At a Glance
- Tasks: Drive sales growth and build relationships in the electrical sector across North Manchester.
- Company: Join a leading manufacturer with a strong market presence and growth opportunities.
- Benefits: Competitive salary up to £55,000, OTE around £100,000, company car, and additional perks.
- Other info: Enjoy a dynamic work environment with a focus on electric vehicles and sustainability.
- Why this job: Be part of a newly created role with an established customer base and potential for impact.
- Qualifications: Experience in sales within the electrical or technical products sector is essential.
The predicted salary is between 38250 - 46750 £ per year.
Manufacturer Opportunity Covering OL, BL and WN postcode areas Salary up to 55,000 basic, OTE guide around 100,000, company car and benefits
We are recruiting for a Specification Sales Manager / Area Sales Manager for a well-established, market-leading manufacturer within the electrical sector.
This is a field-based technical sales and territory management role covering the OL, BL and WN postcode areas in North Manchester, working with local authorities, housing associations, electrical contractors, installers, distributors, electrical wholesalers and other specifier-led customers.
This opportunity may suit someone currently working as an Area Sales Manager, Field Sales Manager, Technical Sales Manager, Specification Sales Manager, Business Development Manager, Sales Engineer or Account Manager within the electrical, technical product, building product, distributor, wholesaler or contractor-led market.
This is a newly created role due to continued company growth.
The successful person will inherit a strong and well-developed area with an established customer base and further growth potential.
A full and detailed handover will be provided by the person who has successfully developed the territory, giving the new Specification Sales Manager the background, relationships and local knowledge needed to continue building the area.
On offer is a basic salary of up to 55,000, with an OTE guide of around 100,000 per year, plus company car and wider benefits.
The current company car arrangement includes hybrid vehicles, with the business moving towards fully electric company cars.
Electric car drivers are provided with a charging card, so there is no requirement to have a home charger.
As the Specification Sales Manager / Area Sales Manager, you will be
- Responsible for continued sales growth across the OL, BL and WN postcode areas.
- Targeting the specification of products on Local Authority, Housing Association and other specifier-led projects.
- Developing relationships with Local Authorities, Housing Associations, electrical contractors, architects, new-build developers, M&E contractors, distributors, electrical wholesalers, installers and other specifiers and potential users of the product range.
- Supporting the distribution network, including electrical wholesalers, as the specification specialist for the area, ensuring their teams understand the product range, key benefits and opportunities within their customer base.
- Building strong relationships across the full supply chain, from specification through to distribution and installation.
- Delivering training, product presentations and customer meetings where required.
- Producing reports on progress within your territory and using the CRM system to record visits, specifications, opportunities and customer activity.
- Working closely with the current territory lead through a full and detailed handover, ensuring continuity across established relationships and live opportunities.
To be considered for this opportunity, you will need to demonstrate
- Area sales, field sales, technical sales or specification sales experience within the electrical sector, technical products, building products or a similar industry.
- Experience of working for a manufacturer, which can include making the move from an electrical wholesaler to a manufacturer within the last 12 months.
- Experience selling into or working closely with electrical wholesalers, distributors, contractors, specifiers, housing associations, local authorities or similar customers.
- Experience of developing business with a technically biased product in a specification-led environment.
- Strong territory planning and business development skills.
- Evidence of regularly achieving or exceeding sales targets.
- Strong administration skills, including experience using Microsoft Office / Microsoft 365 and CRM systems.
- The ability to communicate with customers at all levels, identify the right contacts, gain appointments and build long-term relationships.
- A full UK driving licence.
Please note that candidates currently working for CEF or Edmundson Electrical cannot be considered for this opportunity.
Location
The role is responsible for the OL, BL and WN postcode areas in North Manchester.
The advertised territory should allow candidates to decide whether the travel and coverage requirements are workable for them.
The successful person must be able to travel throughout and manage the territory effectively.
- On Offer
- A salary of up to 55,000, negotiable based on experience.
- An OTE guide of around 100,000 per year.
- Company car, with the business moving towards fully electric company cars.
- A charging card for electric company-car drivers, with no requirement to have a home charger.
- Wider company benefits.
- A newly created role within a growing company.
- A strong, established area covering OL, BL and WN, with existing customer relationships and further development potential.
- A full and detailed handover from the person who has successfully grown the area.
- Interview Process
First-stage interviews are planned for Tuesday 24 November 2026 and will take place locally to the North Manchester territory.
Specification Sales Manager employer: Cole & Yates Ltd
Join a well-established specialist in play and sports surfacing, where you will be part of a dedicated team delivering high-quality outdoor projects across the UK. With a strong focus on employee development, you will enjoy competitive salaries, a company van, and generous leave policies, all while working in a supportive environment that values quality and teamwork. This role offers unique opportunities for growth and travel, making it an excellent choice for those looking to lead and make a meaningful impact in their field.
StudySmarter Expert Advice🤫
We think this is how you could land Specification Sales Manager
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Specification Sales Manager at Cole & Yates Ltd, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including Cole & Yates Ltd. Tailor your message to explain why you’re drawn to them and how you can contribute as a Specification Sales Manager. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Specification Sales Manager
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for Cole & Yates Ltd:When writing your cover letter, make sure to tailor your message specifically for Cole & Yates Ltd. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at Cole & Yates Ltd
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Cole & Yates Ltd that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Cole & Yates Ltd that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with Cole & Yates Ltd’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
