Ecommerce Growth Manager Birmingham, United Kingdom

Overview

Our Mission is to deliver value and service at an exceptional price. We’re looking for a results-driven and experienced Ecommerce Growth Manager to join our team.

As an Ecommerce Growth Manager at Common Thread Collective (CTC), you will drive client success through strategic media buying, precision optimization, and data-driven forecasting. You will lead the development of accurate, insight-driven forecasts, ensuring that strategies are executed to transform projections into scalable growth for clients. You will work with the core values of CTC Global and apply CTC’s Strategic Forecasting methods and media acquisition principles.

Your role goes beyond delivering measurable business outcomes—you will be a proactive partner in client success, maintaining clear and transparent communication about performance, strategy adjustments, and key optimizations. This builds trust, strengthens client relationships, and positions CTC as a strategic leader in performance marketing.

You represent and advocate for CTC\\\’s approach to media acquisition and its tools. You set a high standard for efficiency, scalability, and a results-focused approach. You thrive on challenges, take ownership of outcomes, and are committed to building, optimizing, and scaling high-performance marketing strategies.

We embrace the mantra, “Everyday in Everyplay, Count on Me,” meaning we take responsibility, drive excellence, and always deliver results.

WHAT WE LOOK FOR

This place isn’t for everyone, but it might be for you if…

Our core values are the heart of the company. The right person will appreciate and personally subscribe to these values, recognizing why they are critical to a great business. Our decisions—recruiting, hiring, raises, promotions, how we spend time and money—are organized around three committed values. We recognize these values aren\\\’t for everyone; they\\\’re challenging. We invest in supporting our team and seek those who want to do meaningful work.

• AUTODIDACT
  • Naturally curious and an autodidact, able to absorb information quickly. Your commitment to learning sets you apart.
  • Openness to feedback and implementing it proactively without constant direction.
  • Resourceful and independent in refining skills without prompting.
  • Thrives in a self-managed environment with autonomy and initiative.
• UNIMPEACHABLE CHARACTER
  • Inspires pride in personal and professional associations.
  • Honest, with the courage to acknowledge hard truths and the humility to accept them.
  • Self-aware and takes ownership of outcomes without a victim mindset.
  • Values constructive feedback and integrates it into growth.
• COMPETITIVE GREATNESS
  • Performs at their best when it matters most and enjoys hard challenges.
  • Determined to get things done regardless of obstacles, time constraints, or resources.
  • Adapts to change and aims to exceed requirements.
  • Passionate about work, using creativity and resilience to overcome hurdles.

What Success Looks Like

NECESSARY SKILLS

KICK OFF PERIOD

• Be willing to put in the hard work required and be hungry to go through the kickoff.
• Prepare for this to be a high-leverage, demanding role to develop new skills.
• Take feedback and implement it quickly.
• Finish work with quality and on time.
• Perseverance and learning from repetitive exercises.

ONBOARDING

• Align with the team (Brain Trust for client ideas).
• Collaborate with pod members including Google Strategist, Creative Strategist, and Email Strategist.
• Organize, prioritize, and manage multiple tasks with attention to detail.
• Maintain data integrity across clients in Statlas.
• Execute the Prophet system for clients.
• Build Growth Forecasts for clients, including:
  • Growth map using the Prophet System
  • Data analysis for the map
  • Marketing calendar alignment with clients
• Daily execution and alignment vs the forecast, with tactical adjustments to meet KPIs.
• Develop strategic plans by combining data analysis and client feedback.
• Be an early adopter when pivots are needed and lead in obstacle situations.
• Curiosity and problem-solving drive; implement CTC\\\’s Meta best practices.
• Build campaigns using our structure and processes; maintain ideologies and processes across accounts.
• Monitor campaigns, adjust budgets and strategy to meet daily targets.
• Test and optimize to beat best-performing campaigns.

ENSURING AND HOLDING THE STANDARD OF QUALITY OF WORK

• Maintain within a 5% delta to the forecast.
• Daily alignment with client vs forecast and strategy.
• Execute the Prophet system on schedule with quality and detail.

Client Communication

• Ensure client alignment on Growth Map goals and next steps; ensure team clarity on deadlines.
• Provide daily performance updates to the client.
• Ensure daily alignment of Strategy and Forecast with the client.
• Provide weekly updates on the Weekly Strategy Call.

CONTRIBUTING BACK

• Share learnings back to the system for continuous improvement.
• Collaborate on ideas across teams and in future company content.

NEXT-LEVEL SKILLS

Communication Skills

• Fluent in English with the ability to communicate persuasively and clearly to stakeholders.
• Empathetic client messaging and high emotional intelligence.
• Strong presentation skills to drive engagement and decision-making.
• Strong data analysis talent with willingness to learn.
• Familiarity with data tools (e.g., Google Sheets) and ability to grow these skills on the job.

Past Experience

• Broad experience from domains including mathematics, data analytics, business operations, retail, finance, media buying, etc.

Critical Thinking

• Structured thinking and logical problem solving.
• Ability to dissect issues and propose practical solutions.

Impact

• Passionate about ecommerce and contributing to a high-performing team.
• Motivated, hardworking, with a desire to learn and grow.
• Thrives when seeing direct results and values autonomy and accountability.

Results

You will merge the Finance and Marketing sides of a business to build a forecasted strategy to help the business achieve its goals.

• Achieve certification in our ideology and precise Prophet system execution for top-quality client results.
• Deliver high-accuracy performance within a 5% delta of the Growth Map and Statlas.
• Lead and collaborate with your team to optimize productivity and maintain high-performance standards.
• Apply best practices in media buying to drive outstanding results.
• Maintain client satisfaction above benchmark; align daily forecasts to exceed client expectations.
• Adhere to quality standards in client feedback, forecasting, media buying, and system execution.
• Meet deadlines and budgets; ensure on-target performance.
• Contribute ideas to team discussions and company content for growth and innovation.

DOMAIN

MANAGEMENT

• Supervisor: Joy Sharma, Director of the CTC Accelerator Program. You will report to Joy Sharma, a mentor focused on growth strategy.

Working under Joy\\\’s guidance supports growth and learning. Joy models hard work and aims to help you reach your full potential as an Ecommerce Growth Manager.

ORIENTATION

• Role is client-facing.

WHAT’S IN IT FOR ME?

SALARY RANGE

• First month: $2,000
• Second month: $4,000
• Third month (on average): $7,000 per month
• 1st Year: $64,000–$76,000
• 2nd Year: $100,000–$120,000

This will depend on the number of clients and quality of work.

Growth, Transparency, and Fairness in Career Development

• Progress is clearly defined.
• Growth depends on system experience and quality of execution, with a defined path for 12 months and promotion.
• Pay transparency and weekly performance dashboards.
• Clear terms and a roadmap for increasing earnings; monthly discussions on progression.
• My Commitment to You: You will work hard, learn, and grow, with opportunities for rapid career progression and mentorship throughout development and promotion processes. Fully remote with flexible scheduling, autonomy as a core value, regular 1:1 feedback, measurable quality benchmarks, and weekly accountability checks.

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