Senior Technical Product Marketing Manager London, England, United Kingdom (Hybrid)

About commercetools

Real innovation starts with a strong foundation, and at commercetools, that comes from the perfect balance of our product and our people. Behind every leap forward is a collective of builders, explorers, doers, makers, and problem‑solvers. Together they are the engine of commerce innovation today. At commercetools, we power the next era of commerce for our customers. Whether it’s AI‑driven solutions that help enterprises make smarter business decisions, bridging digital and physical shopping experiences, or enabling entirely new ways for industries to connect with their customers, we help the world’s most ambitious companies experiment, scale, and grow without limits.

The Opportunity

commercetools is seeking a Senior Technical Product Marketing Manager to lead the positioning, messaging, and go‑to‑market strategy for the commercetools Platform, as well as related add‑on products and ecosystem enablers. This role requires a strong hands‑on understanding of modern AI platforms and architectures. You will work closely with Product and Engineering on AI‑powered capabilities, including large language models (LLMs), agentic systems, model orchestration, and AI platform integrations.

Your Impact

As our Senior Technical Product Marketing Manager, you’ll support the Product Marketing team by leading cohesive narratives and go‑to‑market strategies across the commercetools Platform, add‑on capabilities, and ecosystem enablers, highlighting business and technical value for multiple audiences. You will:

• Champion the commercetools Platform, refining its differentiated positioning to drive awareness, adoption, and revenue growth.
• Lead messaging and GTM for add‑on capabilities across the Platform, ensuring cohesive narratives that highlight business and technical value.
• Articulate and evangelize the vision of agentic commerce, helping customers and partners understand how emerging AI concepts and autonomous agents are transforming the future of digital commerce.
• Translate complex AI platform concepts into clear, differentiated value propositions for technical and business audiences.
• Develop a deep understanding of our customers, partners, and developer audiences, uncovering insights that inform messaging, content, and product direction.
• Own joint value propositions with strategic partners to amplify our technical credibility and ecosystem advantage.
• Drive adoption and enablement through clear, technically grounded content from sales collateral and demos to customer stories and industry thought leadership.
• Partner across GTM, Product, and Marketing teams to align on strategic priorities, messaging, and launch plans that elevate commercetools’ market leadership.
• Identify market opportunities through an understanding of industry, customer, and competitive trends.

What Sets You Apart

You’re a creative problem‑solver who is wired to find solutions. You confidently dive into complex challenges and have a talent for making them simple for others. Your curiosity drives you to constantly grow and contribute to an environment of trust and teamwork. What matters most is the mindset you bring to the work. You bring:

• Experience in product marketing or technical marketing.
• Product Management or Engineering background.
• Strong understanding of modern AI architectures.
• Working knowledge of AI integration patterns.
• Ability to reason about how AI systems interact with platforms, data, and external services.
• Comfortable collaborating with engineers on AI topics.
• Experience in a fast‑paced, highly cross‑functional, global organization.
• Strategic thinker who builds deep product knowledge.
• Strong storytelling and presentation skills.
• Proven ownership mindset with excellent project management skills.
• AI Aptitude: A genuine curiosity for using AI tools to work smarter and more effectively.

Nice to Have

• Hands‑on experience working with or marketing AI platforms.
• Familiarity with commerce platforms.
• Exposure to AI ecosystems and partners.
• Familiarity with cloud providers.

Because work and life are connected, our benefits are too. We’ve designed them to give you the security, flexibility, and opportunities you need to focus on what matters most.

• Comprehensive health benefits for you and your dependents.
• Learning and development opportunities including an annual learning budget.
• Family Leave Plus gives you additional fully paid weeks of parental leave.
• Our equity participation program allows you to share in our success.

Your unique perspective is essential to our success. We are committed to building a team that reflects the world around us because we know it’s the only way to build the future. We celebrate our differences and have created a hiring process that’s fair, inclusive, and designed to let your talent shine.