At a Glance
- Tasks: Lead marketing strategies to enhance the school's brand and support pupil recruitment.
- Company: Join a vibrant school community focused on innovation and growth.
- Benefits: Competitive salary, term-time only contract, and holiday flexibility.
- Other info: Opportunity to lead a dynamic team and develop your career in marketing.
- Why this job: Shape the future of education while making a real impact on students' lives.
- Qualifications: Strong digital skills, creativity, and exceptional communication abilities required.
The predicted salary is between 50000 - 60000 £ per year.
Reporting to: Director of Admissions & Marketing
Contract: Full time, term time only plus 30 days in holidays
Additional expectations: Occasional evening, weekend and holiday work (particularly in the autumn term)
Salary: FTE £50,000-60,000
The Marketing Manager plays a central role in shaping the school’s brand, digital presence and communications strategy, with a strong focus on supporting pupil recruitment and retention. The role requires exceptional communication skills, creativity, strong digital capability, strategic thinking and meticulous attention to detail. Working closely with the Director and the wider Admissions team, the postholder will lead a small team and manage the operational delivery of the annual Admissions and Marketing plan, ensuring a high‑quality experience for prospective and current families throughout their journey with the school. Direct line management of Marketing Officer and shared line management of Data & Systems Officer.
Key Skills and Attributes
- Strong digital literacy, including confident use of website CMS platforms, SEO tools, analytics dashboards and social media management systems
- Advanced content creation skills, including photography, videography, short‑form video production
Head of Marketing in London employer: COLFE'S SCHOOL
As an employer, we pride ourselves on fostering a collaborative and innovative work culture that empowers our staff to thrive. Located in a vibrant community, the Head of Marketing role offers competitive benefits, professional development opportunities, and the chance to make a significant impact on our school's brand and student engagement. Join us in shaping the future of education while enjoying a supportive environment that values creativity and strategic thinking.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Marketing in London
✨Tip Number 1
Network like a pro! Reach out to your connections in the marketing world, especially those who work in education. A friendly chat can lead to insider info about job openings or even a referral.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best marketing campaigns, digital content, and any creative projects you've worked on. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the school’s current marketing strategies. Think about how you can enhance their brand and attract more pupils. Bring fresh ideas to the table and show them you’re the right fit!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive and engaged with our platform.
We think you need these skills to ace Head of Marketing in London
Some tips for your application 🫡
Show Off Your Creativity:When you're crafting your application, let your creative side shine! Use engaging language and showcase your unique style. Remember, we’re looking for someone who can bring fresh ideas to our marketing strategy.
Tailor Your Application:Make sure to tailor your application specifically for the Head of Marketing role. Highlight your relevant experience and skills that align with the job description. We want to see how you can contribute to our brand and communications strategy!
Be Detail-Oriented:Pay close attention to detail in your application. Typos or formatting issues can be a red flag for us. Make sure everything is polished and professional, reflecting the meticulous nature we value in this role.
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the position. Plus, it shows you’re keen on joining our team at StudySmarter!
How to prepare for a job interview at COLFE'S SCHOOL
✨Know Your Stuff
Before the interview, dive deep into the school's brand and marketing strategies. Familiarise yourself with their digital presence and any recent campaigns they've run. This will not only show your genuine interest but also help you tailor your responses to align with their goals.
✨Showcase Your Creativity
As a Head of Marketing, creativity is key! Prepare examples of past campaigns you've led or innovative ideas you've implemented. Bring along a portfolio if possible, showcasing your content creation skills, including photography and videography, to demonstrate your capabilities.
✨Be Ready for Strategic Questions
Expect questions that assess your strategic thinking. Think about how you would approach pupil recruitment and retention. Have a few strategies in mind that you can discuss, showing how you would lead the team to achieve the school's marketing objectives.
✨Engage with the Team
Since you'll be leading a small team, it's important to show your leadership style. Be prepared to discuss how you would manage and motivate your team, as well as how you would collaborate with the Admissions team. Highlight your communication skills and how you ensure a high-quality experience for families.