At a Glance
- Tasks: Lead product marketing and technical storytelling for innovative commerce solutions.
- Company: Join commercetools, a pioneer in composable commerce and AI-driven solutions.
- Benefits: Comprehensive health benefits, learning opportunities, and equity participation.
- Other info: Inclusive culture that values diverse perspectives and promotes career growth.
- Why this job: Shape the future of commerce while collaborating with top tech partners.
- Qualifications: Technical expertise in engineering or product management with AI knowledge.
The predicted salary is between 60000 - 80000 € per year.
About commercetools
Real innovation starts with a strong foundation, and at commercetools, that comes from the perfect balance of our product and our people. Behind every leap forward is a collective of builders, explorers, doers, makers, and problem-solvers. The kind of people who not only created composable commerce but also shaped the culture of experimentation that idea unlocked. Together they are the engine of commerce innovation today. At commercetools, we power the next era of commerce for our customers. Whether it’s AI‑driven solutions that help enterprises make smarter business decisions, bridging digital and physical shopping experiences, or enabling entirely new ways for industries to connect with their customers, we help the world’s most ambitious companies experiment, scale, and grow without limits. Here the best idea wins, not the loudest voice. You will have the tools, trust, and space to not only build the future of commerce, but to build your own.
The Opportunity
As a Technical Evangelist, Product Marketing at commercetools, you will serve as the strategic lead for the company’s foundational platform, ecosystem enablers (Agent Gateway and integrations) and AI Hub. This role requires a hands‑on mastery of modern commerce architecture and AI concepts—including LLMs and agentic systems—to bridge the gap between deep engineering concepts and compelling market storytelling. By acting as a technical peer to Product teams, you will translate innovations like composable architecture into value‑driven narratives that help global enterprises experiment and scale. This role is hybrid, with three days a week spent in our London office.
Your Impact
- Drive Platform Differentiation: Refine our platform’s differentiated positioning to drive awareness, adoption, and revenue growth; lead messaging and GTM for related products (AI Hub, Agent Gateway, integrations), ensuring cohesive narratives that highlight business and technical value.
- AI Evangelism: Translate complex concepts like agentic commerce, LLMs, and API orchestration into clear value propositions for both technical and business audiences.
- Joint Propositions: Amplify joint value propositions with key technology partners including Google Cloud, AWS, Microsoft, and OpenAI.
- Cross‑Functional Collaboration: Partner with Product and Engineering to shape launch strategies for new platform capabilities, integrations, and AI‑powered features, understanding architectural trade‑offs, constraints, and real‑world implementation considerations.
- Audience Insights: Conduct deep research into customer, partner, and developer needs to inform product direction and competitive messaging.
- Technical Enablement: Develop grounded content—from demos to thought leadership—that aligns GTM teams and empowers customers to adopt new innovations.
What Sets You Apart
- Technical Expertise: A background in Engineering or Product Management with a deep understanding of technical concepts like LLMs, agent orchestration, MCP/ACP‑style protocols, model routing, tool invocation, API‑driven orchestration, and more.
- Strategic Communication: The ability to collaborate with engineers on technical constraints (security, latency, compliance) while turning that data into compelling, scalable stories.
- GTM Leadership: Experience in high‑growth, global organizations where you have turned complex product launches into repeatable processes and internal enablement wins.
- AI Aptitude: A proactive mindset for using AI tools to optimize your own workflow and a constant drive to master emerging tech.
Bonus Points:
- Hands‑on experience with commerce platforms (SAP, Shopify), developer tools, or major cloud ecosystems (GCP, AWS).
Nice to Have
- Hands‑on experience working with or marketing AI platforms, developer tools, or LLM‑based products.
- Familiarity with commerce platforms (e.g., SAP Hybris/Commerce Cloud, Shopify, etc.).
- Exposure to AI ecosystems and partners (e.g., OpenAI, Anthropic, Google, etc.).
- Familiarity with cloud providers (e.g., AWS, GCP, etc.).
Our Benefits
Because work and life are connected, our benefits are too. We’ve designed them to give you the security, flexibility, and opportunities you need to focus on what matters most. Comprehensive health benefits for you and your dependents, including access to OpenUp for personalized mental health support. Learning and development opportunities including an annual learning budget, access to self‑paced learning platforms and language training, personalized coaching, mentorship, and leadership programs. Family Leave Plus gives you additional fully paid weeks of parental leave on top of government‑provided leave, so you can spend more time with your new addition. Our equity participation program allows you to share in our success.
Come as you are. Build with us. Your unique perspective is essential to our success. We are committed to building a team that reflects the world around us because we know it’s the only way to build the future. We celebrate our differences and have created a hiring process that is fair, inclusive, and designed to let your talent shine. We proudly welcome applicants of every race, color, religion, gender identity, sexual orientation, age, and any other part of your identity that makes you who you are. As an equal opportunity employer, we believe that our strength lies in our diversity, and we invite you to be a part of our global community.
Technical Evangelist, Product Marketing employer: commercetools
At commercetools, we pride ourselves on fostering a culture of innovation and collaboration, where every employee is empowered to contribute their unique ideas and perspectives. Our London office offers a dynamic hybrid work environment, comprehensive health benefits, and extensive learning opportunities, ensuring that you can grow both personally and professionally while being part of a diverse and inclusive team dedicated to shaping the future of commerce.
StudySmarter Expert Advice🤫
We think this is how you could land Technical Evangelist, Product Marketing
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend meetups, webinars, or even just grab a coffee with someone who works at commercetools. Building relationships can open doors that applications alone can't.
✨Tip Number 2
Show off your skills! If you’ve got a portfolio or any projects that showcase your technical expertise, make sure to highlight them during interviews. This is your chance to demonstrate how you can bridge the gap between tech and storytelling.
✨Tip Number 3
Prepare for the unexpected! Be ready to discuss complex concepts like LLMs and agentic commerce in simple terms. Practice explaining these ideas to friends or family who aren’t in the field; it’ll help you nail those tricky interview questions.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of the commercetools team.
We think you need these skills to ace Technical Evangelist, Product Marketing
Some tips for your application 🫡
Show Your Passion for Tech:When you're writing your application, let your enthusiasm for technology and innovation shine through. We want to see how you connect with the latest trends in AI and commerce, so don’t hold back on sharing your thoughts!
Tailor Your Narrative:Make sure to customise your application to highlight your experience with modern commerce architecture and AI concepts. We love a good story, so weave in examples of how you've tackled complex technical challenges in the past.
Be Clear and Concise:While we appreciate creativity, clarity is key! Use straightforward language to explain your skills and experiences. Remember, we’re looking for someone who can bridge the gap between tech and storytelling, so make it easy for us to understand your journey.
Apply Through Our Website:We encourage you to submit your application directly through our website. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at commercetools
✨Know Your Tech Inside Out
As a Technical Evangelist, you need to have a solid grasp of modern commerce architecture and AI concepts. Brush up on LLMs, agent orchestration, and API-driven systems. Be ready to discuss how these technologies can drive value for businesses.
✨Craft Your Story
Prepare to translate complex technical concepts into compelling narratives. Think about how you can communicate the benefits of composable commerce and AI solutions to both technical and non-technical audiences. Practice your storytelling skills to make your points resonate.
✨Research the Company and Its Ecosystem
Dive deep into commercetools' products and partnerships, especially with major players like Google Cloud and AWS. Understanding their market positioning will help you align your insights with their goals during the interview.
✨Showcase Your Collaboration Skills
This role requires cross-functional collaboration, so be prepared to share examples of how you've worked with product and engineering teams in the past. Highlight your ability to bridge technical constraints with strategic communication to drive successful product launches.
