SMB Account Executive

Cognism is the leading provider of European B2B data and sales intelligence. Ambitious businesses of every size use our platform to discover, connect, and engage with qualified decision‑makers faster and close more deals. Headquartered in London with global offices, Cognism’s contact data and contextual signals are trusted by thousands of revenue teams to eliminate the guesswork from prospecting.

Our Work Model

This is a hybrid role, requiring you to work from our London office 3 days per week, with flexibility to work remotely on other days.

Your Role

As an Account Executive, you will lead the charge in acquiring SMB customers across the UK. This role is pivotal in accelerating Cognism’s growth in the region by delivering value to commercial prospects, collaborating cross‑functionally, and exceeding revenue targets in a high‑growth SaaS environment.

Your Challenges & Opportunities

• Own Your Territory - Develop and execute a go‑to‑market strategy for your SMB territory, working closely with Sales Development to identify, engage, and convert high‑potential prospects into new business revenue.
• Own the Sales Cycle - Lead end to end sales, from outbound prospecting & strategy to tailored demos and contract negotiation, consistently surpassing mid‑market quotas by showcasing Cognism’s value.
• Strengthen Cross‑Functional Impact - Partner with Sales Development, Marketing, RevOps, Customer Success, and Product teams to create a seamless customer journey and deliver commercial impact.
• Champion UK GTM Strategy - Shape and iterate our go‑to‑market approach for the UK SMB territory, ensuring relevance, competitiveness, and resonance with prospects.
• Coachability & Growth Mindset - Regularly shadow peers, seek feedback, and contribute to a learning‑focused culture that continuously raises the bar.
• Own Forecasting - Deliver accurate pipeline insights to sales leadership, enabling effective planning and target achievement.

Our Expectations

• Proven SaaS Sales Performance - Minimum 2 years as a quota‑carrying AE in a high‑performing SaaS sales environment, with a track record of exceeding targets.
• Gravitas & Presentation Skills - Confident communicator who can inspire and influence stakeholders at all levels.
• Agile in a Scale‑Up - Adaptable, resourceful, and excited by change – ready to contribute in a fast‑moving, high‑growth environment.
• Active Listener - Skilled in uncovering pain points and tailoring your message for maximum resonance.
• Collaborative Partner - Comfortable operating cross‑functionally and contributing to a broader team mission.
• Organised & Accountable - Strong pipeline management and forecasting discipline.
• Fluent in English - Outstanding verbal and written communication skills.

WHY COGNISM

At Cognism, we’re not just building a company – we’re building an inclusive community of brilliant, diverse people who support, challenge, and inspire each other every day. If you’re looking for a place where your work truly makes an impact, you’re in the right spot! Our values aren’t just words on a page – they guide how we work, how we treat each other, and how we grow together. They shape our culture, drive our success, and ensure that everyone feels valued, heard, and empowered to do their best work.

Here’s What We Stand For

• 🤝 We Own the Outcome Together.
• 🤓 We Deeply Understand our Customers.
• 🏆 We Celebrate Impact Wherever It Comes From.

At Cognism, we are committed to fostering an inclusive, diverse, and supportive workplace. We welcome applications from individuals typically underrepresented in tech, so if this role excites you but you’re unsure if you meet every requirement, we encourage you to apply!