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For Companies At a Glance
- Tasks: Analyse marketing data to boost performance and optimise campaigns.
- Company: Join a forward-thinking company that values data-driven decisions.
- Benefits: Flexible remote work, competitive salary, and opportunities for professional growth.
- Why this job: Make a real impact by transforming data into actionable insights.
- Qualifications: 5+ years in analytics with strong skills in Google Analytics and reporting.
- Other info: Collaborative virtual environment with a focus on innovation and career advancement.
The predicted salary is between 28800 - 48000 £ per year.
HHP is looking for a Marketing Analytics Manager. The Marketing Analytics Manager gathers, analyzes, and shares marketing data and insights to improve marketing performance. Collects and evaluates data effectiveness and operational execution of marketing campaigns, measuring customer satisfaction or retention. Consults with management to discuss marketing data insights and trends. Collaborates with management to identify opportunities to streamline marketing data processes and develops new procedures that support the business unit/department.
Responsibilities
- All the work is virtual.
- Develops and oversees digital and offline campaign tracking requirements.
- Manages data quality control, classification, and upload to database/CMS platforms.
- Designs cross-team campaign templates, processes, and/or procedures and performs peer quality controls.
- Develops and completes all ad hoc, weekly, monthly, and quarterly reporting deliverables.
- Provides analysis for optimization of marketing spend and other strategic issues.
- Collaborates with marketing teams to share insights & learnings with providers.
- Manages campaign process including executing timely and accurate campaign files, count requests, reporting and analyses.
- Gathers and interprets data to develop actionable steps to improve digital experiences and optimize business performance.
- Identifies and explores opportunities for expanding data sources and/or custom models.
- Analyzes data for multiple enterprise-wide priorities including digital member behavior, content consumption, marketing campaigns, test and learn campaigns, and audience targeting and optimization efforts.
Qualifications
- Bachelor’s degree and 5+ years of experience developing, analyzing, and reporting on highly transaction websites.
- Experience with reporting suites, Google Analytics and G-Suite.
- Ability to interpret data and draw actionable insights and make recommendations to the business.
Preferred
- Experience working in a direct response marketing-driven organization.
- Experience with reporting on personalized digital experiences.
- Any analytics certifications.
Additional Requirements
- Regular and reliable job attendance.
- Effective verbal and written communication skills.
- Exhibit respect and understanding of others to maintain professional relationships.
- Independent judgment in evaluation options to make sound decisions.
Marketing Analytics Manager in Belfast employer: communityni.org - Jobboard
Contact Detail:
communityni.org - Jobboard Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Analytics Manager in Belfast
✨Tip Number 1
Network like a pro! Reach out to your connections in the marketing analytics field. We all know that sometimes it’s not just what you know, but who you know. Attend virtual meetups or webinars to make new contacts and get your name out there.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best work in data analysis and marketing campaigns. We recommend including case studies that highlight your impact on previous projects. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by brushing up on your data storytelling skills. We want you to be able to explain complex insights in a way that’s easy to understand. Practice answering common interview questions related to marketing analytics so you can impress the hiring managers.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to follow our process. So, get that Pre-Screen Questionnaire filled out and let’s get you one step closer to landing that Marketing Analytics Manager role!
We think you need these skills to ace Marketing Analytics Manager in Belfast
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Marketing Analytics Manager role. Highlight your experience with data analysis, campaign tracking, and any relevant tools like Google Analytics. We want to see how your skills match what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about marketing analytics and how your background makes you a great fit for our team. Keep it engaging and personal – we love to see your personality!
Showcase Your Achievements: When detailing your experience, focus on specific achievements rather than just duties. Use numbers and examples to demonstrate how you've improved marketing performance or optimised processes in previous roles. We appreciate results-driven candidates!
Follow the Application Process: Don't forget to apply through our website! Make sure to fill out the Pre-Screen Questionnaire and attach your CV. Following the application process shows us that you can pay attention to detail, which is super important in this role.
How to prepare for a job interview at communityni.org - Jobboard
✨Know Your Data Inside Out
As a Marketing Analytics Manager, you'll be expected to gather and analyse data effectively. Make sure you brush up on your knowledge of Google Analytics and any reporting suites you’ve used. Be ready to discuss specific examples of how you've interpreted data to drive marketing decisions.
✨Showcase Your Collaboration Skills
This role involves working closely with management and marketing teams. Prepare to share experiences where you collaborated on projects or shared insights that led to improved marketing performance. Highlight your ability to communicate complex data in an understandable way.
✨Prepare for Scenario Questions
Expect questions that ask how you would handle specific marketing challenges or data analysis scenarios. Think about past experiences where you identified opportunities for improvement or streamlined processes, and be ready to explain your thought process.
✨Demonstrate Your Strategic Thinking
The role requires not just data analysis but also strategic recommendations. Be prepared to discuss how you've optimised marketing spend or developed actionable steps from data insights. Show them you can think beyond the numbers and contribute to the overall business strategy.
