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For Companies At a Glance
- Tasks: Create and execute innovative marketing campaigns that drive sales and engagement.
- Company: Join a dynamic team at a leading tech company focused on AI-driven marketing.
- Benefits: Enjoy competitive pay, flexible working options, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on creativity and continuous improvement.
- Why this job: Be at the forefront of marketing innovation and make a real impact in the industry.
- Qualifications: 3-5 years in B2B marketing with strong analytical and project management skills.
The predicted salary is between 40000 - 50000 £ per year.
Overview
This role would particularly suit a field marketing executive from within an agency environment with hands-on experience across multiple clients, able to bring ideas, creativity, experienced in AI and possessing an AI mindset.
Responsibilities
- Deliver the UKI field marketing plan aligned to the go-to-market strategy, objectives, and pipeline targets.
- Translate regional strategy into locally executed, high-performing campaigns.
- Develop tailored account and contact engagement programs that improve the buying experience.
- Build trusted relationships with UKI sales and sales development teams to support outbound and pipeline generation activity.
- Act as the primary point of contact for day-to-day sales-led marketing activity and queries.
- Provide regular updates, insights, and recommendations to improve sales outcomes.
- Execute multi-channel campaigns, including events (virtual and in person), direct mail/gifting, outreach, and sales-activated programs.
- Collaborate with regional and global channel owners to deliver cohesive, seamless buyer experiences.
- Support broader market and global marketing initiatives with strong local activation.
- Track, analyze, and report on performance against campaign objectives.
- Continuously optimize using performance data, testing, and market insights.
- Share actionable insights to influence future strategy, planning, and investment.
Success Criteria
- Pipeline contribution: measurable influence on qualified pipeline and revenue.
- Performance: engagement, conversion, and funnel progression metrics.
- Buyer experience: increased effectiveness of account-level engagement.
- Partnerships: adoption, satisfaction, and impact of sales-aligned programs.
- Optimisation & pace: testing, learning, and improving performance.
- Delivery excellence: consistent execution against objectives and timelines.
Qualifications
- Strong analytical ability with a proven track record of using data to improve marketing performance.
- Experience with platforms such as Salesforce, Marketo, Reachdesk, Demandbase, AI/LLMs, and Tableau.
- Hands-on experience across field, events, and sales-activated programs.
- Excellent project management, communication, and stakeholder management.
- A proactive, action-oriented mindset with a strong sense of ownership and accountability.
- A collaborative team player who builds strong relationships across sales, regional, and global marketing teams to drive shared outcomes.
- Comfort working in a fast-paced, revenue-focused environment.
Experience
- 3–5 years’ experience in B2B field marketing or demand generation.
- Experience working closely with sales and marketing teams and pipeline targets.
- Experience operating within a regional or global marketing organisation.
Equal Opportunity
Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, ethnicity, gender (including pregnancy, childbirth, etc), sexual orientation, gender identity or expression, protected veteran status, or disability, in compliance with applicable federal, state, and local legal requirements. SAP is committed to the values of Equal Employment Opportunity and provides accessibility accommodations to applicants with physical and/or mental disabilities.
Field Marketing Executive (Marketing Execution Specialist) employer: Concur Technologies, Inc.
Contact Detail:
Concur Technologies, Inc. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Field Marketing Executive (Marketing Execution Specialist)
✨Network Like a Pro
Get out there and connect with people in the industry! Attend events, webinars, or even local meetups. Building relationships can open doors to opportunities that aren’t even advertised.
✨Show Off Your Skills
When you get the chance to chat with potential employers, don’t hold back! Share your hands-on experience and how you've used data to drive marketing performance. Let them see your AI mindset in action!
✨Follow Up Like a Boss
After interviews or networking events, drop a quick follow-up email. Thank them for their time and reiterate your excitement about the role. It shows you're proactive and genuinely interested!
✨Apply Through Our Website
Don’t forget to check out our website for job openings! Applying directly through us not only makes it easier but also shows you’re keen on being part of the StudySmarter team.
We think you need these skills to ace Field Marketing Executive (Marketing Execution Specialist)
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Field Marketing Executive role. Highlight your hands-on experience in field marketing, especially with multiple clients, and showcase your creativity and AI mindset. We want to see how you can bring your unique flair to our team!
Showcase Your Analytical Skills: Since this role requires strong analytical abilities, don’t forget to include examples of how you've used data to improve marketing performance in your previous roles. We love seeing numbers that back up your achievements, so make them pop!
Demonstrate Collaboration: We’re all about teamwork here at StudySmarter! Share experiences where you’ve built strong relationships with sales and marketing teams. Show us how you’ve worked together to achieve shared goals and drive pipeline generation activities.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows you’re keen to join our awesome team!
How to prepare for a job interview at Concur Technologies, Inc.
✨Know Your Stuff
Make sure you’re well-versed in the latest marketing trends, especially around AI and data analytics. Brush up on your experience with platforms like Salesforce and Marketo, as these will likely come up during the interview.
✨Showcase Your Creativity
Prepare to discuss specific campaigns you've executed in the past. Highlight how you tailored your approach for different clients and what creative strategies you employed to engage audiences effectively.
✨Build Relationships
Emphasise your ability to collaborate with sales teams. Be ready to share examples of how you’ve built strong relationships in previous roles and how that has positively impacted campaign outcomes.
✨Data-Driven Mindset
Be prepared to talk about how you’ve used data to optimise marketing performance. Share specific metrics or insights that demonstrate your analytical skills and how they’ve influenced your marketing strategies.