At a Glance
- Tasks: Lead global partner marketing strategies and create engaging communications for travel experiences.
- Company: Join Collinson, a leader in innovative travel solutions with a focus on customer experience.
- Benefits: Competitive salary, diverse culture, and opportunities for personal and professional growth.
- Other info: Be part of a diverse team dedicated to doing good beyond profit.
- Why this job: Make an impact in the travel industry while working with top brands and partners.
- Qualifications: Experience in B2C marketing and strong communication skills are essential.
The predicted salary is between 49500 - 60500 £ per year.
Collinson is the global, privately-owned company dedicated to helping the world to travel with ease and confidence. The group offers a unique blend of industry and sector specialists who together provide market-leading airport experiences, loyalty and customer engagement, and insurance solutions for over 400 million consumers. Collinson is the operator of Priority Pass, the world’s original and leading airport experiences programme. Travellers can access a network of 1,500+ lounges and travel experiences, including dining, retail, sleep and spa, in over 650 airports in 148 countries, helping to elevate the journey into something special.
We work with the world’s leading payment networks, over 1,400 banks, 90 airlines and 20 hotel groups worldwide. We have been bringing innovation to the market since inception – from launching the first independent global VIP lounge access Programme, Priority Pass to being the first to sell direct travel insurance in the UK through Columbus Direct and creating the first loyalty agency of its kind in the travel sector with ICLP. Today we still invest heavily in innovation to ensure that we continue to deliver superior customer experiences.
The opportunity
Partnerships are at the heart of Collinson’s Travel Experiences business, connecting millions of customers worldwide with premium lounges, dining, sleep, spa and other travel experiences. We’re looking for a Partnership Marketing Manager to develop and deliver our global partner marketing and communications strategy across our lounge and travel experience ecosystem. You’ll work closely with Partnerships, Commercial, Product, Digital, Consumer Communications and Regional Marketing teams to create compelling partner marketing that builds awareness, drives visits, supports product adoption and delivers commercial results.
What you’ll do
- Own the partner communications plan, including our bi-monthly partner newsletter and bespoke email campaigns.
- Develop communications supporting product launches, go-to-market activity, thought leadership and key Travel Experiences products.
- Act as the marketing lead for strategic partners, increasing their visibility across consumer communications.
- Support the marketing of new and existing ancillary travel products, ensuring clear positioning and compelling customer messaging.
- Embed partner and product messaging across the customer journey, supporting discovery, consideration and purchase.
- Lead the development and rollout of tailored partnership marketing packages for priority partners.
- Coordinate global and regional activity across Consumer Communications, Digital, Campaigns and Marketing.
- Support key events including the Priority Pass Lounge of the Year Awards.
- Manage partner marketing assets, lounge collateral and partner/staff engagement initiatives.
- Track KPIs and performance, using insight to optimise activity.
- Build strong relationships and manage stakeholders across multiple functions and markets.
What we're looking for
- Solid B2C, partnership, strategic account or ABM marketing experience.
- Experience delivering global or multi-market marketing in a matrix organisation.
- Strong commercial awareness and the ability to translate business objectives into effective marketing.
- Excellent stakeholder, communication and project management skills.
- Experience developing partner communications and engagement programmes.
- Strong analytical skills, with experience measuring KPIs and using insight to improve performance.
- A hands-on, organised and delivery-focused approach.
- Experience in travel, aviation, hospitality, loyalty, fintech or other partnership-led businesses is desirable, as is experience with CRM/marketing automation, partner enablement or product/go-to-market marketing.
About you
You’re commercially minded, collaborative and proactive, with the ability to balance strategy with hands‑on delivery. You’re confident working across teams and markets, comfortable managing multiple priorities and passionate about creating marketing that delivers for both customers and partners.
Our mission is focused on doing good beyond profit, which for us means we seek out opportunities for our people to share in our success and that we give back to the communities and people within which we work. Never short of ambition, the success of our business is delivered through the diverse and talented team of over 2,200 global colleagues.
Collinson is an equal opportunity employer and welcomes differences in all their forms including: colour, race, ethnicity, gender identity, sexual orientation, neurodivergence, family status, age, individuals with disabilities and people from all backgrounds, cultures and experiences as we strongly believe this contributes to our on-going success.
We are focused on continually evolving our purpose driven, high performing culture, providing an environment where our people have the opportunity to achieve their full potential and do interesting and meaningful work.
Our company values are: Take Action, Do the right thing, One team and Be insight led. These help guide everything we do internally in terms of how we think, act and interact, right through to how we deliver value to our customers and clients.
In your application, please feel free to note which pronouns you use (For example - she/her/hers, he/him/his, they/them/theirs, etc).
Marketing Manager-B2c -Partnership (Global) employer: Collinson
Collinson is an exceptional employer, offering a dynamic work environment in London that fosters innovation and collaboration within the global travel and financial services sectors. With a strong commitment to employee growth, our values-led culture encourages personal development and meaningful contributions, while our family-owned ethos ensures a supportive atmosphere where diverse perspectives are valued. Join us to be part of a pivotal moment in shaping the future of customer experience and enjoy the unique advantages of working with a company that prioritises integrity and long-term thinking.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager-B2c -Partnership (Global)
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Collinson and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Collinson are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Collinson on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Collinson. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Manager-B2c -Partnership (Global)
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Collinson. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Collinson:Show us that you’ve done your homework! In your application, briefly mention what you admire about Collinson’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Collinson
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Collinson will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Collinson, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
