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- Tasks: Create and promote engaging digital PR campaigns to boost our insurance verticals.
- Company: Join Confused.com, a leading FinTech comparison platform with a vibrant culture.
- Benefits: Enjoy hybrid work, competitive pay, generous holiday, and wellness perks.
- Why this job: Make an impact in the digital space while learning from industry experts.
- Qualifications: Passion for digital marketing and basic knowledge of SEO tools.
- Other info: Dynamic team environment with opportunities for personal and professional growth.
The predicted salary is between 30000 - 42000 ÂŁ per year.
Hybrid: 2 days per week in our Tower Bridge office
About Confused.com
Confused.com is the UK’s first comparison platform for car insurance. We’ve been helping customers since 2002 by empowering them to make better decisions around insurance and financial services. We’re part of RVU, a group of online brands that include: Uswitch, Tempcover, money.co.uk, and Mojo Mortgages. We are at the cutting edge of the FinTech industry, so we’re always looking for extraordinary talent. If you love what you do, get in touch today!
About The Role
We are looking for a Digital PR Executive to join us on a full-time basis to support the growth of our annual insurance verticals, including products such as car, home, travel, pet, and life insurance. In this role, you will support the wider outreach team with the creation of creative link-building campaigns to aid our organic search performance.
What You’ll Be Doing
- Campaign support and generation: generate ideas for online resources and content that is specifically targeted to individual, and relevant publications and websites
- Creation of outreach materials: write outreach pitches and press releases, tailored to target audiences
- Prospecting: create tailored, detailed prospect lists with relevant targets for each outreach campaign created
- Outreach promotion: pitch outreach materials to the relevant prospect lists to secure high-quality links, focusing on delivering specific activity to high authority websites
- Collaboration: collaborate effectively with internal teams across RVU, such as content writers, designers, SEO, PR, and the wider outreach team to ensure campaigns fall into wider teams’ KPIs and business goals
- Reporting: autonomously complete internal outreach tracking sheets to monitor and report on the performance of campaigns
- Learning & Development: work with your manager to learn marketing practices, tools, and platforms, following continually evolving SEO and outreach landscapes. Apply learnings to improve individual processes and share with the wider team(s) where necessary
What We’re Looking For
- Digital Interest: a keen interest in the digital environment of SEO, AI, and a desire to learn and upskill where necessary
- Foundational Knowledge: basic knowledge of specific marketing tools, platforms, or search engine best practices (e.g., Google search principles). Understanding of link building impact within wider SEO strategy
- Communication Skills: strong written and verbal communication skills to create best-in-practice outreach materials and support teammates proactively
- Analytical Basics: basic understanding of data and the ability to focus on task accuracy when reviewing campaign results
- Growth Mindset: an openness to feedback and a willingness to ask questions to develop your skills
- Creativity: ability to follow creative guidance and contribute fresh ideas to campaign executions
You don’t need to tick off everything on this list - so don’t let that hold you back from applying. We want to make sure you’re learning plenty during your time with us!
Our commitment to you
We are dedicated to developing valuable, inclusive, and user-friendly products and services that deliver positive outcomes for all of our customers. To achieve this, it’s essential that our teams reflect the diverse range of people in our community. We believe in being the change we wish to see in the world, by embracing our differences and holding ourselves accountable to being open and inclusive teammates and wider community members.
What We Offer
- 10% discretionary yearly bonus and yearly pay reviews (based on RVU and personal performance)
- A hybrid working approach with 2 in-office days per week and up to 22 working days per year to “work from anywhere”
- Employer-matching pension contributions up to 7.5%
- A one-off £300 “work from home” budget to help contribute towards a great work environment at home
- Excellent maternity, paternity, shared parental, and adoption leave policy, for those key moments in your life
- 25 days holiday (increasing with years of employment to 30 days) + 2 days “my time” per year
- Private medical cover, critical illness cover and employee assistance programme
- A healthy learning and training budget
- Electric vehicle and cycle to work schemes
- Free in-office gym, accessible 7 days a week
- Free breakfast in the office daily
- You’ll be equipped with great technology (choice of Mac or Windows)
- Free access to the Calm and Peppy app for physical and mental health
- Regular events - from team socials to company-wide events with insightful external speakers, we want to make sure our colleagues continue to feel connected.
Digital PR Executive in London employer: Confused.com
Contact Detail:
Confused.com Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital PR Executive in London
✨Tip Number 1
Get your networking game on! Connect with people in the industry through LinkedIn or local events. You never know who might have a lead on that Digital PR Executive role you’re after.
✨Tip Number 2
Show off your creativity! When reaching out, share some of your own ideas for campaigns or content that could benefit Confused.com. This will demonstrate your enthusiasm and understanding of their needs.
✨Tip Number 3
Don’t be shy about following up! If you’ve had an interview or sent a pitch, drop a friendly message to check in. It shows your interest and keeps you on their radar.
✨Tip Number 4
Apply directly through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the team at Confused.com.
We think you need these skills to ace Digital PR Executive in London
Some tips for your application 🫡
Show Your Passion for Digital PR: When you're writing your application, let your enthusiasm for digital PR shine through! We want to see that you’re genuinely interested in the digital landscape and eager to learn more about SEO and outreach strategies.
Tailor Your Outreach Materials: Make sure to customise your outreach pitches and any other materials you submit. We love creativity, so don’t hesitate to showcase your unique style while ensuring it aligns with our brand voice!
Highlight Your Communication Skills: Strong written communication is key for this role. Use your application to demonstrate your ability to convey ideas clearly and effectively. A well-structured application will definitely catch our eye!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Confused.com
✨Know Your Digital PR Basics
Before the interview, brush up on your knowledge of digital PR and SEO. Familiarise yourself with key concepts like link building and outreach strategies. This will help you speak confidently about how you can contribute to the team at Confused.com.
✨Tailor Your Outreach Materials
Prepare examples of outreach pitches or press releases you've created in the past. Make sure they are tailored to specific audiences, as this is a crucial part of the role. Being able to showcase your creativity and understanding of target demographics will impress the interviewers.
✨Show Off Your Collaboration Skills
Since the role involves working with various teams, be ready to discuss your experience collaborating with others. Share specific examples of how you’ve worked with content writers, designers, or other departments to achieve a common goal. This will demonstrate your ability to fit into their team dynamic.
✨Ask Insightful Questions
Prepare thoughtful questions about the company’s current campaigns or their approach to digital marketing. This shows your genuine interest in the role and helps you understand how you can align your skills with their goals. Plus, it gives you a chance to engage in a meaningful conversation during the interview.