At a Glance
- Tasks: Drive sales growth and manage key accounts in the surfacing and play sectors.
- Company: Join a market leader known for premium surfacing solutions.
- Benefits: Competitive salary, uncapped bonuses, company car, and generous leave.
- Other info: Enjoy extensive training and career development opportunities.
- Why this job: Make an impact in a dynamic industry while enjoying great perks.
- Qualifications: Proven sales experience, preferably in outdoor play or construction.
The predicted salary is between 38000 - 45000 £ per year.
Location & Compensation
Territory: Cheshire, Cumbria, County Durham, Derbyshire, Greater Manchester, Lancashire, Lincolnshire, Northumberland, Westmorland, Yorkshire
- Salary: £38,000 – £45,000 Base Salary + Uncapped Bonus + Company Car + Benefits
- Sector: Construction, Surfacing, and Outdoor Play
- Overview
We are partnering exclusively with a genuine market leader in the surfacing industry.
Renowned for delivering premium, high-durability surfacing solutions, they hold an enviable reputation across the sports, local authority, and play sectors.
Due to sustained commercial growth, they are now seeking a high‑calibre Area Sales Manager to take full ownership of their Northern territory.
Key Responsibilities
- Strategic Growth: Formulating and executing a territory business plan to manage existing accounts and convert new business opportunities.
- Contractor Network Management: Supporting an established network of regional Surfacing Contractors while systematically onboarding new contractors.
- Specification & Pitching: Promoting a market‑leading surfacing range directly to Local Authorities, Sports Clubs, Community Projects, and Play Equipment Manufacturers.
- Project Tracking: Identifying and pursuing upcoming commercial tenders and local projects to secure early‑stage quoting opportunities.
- Technical Consultation: Acting as the go‑to regional expert, providing technical product advice to Sports Contractors, Architects, Town Planners, and Design Consultants.
- CRM & Reporting: Leveraging the internal CRM system to maintain data accuracy, tracking competitor trends, and reporting pipeline forecasts.
Requirements
We want to hear from driven, autonomous sales professionals who match the following criteria:
- Sales Background: A proven track record in consultative, solution, or technical B2B sales.
- Sector Cross‑Over: Prior experience within outdoor play, landscaping, surfacing, or civil engineering is highly desirable.
- Alternative
- Backgrounds
Welcomed: Experience working within tool/plant hire, builders' merchants, electrical wholesalers, trade counters, or heavy construction supply environments.
- Communication: Exceptional interpersonal skills with the ability to comfortably deliver tailored product presentations to technical stakeholders.
- Mobility: A self‑motivated operator who is comfortable managing their own diary and travelling extensively across the North of England.
- Licence: Full UK Driving Licence is essential.
Benefits & Opportunity
- Financial Package: £38,000 to £45,000 per annum base salary (negotiable based on experience).
- Bonus Scheme: Highly rewarding, uncapped bonus scheme directly linked to sales performance.
- Assets & Perks: Dedicated company car, 23 days annual leave + Bank Holidays, and enrolment into the company pension scheme.
- In‑Depth Training: Comprehensive initial induction and ongoing technical training covering product composition, sports/play usage guidelines, and sector compliance.
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Area Sales Manager – Surfacing & Play Sectors in Wakefield employer: Cole & Yates Recruitment Ltd
At Cole & Yates Recruitment Ltd, we pride ourselves on being an excellent employer that fosters a dynamic and innovative work culture. Our commitment to employee growth is evident through tailored development opportunities and a collaborative environment that encourages creativity and strategic thinking. Located in the heart of the UK, we offer competitive salaries and benefits, making us an attractive choice for those seeking meaningful and rewarding careers in e-commerce marketing.
Contact Details:
Cole & Yates Recruitment Ltd Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Area Sales Manager – Surfacing & Play Sectors in Wakefield
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Area Sales Manager – Surfacing & Play Sectors at Cole & Yates Recruitment Ltd, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including Cole & Yates Recruitment Ltd. Tailor your message to explain why you’re drawn to them and how you can contribute as a Area Sales Manager – Surfacing & Play Sectors. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Area Sales Manager – Surfacing & Play Sectors in Wakefield
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for Cole & Yates Recruitment Ltd:When writing your cover letter, make sure to tailor your message specifically for Cole & Yates Recruitment Ltd. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at Cole & Yates Recruitment Ltd
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Cole & Yates Recruitment Ltd that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Cole & Yates Recruitment Ltd that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with Cole & Yates Recruitment Ltd’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
