Digital Marketing Specialist
Part-Time (3 Days per Week)
A well-established legal services business is seeking a commercially minded Digital Marketing Specialist to take ownership of its digital marketing activity and help drive client acquisition, engagement and retention.
Working closely with external agency partners and senior stakeholders, you'll play a key role in improving digital performance, enhancing the client journey and introducing greater insight into marketing decision-making.
Key Responsibilities
- Manage website content, performance and ongoing development.
- Coordinate SEO and PPC activity with external agency partners.
- Monitor and report on website traffic, enquiries and conversion performance.
- Analyse client feedback, online reviews and customer insights.
- Identify opportunities to improve the client journey and overall customer experience.
- Research and recommend CRM and marketing technology solutions.
- Explore opportunities to utilise AI and automation within marketing processes.
- Monitor competitor activity and digital best practice.
About You
- Experience in digital marketing, marketing operations or customer insight.
- Strong understanding of website analytics, SEO, PPC and lead generation.
- Experience working with websites, CRM platforms and marketing technology.
- Data-driven, commercially aware and confident turning insight into action.
- Highly organised with strong project management skills.
Desirable
- Experience within legal, professional or financial services.
- Exposure to CRM selection or implementation projects.
- Experience using AI, automation or reporting tools to improve marketing effectiveness.
This is an excellent opportunity for a hands-on digital marketer looking for a flexible, part-time role where they can make a visible impact and help shape the future marketing direction of a respected professional services business.
At Gleeson Recruitment Group, we embrace inclusivity and welcome applicants of all backgrounds, experiences, and abilities. We are proud to be a disability confident employer.
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Digital Marketing Specialist in Birmingham employer: Confidential
As a leading employer in the data centre operations sector, we offer an exceptional work environment that prioritises employee growth and development. Our collaborative culture fosters innovation and accountability, while our commitment to safety and operational excellence ensures that you will be part of a team that values your contributions. With opportunities for international travel and the chance to lead critical operations across the EMEA region, this role provides a unique platform for impactful leadership and career advancement.
