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For Companies At a Glance
- Tasks: Lead the sales and marketing strategy to drive growth and brand positioning.
- Company: Join a dynamic organisation at a pivotal growth stage.
- Benefits: Competitive salary up to £120,000 plus benefits and remote work flexibility.
- Why this job: Make a significant impact on market direction and team performance.
- Qualifications: Senior leadership experience in sales and marketing with a strong commercial mindset.
- Other info: Opportunity to work with senior leaders and drive strategic planning.
The predicted salary is between 72000 - 84000 £ per year.
Location: Remote (UK‑wide) with regular travel
Contract: Permanent
Salary: Up to £120,000 per annum + benefits
We are seeking an experienced Sales & Marketing Director to lead commercial strategy nationwide. This confidential appointment comes at a pivotal point in the organisation’s growth and offers the opportunity to influence market position, brand direction and end‑to‑end performance.
The Role
The Sales & Marketing Director will define and deliver the full commercial strategy, overseeing market positioning, brand standards, marketing performance, pipeline management and activity. Leading the team, you will ensure strong conversion across the enquiry journey while driving high‑quality, consistent marketing output. You’ll balance growth objectives with operational capacity, supporting strategic planning and long‑term sustainability.
Key Responsibilities
- Own the full sales and marketing strategy
- Lead the pipeline and ensure strong conversion performance
- Provide strategic leadership
- Oversee marketing strategy across digital and traditional channels
- Ensure consistency of brand positioning, messaging and quality
- Lead, develop and manage a high‑performing team spanning sales, admissions and marketing
- Use insight and data to guide commercial decision‑making
- Work closely with senior leaders across finance, operations and education
- Provide clear commercial reporting to executive leadership
Experience & Skills Required
Essential
- Senior leadership experience across sales and marketing
- Proven track record of driving growth
- Strong commercial mindset with the ability to balance opportunity and risk
- Experience leading multi‑disciplinary teams
- Data‑led decision maker with strong analytical capability
- Excellent stakeholder management at executive level
- Experience leading marketing functions
Desirable
- Background in high‑growth or private‑equity‑backed organisations
- Experience integrating or scaling newly acquired sites
- Familiarity with digital marketing performance tools
Sales & Marketing Director in Coventry employer: Confidential
Contact Detail:
Confidential Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales & Marketing Director in Coventry
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry and let them know you're on the lookout for a Sales & Marketing Director role. You never know who might have the inside scoop on an opportunity that’s not even advertised yet.
✨Tip Number 2
Prepare for interviews by researching the company thoroughly. Understand their market position, brand direction, and recent news. This will help you tailor your responses and show that you’re genuinely interested in leading their commercial strategy.
✨Tip Number 3
Practice your pitch! Be ready to discuss your proven track record of driving growth and leading teams. Highlight specific examples where you've used data to make decisions and how that led to successful outcomes.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Sales & Marketing Director in Coventry
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Sales & Marketing Director role. Highlight your senior leadership experience and any proven track record of driving growth. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Share specific examples of how you've led teams and driven marketing strategies in the past. We love a good story!
Showcase Your Data Skills: Since we're all about data-led decision making, make sure to highlight your analytical capabilities. Mention any tools or methods you've used to guide commercial decisions. We want to know how you use insight to drive success!
Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, we love seeing applications come directly from our site!
How to prepare for a job interview at Confidential
✨Know Your Numbers
As a Sales & Marketing Director, you'll need to demonstrate your understanding of key performance metrics. Brush up on your past achievements and be ready to discuss specific figures that showcase your success in driving growth and conversion rates.
✨Showcase Your Leadership Style
This role requires strong leadership skills, so think about how you can convey your approach to managing teams. Prepare examples of how you've led multi-disciplinary teams in the past, focusing on how you foster collaboration and drive high performance.
✨Be Data-Driven
Since the job emphasises data-led decision-making, come prepared with examples of how you've used insights and analytics to guide your marketing strategies. Discuss specific tools or methodologies you've employed to track performance and make informed decisions.
✨Align with Company Vision
Research the company's current market position and brand direction. Be ready to discuss how your vision aligns with theirs and how you can contribute to their growth objectives while maintaining operational capacity. This shows you're not just a fit for the role, but also for the company culture.
