At a Glance
- Tasks: Drive user acquisition through podcasts and social media for a leading B2B software platform.
- Company: Join the UK's first AI-driven B2B software comparison platform with a close-knit team.
- Benefits: Salary, bonuses, share options, hybrid work, and professional development opportunities.
- Other info: Opportunity for career growth and ownership in a dynamic, fun environment.
- Why this job: Make an impact by building the best B2B podcast channel and engaging with industry leaders.
- Qualifications: 5+ years in B2B marketing and experience hosting podcasts.
The predicted salary is between 36000 - 44000 £ per year.
Marketing Manager for the UK’s Best B2B Software Comparison Platform.
Salary + Bonus + Share Options.
Hyper-efficient Small Close Knit Team.
Hybrid role, 2 days in the Reading office.
About Comparesoft
Comparesoft is the UK’s first AI-driven matchmaking website for B2B software buyers and B2B software vendors.
Space X, Mc Laren, Nike, the Pentagon, the University of Oxford, and 16,000 other businesses have used us to find the right B2B software.
Oracle, Maintain X, Siemens and 130 software vendors work with us.
We are a hyper-efficient small team who are ambitious, focused to win, and a good bunch of people to work with.
About the Role
The role is to build Comparesoft’s outbound user acquisition. Working closely with the CEO, the role is to use podcasts, content and social media to drive users to Comparesoft.
There are two core elements to the role;
Podcast Hosting
Involves having natural and on topic conversations with operational leaders.
We have already produced 50+ podcasts with operational leaders from Rolls Royce, Pepsi, NHS, Unilever and many other well known companies.
We are hiring for this role to bring more focus, intensity and drive up the quality of our podcasts.
Social Media Distribution
Share podcasts and our content so that it reaches our audience on Linked In.
The role involves
- Hosting 4 to 6 podcasts per month
- Distribute podcasts on Linked In and relevant industry groups.
- Maintain contact with podcast guests.
- Make our podcasts the key go to videos/podcasts for our audience.
- Drive Linked In campaigns - we do online awards, billboards and story driven posts.
- KPI’s for the role
- Number of leads generated
- Views on the podcasts
- Impressions and Likes from the social media posts
Skills
- A confident conversationalist
- Buyers journey oriented marketer.
- Use of AI to accelerate podcast production and distribution.
- Behaviours
- Somebody who asks lots of questions.
- Is fun to work with.
- Is able to laugh through the challenges of marketing.
Experience
- 5+ years of marketing experience in a B2B environment. Ideally somebody who is already hosting podcasts.
- Build the UK’s best B2B software podcast channel.
- Get to work with a close-knit small team.
- Ownership oriented role. Company share options are offered with the role. The role is designed to build, distribute and iterate our podcasts.
- For the right person in this role there is a clear opportunity to build a podcast or a content team within 12 to 18 months.
- The role is hybrid. Starting with 2 days a week in the office.
- Our achievements
- We have promoted almost every team member who has joined us.
- Built the UK’s first AI-driven software recommendation engine.
- Our product is used by Space X, Mc Laren, the University of Oxford, and 16,000 other businesses.
- Oracle, Autodesk, Planon and 130 other software vendors are our customers
- Three of our competitors shut down over the last 3 years whereas we have grown by 25%
- We are rated 4.9 stars on Google.
- All of the above was built by a close knit team of 5
Perks we offer
- Share options because the role is ownership oriented.
- On average we have increased salary and/or promoted every team member.
- Standing Desk, Apple Mac, 27inch Monitor, Exec Chair & Home Office background setup
- Meaningful budget for training and self learning. We have hired coaches, sent team members on external training, events and workshops.
- Tools we use
- Riverside
- Ahrefs
- You Tube Analytics
- Google Analytics
- Google Search Console
- Linked In Analytics
- Dripify
- More on comparesoft. com and our culture on https://www. instagram. com/comparesoftuk/
- #J-18808-Ljbffr
Marketing Manager in Reading employer: Comparesoft
Comparesoft is an exceptional employer that fosters a dynamic and innovative work culture, perfect for those passionate about B2B content creation. With a focus on employee growth, we offer opportunities to develop your skills in podcasting and content strategy while working in a hybrid environment from Reading. Join us to be part of a forward-thinking team that values creativity and collaboration, making a meaningful impact in the software industry.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager in Reading
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Comparesoft and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Comparesoft are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Comparesoft on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Comparesoft. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Manager in Reading
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Comparesoft. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Comparesoft:Show us that you’ve done your homework! In your application, briefly mention what you admire about Comparesoft’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Comparesoft
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Comparesoft will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Comparesoft, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
