Are you a dynamic leader with a passion for performance marketing and a knack for strategic thinking? Our client is seeking a Head of Paid Media to join their team on a permanent basis. This role offers an exciting blend of senior client leadership, team management, operational ownership, and strategic direction. If you thrive in a fast-paced environment and are ready to take the reins of a performance-driven B2 B marketing agency, this could be the perfect fit for you.
Key Duties and Responsibilities:
- Lead the performance function with a primary focus on paid media across LinkedIn Ads, Google Ads, and emerging channels.
- Set and maintain high standards for campaign architecture, targeting, creative testing, bidding, and measurement.
- Drive strategic direction on priority accounts, leading quarterly business reviews and defining future outlooks.
- Manage a team of performance directors, leads, and growth marketers, providing coaching and development.
- Ensure proactive performance management using AI-enabled systems to optimize client outcomes.
Skills and Experience:
- Extensive experience in B2 B paid media and demand generation, with agency-side experience essential.
- Proven track record managing substantial media budgets with demonstrable improvements in pipeline generation metrics.
- Strong background working with Enterprise and high-growth SaaS clients.
- Experience leading a performance team and contributing to or owning go-to-market and demand-gen strategies.
- Advanced proficiency in LinkedIn Ads and Google Ads; knowledge of HubSpot, Salesforce, and marketing automation platforms is advantageous.
Company Benefits:
- Competitive salary with a 10% annual bonus, paid quarterly.
- Pension
- 25 days annual leave plus bank holidays
- Wellness days and birthday day off
- Flexible working arrangements and early finish on Fridays
- Professional development opportunities
- Fully rmemote
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Head of Paid Media in Manchester employer: Confidential
As a leading employer in the data centre operations sector, we offer an exceptional work environment that prioritises employee growth and development. Our collaborative culture fosters innovation and accountability, while our commitment to safety and operational excellence ensures that you will be part of a team that values your contributions. With opportunities for international travel and the chance to lead critical operations across the EMEA region, this role provides a unique platform for impactful leadership and career advancement.
