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- Tasks: Create compelling content that drives sales and engages customers.
- Company: Join a dynamic team at a leading B2B marketing firm.
- Benefits: Flexible work environment, competitive pay, and opportunities for growth.
- Why this job: Be the creative force behind impactful campaigns that close deals faster.
- Qualifications: Experience in content marketing and a passion for storytelling.
- Other info: Collaborative culture with a focus on innovation and results.
The predicted salary is between 36000 - 60000 £ per year.
We’re seeking a creative, strategic, and execution-driven Content & Sales Enablement Manager to power our go-to-market engine. This hybrid role bridges marketing and sales by owning full-funnel content creation while enabling our sales team with the right messaging, materials, and campaigns to close deals faster. You’ll play a key role in crafting compelling content that converts—whether it’s through targeted ABM campaigns, persuasive sales collateral, or top-funnel thought leadership. This is an ideal role for a B2B marketer who thrives on alignment, storytelling, and results.
Key Responsibilities- Content Marketing & Copywriting
- Write high-converting content for B2B (and some B2C) campaigns, including emails, landing pages, and nurture sequences.
- Create thought leadership assets: white papers, eBooks, guides, and case studies that drive awareness and lead generation.
- Turn internal or external data into Digital PR opportunities and media-ready content.
- Audit and update website copy to reflect evolving product value and brand voice.
- Optimize legacy content for SEO and performance.
- Develop and maintain sales enablement assets: pitch decks, case studies, one-pagers, etc.
- Collaborate with Sales leadership to understand field needs and tailor messaging, materials, and playbooks.
- Build and manage a centralized content library that’s easy for AEs to access and use.
- Partner with demand gen and paid media teams to ensure content aligns with funnel strategy.
Sales Enablement Content Manager employer: Confidential
Contact Detail:
Confidential Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Enablement Content Manager
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best content and campaigns. This is your chance to demonstrate how you can craft compelling narratives that convert.
✨Tip Number 3
Tailor your approach! When you’re reaching out to potential employers, make sure to highlight how your experience aligns with their needs. Show them you understand their market and challenges.
✨Tip Number 4
Don’t forget to apply through our website! We love seeing candidates who are proactive and engaged. Plus, it’s the best way to ensure your application gets noticed by the right people.
We think you need these skills to ace Sales Enablement Content Manager
Some tips for your application 🫡
Show Your Creative Side: When you're crafting your application, let your creativity shine through! We want to see how you can think outside the box and create compelling content that resonates. Use examples from your past work to showcase your storytelling skills.
Tailor Your Content: Make sure to tailor your application to the role of Sales Enablement Content Manager. Highlight your experience in B2B marketing and how you've successfully aligned content with sales strategies. This will show us that you understand the importance of bridging marketing and sales.
Be Results-Driven: We love seeing results! In your application, include metrics or outcomes from your previous campaigns. Whether it’s increased engagement or higher conversion rates, showing us your impact will make your application stand out.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about what we do at StudySmarter!
How to prepare for a job interview at Confidential
✨Know Your Content Inside Out
As a Sales Enablement Content Manager, you’ll need to demonstrate your understanding of B2B content creation. Brush up on your previous work and be ready to discuss specific examples of high-converting content you've crafted, like emails or landing pages. This will show your expertise and how you can bring value to their team.
✨Showcase Your Strategic Thinking
Prepare to talk about how you align content with sales strategies. Think of instances where your content directly contributed to closing deals or improving sales performance. Highlighting your ability to bridge marketing and sales will resonate well with the interviewers.
✨Bring Data to the Table
Since this role involves optimising content for performance, be ready to discuss how you've used data to inform your content decisions. Whether it’s SEO metrics or campaign results, showing that you can turn data into actionable insights will set you apart.
✨Demonstrate Collaboration Skills
This position requires working closely with sales leadership and other teams. Prepare examples of how you’ve successfully collaborated in the past, whether it was creating pitch decks or aligning on messaging. Emphasising your teamwork skills will highlight your fit for this hybrid role.
