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- Tasks: Join our team to create and execute marketing campaigns across international markets.
- Company: Be part of a leading company in technical product manufacturing, based in Northampton.
- Benefits: Enjoy a competitive salary up to £26,000 and receive training and support.
- Why this job: This role offers hands-on experience in a dynamic environment with growth opportunities.
- Qualifications: Degree in Marketing and experience with campaign strategy and digital analytics required.
- Other info: Collaborate with diverse stakeholders and analyse market trends for impactful campaigns.
The predicted salary is between 20800 - 36400 £ per year.
We have an exciting opportunity for a Marketing Coordinator to join a growing team & business based in Northampton. You will support the marketing team with the creation & development of campaigns for UK, EU and Rest of World to generate leads and continue growth. This is a fantastic opportunity to join a market leading company who specialise in the manufacturing of technical products. This would be well suited to a professional marketer still in the earlier stages of a career; you will ideally have good generalist experience, but training and support will be offered. Any hands-on experience with campaign strategy and performance marketing in an internal role would be highly advantageous.
Key duties and responsibilities for the Marketing Coordinator:
- Working across international markets with a focus on campaign planning, optimisation, creation and execution.
- Creating and developing assets for branding, banners, flyers, display stands, video editing emails and website content.
- Schedule launches for social media, website and digital campaigns.
- Conduct A/B tests to determine the most effective ad copy, keywords and targeting strategies.
- Reporting and optimisation, including in-depth analysis of channel and campaign performance, as well as scoping areas of opportunity.
- Analysing competitor advertising campaigns to identify areas of opportunity and competitive threats.
- Presenting clear, data-backed business cases to improve efficiency & drive new customer acquisition.
- Work collaboratively with stakeholders across the business.
Key experience and skills required for the Marketing Coordinator:
- Good background and track record working on marketing campaigns.
- Excellent analytical skills and strong communication and attention to detail.
- Highly numerate and able to thrive in a fact and data-driven environment.
- Creative skills and competent user of the Adobe package.
- Strong digital analytics capability and experience using tools such as GA4, Google Looker (Data Studio), HubSpot and SEMRush.
- Educated to degree level in Marketing.
- Able to work to deadlines, manage multiple projects and react quickly to changing business priorities.
Marketing Coordinator employer: Commercial
Contact Detail:
Commercial Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Coordinator
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing, especially in campaign strategy and performance marketing. This knowledge will help you engage in meaningful conversations during interviews and demonstrate your passion for the field.
✨Tip Number 2
Showcase your analytical skills by preparing examples of how you've used data to drive marketing decisions in past roles. Be ready to discuss specific tools like Google Analytics or HubSpot that you've used to analyse campaign performance.
✨Tip Number 3
Network with professionals in the marketing industry, particularly those who have experience in international markets. Attend relevant events or join online forums to gain insights and potentially get referrals that could help your application stand out.
✨Tip Number 4
Prepare to discuss your creative process and how you approach developing marketing assets. Having a portfolio of your work, including any branding or digital content you've created, can be a great way to visually demonstrate your skills during the interview.
We think you need these skills to ace Marketing Coordinator
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing campaigns, especially any hands-on work with campaign strategy and performance marketing. Use keywords from the job description to align your skills with what the company is looking for.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for marketing and your understanding of the role. Mention specific skills like analytical abilities and creativity, and how they relate to the responsibilities outlined in the job description.
Showcase Relevant Skills: In your application, emphasise your proficiency with tools such as GA4, HubSpot, and Adobe software. Provide examples of how you've used these tools in past roles to drive campaign success.
Highlight Collaborative Experience: Since the role involves working with various stakeholders, include examples of past collaborative projects. This will demonstrate your ability to work effectively in a team and manage multiple projects simultaneously.
How to prepare for a job interview at Commercial
✨Showcase Your Campaign Experience
Be prepared to discuss specific marketing campaigns you've worked on. Highlight your role, the strategies you implemented, and the results achieved. This will demonstrate your hands-on experience and understanding of campaign performance.
✨Demonstrate Analytical Skills
Since the role requires strong analytical capabilities, be ready to talk about how you've used data to inform decisions in past projects. Mention any tools you've used, like Google Analytics or SEMRush, and provide examples of how your analysis led to improved outcomes.
✨Prepare for Creative Discussions
As creativity is key in this role, think of examples where you've developed marketing assets or innovative campaign ideas. Bring a portfolio if possible, showcasing your work with Adobe tools, to visually support your creative skills.
✨Understand the Company and Its Market
Research the company and its products thoroughly. Understand their market position and competitors. This knowledge will help you tailor your responses and show that you're genuinely interested in contributing to their growth.
