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- Tasks: Lead media strategy and amplify voices in social care through powerful storytelling.
- Company: Join one of the UK's largest social care charities making a real impact.
- Benefits: Flexible hours, retail discounts, wellbeing support, and a contributory pension scheme.
- Other info: Collaborative team culture with opportunities for national travel and career development.
- Why this job: Shape conversations and influence policy while championing those who need it most.
- Qualifications: Proven PR experience, strong media instincts, and exceptional storytelling skills.
The predicted salary is between 35000 - 45000 £ per year.
Are you a bold communicator who knows a great story when you see one? Do you want your work to genuinely matter - amplifying the voices of people who need to be heard, shifting public perception of social care, and putting a passionate, values-driven charity on the national map?
Community Integrated Care is one of the UK's largest social care charities, supporting thousands of people with learning disabilities or mental health conditions to live the lives they choose. As we launch our new five-year strategy, Best Lives Bolder, this is a defining moment for our organisation. We are setting out to be even more creative, courageous and influential in how we champion the people we support and drive change across the sector.
We're looking for an exceptional PR & Media Manager to lead our media function and help us tell our story with ambition, imagination and impact - playing a pivotal role in bringing our Best Lives, Bolder vision to life through powerful storytelling and high-impact media engagement.
This is a full time permanent, national role with hybrid working. You will be required to work from our head office at least once a week, so our ideal candidate will be based within an hour's commute of Widnes, Cheshire.
What is "The Deal" for you?
- Flexibility: You can work your 37.5 hours over 4 days and enjoy a long weekend, or split the hours over 5 days to accommodate your other commitments.
- Pension: contributory pension scheme
- Benefits: retail discounts, holiday discounts, cycle to work scheme and travel discounts through our benefits app
- Best Lives Possible: You’ll be working for an award winning charity who is passionate about ensuring our colleagues and the people we support lead the best lives bolder
- Development: We’ll work with you to develop your career or to learn and experience new things. We’re passionate about developing our people!
- Support: From our Employee Assistance Programme (available 24/7), financial support options, and wellbeing fund you’ll have the support available to lead an easier (financial) life
This isn’t a press office role. It’s a platform for someone who wants to shape conversations, build national influence and champion the people at the heart of social care.
What you’ll be doing:
- Developing and owning our national and regional Media & PR Strategy, aligned to our influencing and advocacy goals.
- Proactively pitching compelling stories to secure high-quality national, regional, trade and broadcast coverage.
- Building and nurturing relationships with journalists, influencers and media contacts across care, sport, culture and nature sectors.
- Leading crisis communications - protecting our reputation calmly and decisively when it matters most.
- Translating complex policy and social care issues into accessible, powerful content for diverse audiences.
- Collaborating closely with our Head of Influencing, Policy and Public Affairs to align media work with policy goals.
- Working with our Partnerships & Communities team to turn community programmes into media-ready stories.
- Supporting and developing confident spokespeople at every level of the organisation.
- Monitoring coverage, producing insight-driven reports and keeping senior leaders informed on media trends and reputational risks.
Our ideal candidate:
- Track record - Proven experience in a PR, media or communications role in the charity, public, health or social care sector.
- Media instinct - You know a story, you know how to place it, and you know when to act fast.
- Strategy - Experience designing and delivering media strategies with measurable outcomes.
- Crisis management - Experience building proactive processes for reputation risks and leading calm, confident responses when issues arise.
- Relationships - A strong network of media contacts or the ability to build one quickly across sectors.
- Storytelling - Exceptional writing, from press releases to opinion pieces to compelling human stories.
- Collaboration - Proven ability to work across teams, influence senior leaders and align messaging.
- Policy experience - Ability to turn complex social, regulatory or policy issues into content that lands with public and political audiences.
Why join us
You’ll be working for an award-winning charity that’s passionate about ensuring our colleagues and the people we support lead the best lives possible. Flexible hours - work 37.5 hours over four days for a long weekend, or across five days to suit you. You can also work from home, with at least one day per week at our Widnes Head Office.
A collaborative, values-driven team where your work will be seen, valued and celebrated. Opportunities to travel nationally and attend sector events and media moments. A contributory pension scheme to help you plan for the future. Wellbeing support, including a 24/7 Employee Assistance Programme, financial support options and a wellbeing fund. Retail discounts, holiday deals, cycle to work scheme and travel discounts via our benefits app.
If you’re a bold, strategic communicator who wants to use your skills to change perceptions, influence policy and amplify the voices of people in social care - we’d love to hear from you.
Please note, if you are interested in this role, we welcome your application as soon as possible! Depending on the volume of applications received, the vacancy may be closed before the expected advertising end date.
We’re really proud to be a Hive HR Employee Voice Certified organisation, a recognition that confirms our commitment to creating a culture where our colleagues are not only encouraged to share their thoughts, but where this feedback is actively sought and acted upon to drive positive change at every level.
In our 2025 Colleague Engagement Survey, 59% (nearly 3,800) of our people shared their feedback and insights, giving us an incredible Employee Net Promoter Score of +34. The Employee Net Promoter Score is a measure of how willing our colleagues are to recommend us as a good place to work to their loved ones – and a score of +34 is considered a Very Good score when compared to global benchmarks set by hundreds of other organisations.
PR & Media Manager in Widnes employer: Community Integrated Care
Contact Detail:
Community Integrated Care Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PR & Media Manager in Widnes
✨Tip Number 1
Get your networking game on! Reach out to people in the PR and media sectors, especially those connected to social care. Attend events, join online forums, and don’t be shy about sliding into DMs – you never know who might have a lead on that perfect role!
✨Tip Number 2
Show off your storytelling skills! Prepare a portfolio of your best work that highlights your ability to craft compelling narratives. When you get the chance to chat with potential employers, share these stories to demonstrate how you can amplify their message.
✨Tip Number 3
Stay updated on media trends and current events in social care. This will not only help you in interviews but also show that you’re genuinely passionate about the field. Plus, it gives you great talking points when you meet industry professionals!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive and engaged with our mission at StudySmarter!
We think you need these skills to ace PR & Media Manager in Widnes
Some tips for your application 🫡
Craft Your Story: We want to hear your unique story! Make sure to highlight your experiences and achievements in PR and media that align with our mission. Show us how you can amplify voices and shift perceptions in social care.
Tailor Your Application: Don’t just send a generic application. Tailor your CV and cover letter to reflect the specific skills and experiences mentioned in the job description. We love it when candidates show they understand what we’re all about!
Showcase Your Media Savvy: Since this role is all about storytelling and media engagement, include examples of your past work. Whether it's press releases or successful campaigns, let us see your media instinct in action!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from us. We can’t wait to hear from you!
How to prepare for a job interview at Community Integrated Care
✨Know Your Stories
Before the interview, think about the stories that showcase your experience in PR and media. Prepare examples that highlight your ability to craft compelling narratives, especially in the context of social care. This will demonstrate your storytelling skills and your understanding of the sector.
✨Research the Organisation
Dive deep into Community Integrated Care's mission, values, and recent initiatives. Understanding their 'Best Lives Bolder' strategy will help you align your answers with their goals and show that you're genuinely interested in making an impact within the organisation.
✨Build Your Media Network
Be ready to discuss how you've built relationships with journalists and influencers in the past. If you have contacts in the care, sport, or culture sectors, mention them! This shows you can hit the ground running and leverage your network for the charity's benefit.
✨Prepare for Crisis Scenarios
Think about potential crisis situations that could arise in the charity sector and how you would handle them. Be prepared to share your approach to crisis communications, as this role requires calm and confident responses when issues arise.