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- Tasks: Lead digital marketing strategies and create engaging content across platforms.
- Company: Join Amphora, a forward-thinking group making a difference in Colchester.
- Benefits: Enjoy creative freedom, a supportive environment, and opportunities to innovate.
- Why this job: Shape impactful communication for community-focused businesses and grow your skills.
- Qualifications: Degree-level education, social media management experience, and strong communication skills.
- Other info: Flexible working patterns and occasional travel across Amphora locations.
The predicted salary is between 28800 - 48000 £ per year.
As our Digital Marketing Lead, you will be responsible for planning, creating, and delivering strategic and day-to-day content across all Amphora digital platforms. You will work closely with Business Managers, Communications Partners and operational teams to develop effective campaigns that grow audiences and drive engagement.
Key responsibilities
- Strategic & Creative Delivery: Develop and deliver digital marketing plans aligned to each Amphora business strategy; Produce engaging, platform-specific content that goes beyond standard announcements; Maintain consistent brand voice and tone across multiple accounts and audiences; Create and manage forward-looking social content calendars.
- Campaigns & Platform Management: Schedule posts across platforms and run targeted paid activity, including Meta ads; Translate cross-business requests into actionable briefs and campaign rollouts; Ensure tracking tools (e.g., pixels) are implemented correctly for effective analytics; Monitor conversations and escalate issues where needed.
- Insight, Optimisation & Reporting: Analyse and report on performance, creating weekly and monthly insights; Track trends and platform developments to continually improve output; Provide social media training and upskilling to internal teams.
- Collaboration & Stakeholder Engagement: Work closely with all Amphora Business Managers and Teams; Support campaign development for key business areas including broadband rollout, events promotion, helpline awareness, and grounds service marketing; Operate confidently with a variety of stakeholders and community partners.
About You
You will bring a strong mix of creativity, technical capability, and organised delivery. Ideally, you have:
- Degree-level education or equivalent experience
- Proven experience managing multiple social media accounts
- Evidence of audience growth and analytics understanding
- Expertise in social media content creation
- Excellent understanding of digital platforms, trends and behaviours
- Strong communication skills (verbal and written)
- Familiarity with analytics tools and performance measurement
- Basic video and photo editing skills
- Ability to think creatively and strategically
- Highly organised, able to meet daily deadlines under pressure
- Commitment to diversity, equality, and inclusion in content and practice
Desirable
- Experience in a business or multi-brand environment
- Short-form video editing skills (Reels, TikTok)
- Experience managing paid ads (Meta)
Working Expectations
- Flexible approach to working patterns where required
- Occasional early mornings, evenings, weekends or public holidays
- Ability to travel across Amphora locations in Colchester
Why Join Amphora?
You’ll be joining an ambitious and forward-thinking group of businesses making a tangible difference to communities across Colchester. This role gives you:
- A high degree of creative freedom
- A platform to shape public-facing communication across several impactful businesses
- A supportive, collaborative environment
- Opportunities to innovate and introduce new ideas
How to Apply
If you’re excited about creating impactful digital content and growing the presence of a diverse group of community-focused businesses, we’d love to hear from you.
For an informal discussion about this vacancy, please contact Louise Biggins on louise.biggins@colchesteramphora.com or call Louise on 01206 580297. Apply now and help shape Amphora’s digital voice.
Digital Marketing Lead in Colchester employer: Colchester City Council
Contact Detail:
Colchester City Council Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Lead in Colchester
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best digital marketing work. Whether it's social media campaigns or content creation, having tangible examples can really set you apart from the competition.
✨Tip Number 3
Prepare for interviews by researching the company and its culture. Tailor your responses to show how your experience aligns with their goals. And don’t forget to ask insightful questions – it shows you're genuinely interested!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about joining our team at Amphora.
We think you need these skills to ace Digital Marketing Lead in Colchester
Some tips for your application 🫡
Show Your Creative Side: When you're crafting your application, let your creativity shine through! Use engaging language and examples that reflect your unique style. Remember, we’re looking for someone who can produce captivating content, so don’t hold back!
Tailor Your Application: Make sure to customise your application to align with the job description. Highlight your experience in managing social media accounts and any campaigns you've run. We want to see how your skills fit into our vision at Amphora!
Be Data-Driven: Don’t forget to mention your understanding of analytics and performance measurement. Share specific examples of how you’ve used data to drive engagement or improve campaigns. We love numbers that tell a story!
Keep It Professional Yet Personal: While we appreciate a friendly tone, ensure your application maintains professionalism. Show us your personality but keep it relevant to the role. And remember, applying through our website is the best way to get noticed!
How to prepare for a job interview at Colchester City Council
✨Know Your Digital Marketing Stuff
Make sure you brush up on the latest trends in digital marketing, especially around social media platforms. Be ready to discuss specific campaigns you've worked on and how they drove engagement. This shows you're not just familiar with the tools, but you know how to use them effectively.
✨Showcase Your Creativity
Prepare examples of your creative content that went beyond standard announcements. Think about how you can demonstrate your ability to maintain a consistent brand voice while being innovative. Bring along a portfolio or links to your work to make a strong impression.
✨Be Data-Driven
Since analytics are key in this role, be prepared to talk about how you've used data to inform your strategies. Discuss specific metrics you've tracked and how you've optimised campaigns based on performance insights. This will show that you can blend creativity with analytical thinking.
✨Engage with Stakeholders
Think about how you've collaborated with different teams in the past. Be ready to share examples of how you’ve engaged with stakeholders and community partners to develop successful campaigns. This will highlight your communication skills and ability to work in a team-oriented environment.
