At a Glance
- Tasks: Lead marketing strategy and manage an offshore team to drive growth.
- Company: Established UK business in the B2B services sector with a dynamic culture.
- Benefits: Competitive salary, flexible part-time hours, and opportunity for professional growth.
- Other info: Work closely with senior leadership and enjoy a flexible working pattern.
- Why this job: Shape marketing strategies and make a real impact on business growth.
- Qualifications: Senior B2B marketing experience and strong leadership skills.
The predicted salary is between 45000 - 50000 £ per year.
- Part-Time Marketing Lead
- Working pattern: 3 days per week, with flexibility
The Opportunity
An established and ambitious UK business operating in the B2 B services sector is looking for an experienced Part-Time Marketing Lead.
This is a permanent, part-time opportunity, with direct employment by the business.
The Role
Working three days a week, you will own the marketing direction, establish practical frameworks and lead execution through an offshore team.
You will review existing activity, identify opportunities and focus investment on measurable commercial outcomes.
- Marketing strategy: Develop a practical strategy aligned with business growth objectives.
- Offshore team leadership: Help shape and recruit the team, then train, mentor and support its development.
- Delegation and quality: Translate strategy into clear briefs, workflows and priorities; review output, coach the team and maintain quality.
- Lead generation: Build a consistent pipeline of qualified opportunities through targeted, multi-channel B2 B campaigns.
- Sales and marketing alignment: Work with sales leadership to improve lead quality, conversion and pipeline progression.
- Target markets and messaging: Define priority sectors, buyer personas and messaging for multiple decision-makers.
- Campaign oversight: Plan and direct activity across email, Linked In, digital, content, events and other appropriate channels, with the offshore team handling execution.
- Marketing operations: Improve CRM use, automation, data quality, reporting and campaign measurement.
- Content and digital visibility: Guide website messaging, thought leadership, case studies and visibility through search and AI-powered platforms.
- Commercial reporting: Set meaningful KPIs and demonstrate marketing's contribution to pipeline and revenue.
About You
We are looking for a strategic B2 B marketing leader who knows how to build capability in a growing business and achieve results through others.
You will be comfortable advising senior stakeholders while giving an offshore team the direction, training and feedback needed to execute well.
- Senior B2 B marketing experience, ideally in a service-led, outsourced or contract-based business.
- Experience developing marketing strategy in small to mid-sized organisations.
- A track record of generating leads and sales pipeline through integrated campaigns.
- Experience establishing or improving marketing functions, processes and frameworks.
- Proven ability to train, mentor and delegate to marketing colleagues; experience managing offshore or remote teams is particularly valuable.
- Ability to turn strategic goals into clear briefs and practical work plans for others to execute.
- Strong understanding of sales and marketing alignment, lead qualification and conversion.
- Working knowledge of CRM, marketing automation, data and campaign performance.
- Confidence working with CEOs and senior leadership teams, with a pragmatic, commercial approach.
Why Consider This Opportunity?
- Strategy with delivery support: Lead the direction while a dedicated offshore team executes the work.
- Build and develop people: Train, delegate and mentor a team that can grow with the business.
- Genuine influence: Shape marketing at an important stage of growth.
- Senior-level exposure: Work closely with the CEO and leadership team.
- Commercial ownership: Make a measurable contribution to lead generation and revenue.
- Flexibility: A permanent, three-day-a-week position with flexibility around how those days are structured.
Armstrong Lloyd is acting as a recruitment agency on behalf of its client, who will be the successful candidate's employer.
Further details about the client will be shared with suitably qualified candidates following an initial discussion.
#J-18808-Ljbffr
Part-Time Marketing Lead in London employer: Confidential
As a leading employer in the data centre operations sector, we offer an exceptional work environment that prioritises employee growth and development. Our collaborative culture fosters innovation and accountability, while our commitment to safety and operational excellence ensures that you will be part of a team that values your contributions. With opportunities for international travel and the chance to lead critical operations across the EMEA region, this role provides a unique platform for impactful leadership and career advancement.
StudySmarter Expert Advice🤫
We think this is how you could land Part-Time Marketing Lead in London
✨Get Involved in Local Events
Marketing pros thrive on connections, so why not get yourself out there? Attend local events or trade shows related to marketing-communications. These are great opportunities to meet potential employers and other marketers who might have insider info about openings at places like Confidential.
✨Utilise Marketing Communities
Join online marketing communities and forums. Platforms like LinkedIn or Facebook have groups specifically for marketing and communications where job leads get shared frequently. Engage in conversations to showcase your knowledge and make connections that could lead to your part-time position!
✨Showcase Your Skills Online
As you’re looking for part-time work, having a strong online presence can really help us. Create a portfolio website to showcase your campaigns, writing, and any projects you've worked on. Share your expertise on social media; it helps you to stand out to potential employers like Confidential.
✨Apply Through Our Website
When you spot a part-time role, especially at places like Confidential, don’t hesitate to apply directly through our website! This shows your enthusiasm and commitment right from the start. Plus, it often gives you a better chance of getting noticed in the application pile.
We think you need these skills to ace Part-Time Marketing Lead in London
Some tips for your application 🫡
Show Off Your Creative Flair:In marketing communications, we love to see creativity shine through! Use your CV and cover letter to showcase any campaigns you've worked on or even personal projects that highlight your skills. Whether it's social media content, email marketing, or branding, let your unique voice and ideas shine.
Know the Market and the Company:Before applying to Confidential, do a little homework on their marketing approach and campaigns. Tailor your application to reflect your understanding of their brand voice. Mention specific examples of their work that resonate with you in your cover letter - it shows you’re genuinely interested and engaged!
Flexibility is Key:Since this is a part-time role, don’t forget to highlight your availability in your application. We want to see your openness to work flexible hours that fit both your schedule and the company's needs. This shows you’re prepared and committed!
Include Your Portfolio:If you’ve got a portfolio or even a few examples of your work, make sure to attach them or link to them in your application. We want to see what you’ve created, whether it's blogs, social media posts, or PR materials. It’s an excellent way to demonstrate your skills and experiences visually!
How to prepare for a job interview at Confidential
✨Show Off Your Portfolio
Make sure to bring along some examples of your past work, whether it’s social media campaigns, email newsletters, or any content you’ve created. You'll want to showcase your style and effectiveness—this is our chance to shine a light on our creative side!
✨Brush Up on Marketing Tools
Be prepared to chat about the marketing tools you’ve used, like Google Analytics, Hootsuite, or Canva. Familiarity with these platforms can really set us apart and show that we're ready to dive in and start contributing from day one.
✨Emphasise Your Flexibility and Learning Mindset
Since this is a part-time gig, let’s talk about how you plan to manage your time effectively while juggling other commitments. Employers love candidates who can learn quickly and adapt—so highlight your willingness to grow in the role!
✨Bring Questions About Team Dynamics
Ask about the team you’ll be working with and how communications flow within the company. This shows that we’re not just interested in the role, but also in how we’ll fit into their existing marketing squad at Confidential—it's all about teamwork!