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For Companies At a Glance
- Tasks: Lead the sales and marketing strategy to drive growth and brand direction.
- Company: Join a dynamic organisation at a pivotal growth stage.
- Benefits: Competitive salary up to £120,000 plus benefits and remote work flexibility.
- Why this job: Make a significant impact on market position and team performance.
- Qualifications: Senior leadership experience in sales and marketing with a strong commercial mindset.
- Other info: Opportunity for career advancement in a high-growth environment.
The predicted salary is between 72000 - 84000 £ per year.
Location: Remote (UK‑wide) with regular travel
Contract: Permanent
Salary: Up to £120,000 per annum + benefits
We are seeking an experienced Sales & Marketing Director to lead commercial strategy nationwide. This confidential appointment comes at a pivotal point in the organisation’s growth and offers the opportunity to influence market position, brand direction and end‑to‑end performance.
The Role
The Sales & Marketing Director will define and deliver the full commercial strategy, overseeing market positioning, brand standards, marketing performance, pipeline management and activity. Leading the team, you will ensure strong conversion across the enquiry journey while driving high‑quality, consistent marketing output. You’ll balance growth objectives with operational capacity, supporting strategic planning and long‑term sustainability.
Key Responsibilities
- Own the full sales and marketing strategy
- Lead the pipeline and ensure strong conversion performance
- Provide strategic leadership
- Oversee marketing strategy across digital and traditional channels
- Ensure consistency of brand positioning, messaging and quality
- Lead, develop and manage a high‑performing team spanning sales, admissions and marketing
- Use insight and data to guide commercial decision‑making
- Work closely with senior leaders across finance, operations and education
- Provide clear commercial reporting to executive leadership
Experience & Skills Required
Essential
- Senior leadership experience across sales and marketing
- Proven track record of driving growth
- Strong commercial mindset with the ability to balance opportunity and risk
- Experience leading multi‑disciplinary teams
- Data‑led decision maker with strong analytical capability
- Excellent stakeholder management at executive level
- Experience leading marketing functions
Desirable
- Background in high‑growth or private‑equity‑backed organisations
- Experience integrating or scaling newly acquired sites
- Familiarity with digital marketing performance tools
Sales & Marketing Director in Reading employer: Confidential
Contact Detail:
Confidential Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales & Marketing Director in Reading
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry and let them know you're on the lookout for a Sales & Marketing Director role. You never know who might have the inside scoop on an opportunity or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company’s current market position and recent developments. This will help us tailor our responses and show that we’re genuinely interested in how we can contribute to their growth.
✨Tip Number 3
Practice your pitch! We need to be able to clearly articulate our vision for the sales and marketing strategy. Think about how we can balance growth objectives with operational capacity and be ready to discuss this in detail.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure our application gets noticed. Plus, it shows we’re serious about joining the team and ready to take on the challenge of leading their commercial strategy.
We think you need these skills to ace Sales & Marketing Director in Reading
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Sales & Marketing Director role. Highlight your senior leadership experience and any proven track record of driving growth. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Share specific examples of how you've led teams and driven marketing strategies in the past. We love a good story!
Showcase Your Data Skills: Since we're looking for a data-led decision maker, make sure to highlight your analytical capabilities. Share instances where you've used insights to guide commercial decisions. We want to know how you can help us grow!
Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. We can’t wait to see what you bring to the table!
How to prepare for a job interview at Confidential
✨Know Your Numbers
As a Sales & Marketing Director, you'll need to demonstrate your understanding of key metrics. Brush up on your sales figures, conversion rates, and marketing performance stats. Be ready to discuss how you've used data to drive growth in previous roles.
✨Showcase Leadership Skills
This role requires strong leadership, so prepare examples that highlight your experience managing teams. Think about times when you’ve led a team through challenges or driven high performance. Use the STAR method (Situation, Task, Action, Result) to structure your responses.
✨Understand the Brand
Familiarise yourself with the company's brand positioning and messaging. Be prepared to discuss how you would enhance their market presence and ensure consistency across all channels. Showing that you’ve done your homework will impress the interviewers.
✨Prepare for Strategic Questions
Expect questions about balancing growth objectives with operational capacity. Think about your approach to strategic planning and sustainability. Have a few ideas ready on how you would tackle these challenges in the context of the organisation’s goals.
