skills. Provide examples of how you've successfully used these skills in previous roles to drive sales and improve team performance.
Research the Company: Familiarise yourself with the company's products and their impact on children's education. Understanding their values and goals will help you tailor your application and show that you're genuinely interested in contributing to their mission.
How to prepare for a job interview at Connecting Education
✨Show Your Passion for Education
Make sure to express your genuine passion for education and how it drives your sales approach. Share specific examples of how you've positively impacted students or schools in your previous roles.
✨Demonstrate Your Sales Strategy Knowledge
Be prepared to discuss your experience with SPIN-based sales strategies and how you've successfully implemented them in the past. Highlight any specific achievements that showcase your ability to lead a sales team to meet targets.
✨Familiarise Yourself with the Company’s Products
Research the company’s award-winning literacy software and understand its features and benefits. Be ready to discuss how you would position these products to potential clients and address their needs.
✨Prepare for Team Management Questions
Expect questions about your leadership style and how you motivate and mentor your team. Have examples ready that illustrate your coaching techniques and how you've helped team members achieve their sales goals.
