At a Glance
- Tasks: Drive consumer growth through innovative marketing campaigns and data analysis.
- Company: Join a leading media company known for creativity and collaboration.
- Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
- Other info: Dynamic team environment with a focus on creativity and innovation.
- Why this job: Make a real impact on customer engagement and revenue strategies.
- Qualifications: 5+ years in CRM marketing with strong analytical and communication skills.
The predicted salary is between 50000 - 65000 £ per year.
Responsibilities
- Drive consumer revenue growth through acquisition, retention and engagement marketing campaigns that align with business strategy.
- Plan and execute full‑funnel CRM strategies, coordinating with Digital and Partnerships Marketing Managers to deliver cross‑channel campaigns.
- Lead the customer marketing strategy for magazine subscriptions, memberships and e‑commerce products across all brands.
- Build strong cross‑functional relationships to develop creative, high‑performing campaigns in collaboration with commercial, legal and brand teams.
- Analyse and optimise campaign performance using data‑driven insights, reporting impact, learnings and opportunities to stakeholders.
- Identify and pursue new growth opportunities, including emerging channels, partnerships and testing roadmaps.
- Plan and manage campaigns to meet set revenue and performance targets, overseeing approvals, QA and deadlines.
- Serve as the team’s customer marketing specialist, defining best‑in‑class strategy, managing channel performance and continually optimising ROI and LTV.
- Work with European Consumer Revenue analysts to monitor and optimise KPIs, using analytics to critique strategy and develop test‑and‑learn plans.
- Present learnings and future plans to key stakeholders in a clear and impactful manner.
- Collaborate with the data intelligence team to ensure accurate customer targeting and data set‑up using the customer data platform.
- Partner with internal and external designers to create marketing assets that drive performance and reflect brand standards.
- Forecast performance, recommend strategic adjustments and identify new opportunities based on market trends and data insights.
Qualifications
- Minimum 5 years of experience running and optimising CRM campaigns with measurable LTV impact.
- Proficient in leveraging CDP and data platforms to optimise campaign targeting.
- Track record of devising fully integrated marketing strategies that deliver retention and purchase conversion objectives.
- Deep understanding of the full marketing mix, integrating digital activity with CRM, partnerships, print media and events.
- Strong commercial acumen, excellent organisational skills and ability to prioritise workload and meet deadlines.
- Highly analytical, utilising data to uncover insights, test new approaches and continually improve marketing effectiveness.
- Expertise in data platforms, attribution modelling, DMP integration and analytics processes.
- Strong communication and presentation skills with proven ability to present to senior stakeholders.
- Proactive, curious and action‑oriented, capable of turning ideas into impact at pace.
Condé Nast is an equal opportunity employer.
We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, age, familial status and other legally protected characteristics.
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CRM Marketing Manager in City of Westminster employer: Conde Nast
CONDÉ NAST is an exceptional employer that fosters a dynamic and creative work environment, perfect for those passionate about editorial excellence. With a strong commitment to employee growth, we offer numerous opportunities for professional development and collaboration within a talented team. Located in a vibrant area, our culture encourages innovation and celebrates the unique voices that contribute to our prestigious publications.
StudySmarter Expert Advice🤫
We think this is how you could land CRM Marketing Manager in City of Westminster
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Conde Nast and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Conde Nast are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Conde Nast on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Conde Nast. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace CRM Marketing Manager in City of Westminster
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Conde Nast. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Conde Nast:Show us that you’ve done your homework! In your application, briefly mention what you admire about Conde Nast’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Conde Nast
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Conde Nast will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Conde Nast, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
