At a Glance
- Tasks: Drive online retail media campaigns and optimise strategies for top UK retailers.
- Company: Join Colgate-Palmolive, a global leader in consumer products with a caring culture.
- Benefits: Competitive salary, inclusive environment, and opportunities for professional growth.
- Other info: Exciting career pathways in brand management and digital transformation await you.
- Why this job: Be a key player in digital transformation and make a real impact on brand success.
- Qualifications: 2-5 years in digital marketing or media planning; strong analytical and collaboration skills.
The predicted salary is between 60750 - 74250 £ per year.
- No Relocation Assistance Offered
- Job Number #
- Surrey, England, United Kingdom
Who We Are
Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specializing in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition.
Our products are trusted in more households than any other brand in the world, making us a household name!
Join Colgate-Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet.
Guided by our core values—Caring, Inclusive, and Courageous—we foster a culture that inspires our people to achieve common goals.
Together, let's build a brighter, healthier future for all.
The Retail Media and Data Specialist plays a key role within the NEH Digital Transformation team by supporting the strategic development and flawless execution of online retail media campaigns.
Reporting directly to the Digital Transformation Director, this position offers an exciting opportunity to act as a central connector between internal cross-functional stakeholders and agency partners.
You will maximise brand impact by optimising media plans across key UK retailers (such as Amazon, Tesco, and Boots) and support technical data-driven marketing.
This role is ideal for an agile marketeer, looking to elevate their retail media and data analysis capabilities in a high-visibility environment.
Responsibilities
- Retail Media Strategy
- Manage the development and alignment of retail media strategies across the UK and Nordics, driving budget allocation, and ROAS optimisation / operational best practices and commercial performance.
- Contribute to the annual omnichannel planning cycle, including briefing and budget review milestones.
- Provide critical technical execution support for data-driven marketing initiatives and first-party data (1PD) activation in close collaboration with the Performance Marketing Manager
- Leverage Amazon Marketing Cloud (AMC) and retailer data collaboration to move beyond basic last-click attribution.
- Develop and execute second-party data (2PD) joint plans with key retail partners to enhance data collaboration and targeting capabilities.
- Support data integration initiatives to safely leverage customer 2PD alongside internal data assets across media activation channels.
- Performance and Campaign Optimization
- Leverage advanced data and media analytics, including attribution modeling and ROI analysis, to derive actionable insights and campaign optimizations.
- Establish standardised media performance metrics, frameworks, and visualisation dashboards across the Hub to ensure data-driven decision-making.
- Turn media performance data into strategic growth recommendations that improve commercial conversion and brand equity.
- Evaluate campaign performance tracking data to identify optimisation opportunities that drive maximum ROI on media investments, utilising these insights to question and guide agency optimisation plans.
- Media Financials & Stakeholder / Vendor Management
- Manage relationships with media agencies and external media partners, ensuring high-quality execution, accountability, and efficiency.
- Help support cross-functional project roadmaps simultaneously, ensuring all media activations meet strict deadlines, quality standards, and budget compliance.
- Ensure day-to-day coordination, briefing cycles, and alignment meetings with external agency partners to drive execution for Amazon and other retail media networks.
- Act as the primary interface with the European regional team to seamlessly localise global and divisional media guidelines.
- Required Qualifications
- 2 to 5 years of professional experience in digital marketing, media planning, or advertising agency account coordination.
- Proven experience briefing and managing external media agencies, ensuring accountability and flawless campaign execution.
- Strong analytical acumen with the ability to review media performance and translate them into actionable media optimisation strategies.
- Experience managing second-party data (2PD) partnerships with customers and retail networks, including data clean rooms and data sharing agreements.
- Excellent collaborative agility and stakeholder management skills, showing an ability to align cross-functional priorities smoothly.
- Proven budget management skills with an ability to strategically allocate and optimize media spend.
- Preferred Qualifications
- Prior experience working within the Consumer Packaged Goods (CPG) industry is a plus but not required.
- Hands-on experience or deep familiarity with key retail data and media platforms, specifically Amazon Marketing Cloud (AMC), dunnhumby, and Boots Media Group.
- Strong functional competency in media ecosystem navigation, budget governance, and multi-channel campaign measurement.
- Career Pathway
- Brand Manager / IMC Lead
- e Retail Media Manager
- CRM & Data Marketing Manager
- Digital Transformation Manager
- Our Commitment to Inclusion
Our journey begins with our people—developing strong talent with diverse backgrounds and perspectives to best serve our consumers around the world and fostering an inclusive environment where everyone feels a true sense of belonging.
We are dedicated to ensuring that each individual can be their authentic self, is treated with respect, and is empowered by leadership to contribute meaningfully to our business.
Equal Opportunity Employer
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.
Reasonable accommodation during the application process is available for persons with disabilities. Please complete this request form ( should you require accommodation.
- #LI-On-site
Retail Media & Data Specialist in England employer: Colgate-Palmolive
Colgate-Palmolive is an exceptional employer, offering a vibrant work culture in Woking that prioritises innovation and inclusivity. As a Customer Development Intern, you will gain invaluable hands-on experience in the FMCG sector, with opportunities for professional growth and development through direct engagement with major retail accounts and cutting-edge AI tools. Join a team that values your contributions and supports your journey towards a rewarding commercial career while making a positive impact on people's lives and the planet.
StudySmarter Expert Advice🤫
We think this is how you could land Retail Media & Data Specialist in England
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Colgate-Palmolive and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Colgate-Palmolive are looking for.
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✨Attend Industry Events
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We think you need these skills to ace Retail Media & Data Specialist in England
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Colgate-Palmolive. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Colgate-Palmolive:Show us that you’ve done your homework! In your application, briefly mention what you admire about Colgate-Palmolive’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Colgate-Palmolive
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Colgate-Palmolive will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Colgate-Palmolive, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
