At a Glance
- Tasks: Lead marketing strategies for CONMED's Orthopaedic products and drive business growth.
- Company: CONMED is a global leader in medical technology, enhancing surgical care worldwide.
- Benefits: Enjoy competitive pay, professional development opportunities, and a collaborative work culture.
- Why this job: Join a dynamic team making a real impact in healthcare with innovative products.
- Qualifications: Degree level education and experience in Orthopaedic product management required.
- Other info: Willingness to travel extensively within the UKINORD region is essential.
The predicted salary is between 43200 - 72000 Β£ per year.
CONMED is a global leader in medical technology, dedicated to developing and delivering surgical and patient monitoring products that empower physicians to provide superior care, achieving better clinical outcomes for their patients. Our products, recognized as technological frontrunners in their respective fields, are trusted by healthcare professionals worldwide.
Job Summary
Responsible for driving the success of CONMEDβs Orthopaedic product portfolio across the UKINORD region, you will take ownership of long-term product and marketing strategies to meet business objectives and gain market share in focused categories, ensuring that both internal and external customer needs are identified, addressed, and met with effective solutions.
Key Responsibilities
- Business development: Contribute to build, and execute the deliverables of, a commercial strategy focused on taking market share in Sports Medicine and Biologics.
- Relationship Building & Collaboration: Build and maintain long-term relationships with colleagues, key opinion leaders (KOLs), other healthcare professionals, and procurement teams within the UKINORD region.
- Technical Support & Expertise: As the in-region product expert, provide technical expertise and training to both colleagues and customers.
- Strategic Marketing & Product Management: Take full ownership of UKINORD marketing and medical education budget and activities, including national exhibitions, medical education events, local meetings etc.
- Medical Education: Implement a Medical Education strategy to drive surgeon education throughout the UKINORD Cluster.
- Distributor Management: Drive distributor sales through Sports Medicine, Power and Foot & Ankle product education.
- NHS Frameworks & Private Healthcare Group Collaboration: Drive sales through NHS frameworks and Private Healthcare group collaboration.
- Market Intelligence & Competitive Analysis: Conduct ongoing market intelligence to identify opportunities, trends, and competitive positioning within the Orthopaedic sector.
The above description outlines the principle duties of the job role and is not an exhaustive list. The job holder may be asked to perform other tasks and duties commensurate with their skills, experience and position.
Person Specification
Education / Qualifications
- Essential: Educated to degree level or equivalent. A full, valid driving licence.
- Desirable: Professional marketing qualification such as CIM. BA Qualification such as MBA/EMBA. Registered medical/clinical qualification within Orthopaedics.
Experience, Skill, knowledge and attributes
- Essential: Proven experience in product and marketing management within the Orthopaedic sector, preferably with a focus on sports medicine.
- Strong technical expertise and the ability to deliver product demonstrations and support to both colleagues and clinical teams.
- Excellent interpersonal and communication skills, with the ability to build strong relationships with healthcare professionals and internal stakeholders.
- A strategic mindset with a focus on measurable outcomes, including experience in developing and executing successful marketing plans.
- Strong analytical skills to assess market needs, competitive landscapes, and the performance of marketing initiatives.
- Willingness to travel extensively within the UKINORD region and internationally as required.
- Self-driven and tenacious with a positive mindset.
- Excellent time management and ability to effectively prioritize.
- Ability to work independently and as part of a team.
- Exceptional focus and ability to bring tasks to completion.
- Has a genuine interest in and derives energy from building relationships and networks.
- Has a strong desire to create value for the customer.
- Enjoys working in a team and sees collaboration as a key success factor.
- Has experience with CRM systems.
UKINORD Senior Marketing Manager - Orthopaedics employer: CONMED Corporation
Contact Detail:
CONMED Corporation Recruiting Team
StudySmarter Expert Advice π€«
We think this is how you could land UKINORD Senior Marketing Manager - Orthopaedics
β¨Tip Number 1
Familiarise yourself with CONMED's Orthopaedic product portfolio and recent innovations. Understanding the specifics of their offerings will help you engage in meaningful conversations during interviews and demonstrate your genuine interest in the role.
β¨Tip Number 2
Network with professionals in the Orthopaedics field, especially those who have experience with CONMED products. Attend industry events or webinars to connect with key opinion leaders and gain insights that could be beneficial during your application process.
β¨Tip Number 3
Stay updated on market trends and competitive analysis within the Orthopaedic sector. Being knowledgeable about current challenges and opportunities can set you apart as a candidate who is proactive and well-informed.
β¨Tip Number 4
Prepare to discuss your previous experiences in product and marketing management, particularly in sports medicine. Be ready to share specific examples of how you've successfully driven business growth and built relationships in similar roles.
We think you need these skills to ace UKINORD Senior Marketing Manager - Orthopaedics
Some tips for your application π«‘
Tailor Your CV: Make sure your CV highlights relevant experience in product and marketing management within the Orthopaedic sector. Emphasise any specific achievements in sports medicine and your ability to develop successful marketing strategies.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the role and the company. Mention how your skills align with CONMED's mission and values, and provide examples of how you've successfully built relationships with healthcare professionals in the past.
Highlight Technical Expertise: Since the role requires strong technical expertise, ensure you detail your experience in delivering product demonstrations and training. Include any relevant qualifications or certifications that support your technical knowledge in Orthopaedics.
Showcase Analytical Skills: Demonstrate your analytical skills by providing examples of how you've assessed market needs and competitive landscapes in previous roles. Mention any tools or methodologies you've used to track and measure the success of marketing initiatives.
How to prepare for a job interview at CONMED Corporation
β¨Know Your Product Portfolio
Familiarise yourself with CONMED's Orthopaedic product range, especially in Sports Medicine and Biologics. Be prepared to discuss how these products can meet the needs of healthcare professionals and improve patient outcomes.
β¨Demonstrate Relationship-Building Skills
Highlight your experience in building long-term relationships with key opinion leaders and healthcare professionals. Share specific examples of how you've successfully collaborated with teams to drive sales and enhance customer satisfaction.
β¨Showcase Your Strategic Mindset
Prepare to discuss your approach to developing and executing marketing strategies. Provide examples of past successes where your strategic planning led to measurable outcomes, particularly in the Orthopaedic sector.
β¨Emphasise Your Technical Expertise
Be ready to demonstrate your technical knowledge and ability to provide training and support. Discuss how you have previously educated colleagues and customers about complex products, ensuring they are well-equipped to succeed.