At a Glance
- Tasks: Lead exciting digital marketing campaigns and mentor a junior team member.
- Company: Join a growing tech company with a creative and data-driven culture.
- Benefits: Competitive salary, results-based bonus, and flexible work options.
- Why this job: Make a real impact in digital marketing while shaping the future of the team.
- Qualifications: 3-5 years in digital marketing, strong campaign management, and mentoring skills.
- Other info: Dynamic environment with opportunities for professional growth and collaboration.
The predicted salary is between 45000 - 60000 £ per year.
Location: Office-based with flexibility to work from home occasionally. Due to the location, it is essential that you have access to your own transport.
Industry: Technology / Software
Salary: £45,000 – £60,000 + Results-based bonus
Are you a hands-on digital marketer who thrives on creating campaigns that deliver measurable results? We’re looking for a Digital Marketing Lead to take ownership of all digital marketing activity for a growing technology business. This is an exciting, creative, and data-driven role where you’ll be both strategic and hands-on — managing campaigns, driving engagement, and mentoring a junior marketing team member.
About the Role
As Digital Marketing Lead, you’ll be responsible for building the company’s online presence, generating leads, and strengthening brand awareness across multiple digital channels. You’ll work closely with leadership and sales teams to align marketing activities with business goals and ensure a strong return on investment from every campaign. You’ll also have the opportunity to mentor and develop a junior marketing colleague, sharing your expertise and helping shape the future of the marketing function.
Key Responsibilities
- Develop and execute multi-channel digital marketing campaigns across social media, email, and paid channels.
- Create engaging, on-brand content to grow online presence and build community engagement.
- Manage, mentor, and support a junior marketing team member.
- Plan and schedule regular social media activity (LinkedIn, Instagram, etc.) focused on lead generation and brand storytelling.
- Track and report on campaign performance, demonstrating ROI through clear metrics and analytics.
- Manage website content, SEO, and performance improvements.
- Use marketing tools such as HubSpot, Google Analytics, and Mailchimp (or similar) to automate, measure, and optimise campaigns.
- Collaborate with internal teams on product launches, events, and webinars.
- Work with external agencies for supplementary services (e.g., design and PR).
- Manage budgets and ensure all marketing activities are aligned with business objectives.
Skills & Experience Required
- 3–5+ years’ experience in digital marketing, ideally within technology or software.
- Proven experience planning, executing, and measuring successful digital campaigns.
- Strong understanding of social media marketing, content creation, and community engagement.
- Proficiency with marketing tools (e.g., Google Ads, Meta Business Suite, LinkedIn, HubSpot, or similar).
- Experience mentoring or supporting junior marketing colleagues.
- Experience working with external Marketing/Design/PR agencies.
- Strong analytical skills and confidence interpreting data to inform decisions.
- Excellent communication and copywriting skills.
- Degree or recognised qualification in Marketing, Digital Marketing, or a related field (CIM desirable).
Personal Attributes
- Creative and strategic thinker with a hands-on approach.
- Passionate about technology and digital innovation.
- Highly organised with strong attention to detail.
- Collaborative, proactive, and able to work independently when required.
If you’re ready to take the lead on digital marketing within an ambitious tech business — and enjoy seeing your work deliver real impact — we’d love to hear from you.
Application Requirements
- Your CV has your address and postcode.
- You also have your correct phone number and email address so we can contact you ASAP regarding your application.
- For confidentiality purposes, please remove any reference contact phone number’s and email address details from your CV.
Seniority Level: Mid-Senior level
Employment Type: Full-time
Job Function: Marketing
Industries: Internet Marketplace Platforms, Social Networking Platforms, and Software Development
Digital Marketing Lead in Sutton Coldfield employer: Colossus Recruitment
Contact Detail:
Colossus Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Lead in Sutton Coldfield
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your best digital marketing campaigns. This is your chance to demonstrate your creativity and results-driven approach, which is exactly what we’re looking for.
✨Tip Number 3
Prepare for interviews by practising common questions and having your own questions ready. We want to see your passion for digital marketing and how you can contribute to our team. Make sure you can articulate your past successes and how they relate to the role.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team and taking the lead in digital marketing.
We think you need these skills to ace Digital Marketing Lead in Sutton Coldfield
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experience mentioned in the job description. Highlight your digital marketing achievements, especially those that show measurable results, as we love data-driven success!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for digital marketing and technology. Tell us why you're the perfect fit for the Digital Marketing Lead role and how you can contribute to our team.
Showcase Your Creativity: As a hands-on marketer, we want to see your creative side! Include examples of campaigns you've executed or content you've created that drove engagement. This will help us understand your approach and style.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss any important updates from our team!
How to prepare for a job interview at Colossus Recruitment
✨Know Your Digital Marketing Stuff
Make sure you brush up on the latest trends and tools in digital marketing. Be ready to discuss your experience with platforms like HubSpot, Google Analytics, and social media channels. Show them you’re not just a hands-on marketer but also someone who stays ahead of the curve.
✨Showcase Your Campaign Success
Prepare specific examples of successful campaigns you've led. Highlight the strategies you used, the metrics you tracked, and the results you achieved. This will demonstrate your ability to drive engagement and ROI, which is crucial for this role.
✨Mentorship Matters
Since you'll be mentoring a junior team member, think about how you can convey your leadership style. Share experiences where you've supported others in their growth, and be ready to discuss how you plan to develop your colleague's skills in this new role.
✨Be Ready to Collaborate
This role involves working closely with various teams, so be prepared to talk about your collaborative experiences. Discuss how you've partnered with sales or product teams in the past to align marketing efforts with business goals, and how you can bring that teamwork to the table.