At a Glance
- Tasks: Lead digital marketing strategies for iconic brands like Vogue and GQ.
- Company: Join Condé Nast, a global media powerhouse with a creative culture.
- Benefits: Enjoy 25 days holiday, private healthcare, and remote work options.
- Other info: Collaborative environment with opportunities for personal and professional growth.
- Why this job: Make an impact in the fast-paced world of digital marketing.
- Qualifications: 7+ years in performance marketing with expertise in paid media platforms.
The predicted salary is between 56250 - 68750 £ per year.
Condé Nast is a global media company producing the highest quality content with a footprint of more than 1 billion consumers in 32 territories through print, digital, video and social platforms. The company’s portfolio includes many of the world’s most respected and influential media properties including Vogue, Vanity Fair, Glamour, GQ, The New Yorker, Condé Nast Traveler/Traveller, Allure, AD, Bon Appétit and Wired, among others.
Condé Nast thrives on collaboration, and our teams come together in the office four days a week (Monday - Thursday).
What you'll do:
- You will help create and develop our digital marketing strategy across paid channels as well as owned and earned media, to drive growth for all consumer business areas, strategically planning full-funnel campaigns with a focus on delivering customer acquisition targets.
- You will serve as the team’s digital media specialist, responsible for defining best-in-class digital media strategies, managing channel performance and using data to optimise performance to maximise ROI, CPA and LTV.
Key Duties & Responsibilities:
- With the support of the European Performance & Growth Director, you will drive consumer revenue growth through acquisition, retention and engagement marketing campaigns that align to our strategy.
- You will plan and deliver full-funnel strategies across digital channels and will work with the CRM and Partnerships Marketing Managers to plan and deliver cross-channel campaigns.
- The Performance Marketing Manager is responsible for leading the digital marketing strategy and execution across magazine subscriptions, memberships and ecommerce products across all of our brands.
- With a strong focus on digital growth, you will define and deliver integrated marketing plans that drive acquisition, retention and lifetime value KPIs.
- You will build strong cross-functional relationships to develop creative, high-performing campaigns, collaborating closely with commercial, legal and brand teams to maximise opportunities.
- You will analyse and optimise activity through data-driven insights to deliver sustained growth.
- You will proactively identify new growth opportunities including emerging channels and strategies, partnerships and testing roadmaps.
- You will manage marketing budgets to deliver set revenue and performance targets, reporting to stakeholders on marketing impact, learnings and opportunities.
Who you are:
- A performance-driven digital media expert with a minimum of 7 years experience of running and optimising campaigns on paid media platforms including Meta, Google & TikTok.
- Client side consumer marketing professional with relevant experience working on DTC or B2C within fast paced consumer sectors (such as fashion, beauty, tech or media).
- Experience of successfully managing affiliate programmes, such as AWIN or Impact.
- Proven experience managing vendors and external partners, overseeing agency relationships end-to-end.
- Proven track record of driving business impact and devising fully integrated marketing strategies to deliver both acquisition & retention objectives and KPIs such as CPA and LTV.
- Solid understanding of the full marketing mix, with experience integrating digital activity with CRM, partnerships, print media and events to maximise impact.
- Driven, enthusiastic with strong commercial acumen and excellent organisational skills.
- Ability to work collaboratively with excellent people skills.
- Highly analytical, utilising data to uncover insights and opportunities.
What benefits do we offer?
- 25 days holiday (plus bank holidays) and extra days of annual leave if you move house or want to volunteer.
- Access to a competitive pension scheme, Bupa Private Healthcare, Season ticket loans and eye tests.
- A range of tools to support your wellbeing, including core hours, 10 remote days, access to our Employee Assistance Programme, corporate gym membership and cycle to work scheme.
- Dog-friendly office, plus discounts and magazine subscriptions.
- Encouragement of personal and professional growth through the Condé Nast Learning Hub.
- Employee Resource Groups provide a platform for employees to identify shared objectives and work on community priorities.
Condé Nast is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, age, familial status and other legally protected characteristics.
Performance Marketing Manager in London employer: Conde Nast
CONDÉ NAST is an exceptional employer that fosters a dynamic and creative work environment, perfect for those passionate about editorial excellence. With a strong commitment to employee growth, we offer numerous opportunities for professional development and collaboration within a talented team. Located in a vibrant area, our culture encourages innovation and celebrates the unique voices that contribute to our prestigious publications.
StudySmarter Expert Advice🤫
We think this is how you could land Performance Marketing Manager in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Conde Nast and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Conde Nast are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Conde Nast on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Conde Nast. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Performance Marketing Manager in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Conde Nast. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Conde Nast:Show us that you’ve done your homework! In your application, briefly mention what you admire about Conde Nast’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Conde Nast
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Conde Nast will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Conde Nast, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.