At a Glance
- Tasks: Lead marketing analytics to optimise a £100M budget and drive growth.
- Company: A leading tech for good company in Greater London.
- Benefits: Hybrid work model, competitive salary, and the chance to shape marketing strategy.
- Why this job: Make a real impact in a rapidly growing environment with a focus on data-driven decisions.
- Qualifications: Experience in Marketing Analytics within high-scale B2C environments and knowledge of paid channels.
- Other info: Unique opportunity to influence marketing strategy and drive ROI.
The predicted salary is between 80000 - 100000 £ per year.
A leading tech for good company in Greater London is seeking a Head of Marketing Analytics to take ownership of a £100M annual marketing budget. The role involves optimizing marketing performance, developing a data-driven marketing function, and working closely with strategic finance.
Candidates should have experience in Marketing Analytics within high-scale B2C environments and a strong understanding of paid channels. Join a unique opportunity to shape the marketing strategy in a rapidly growing environment.
Head of Marketing Analytics — Growth & ROI Leader (Hybrid) employer: Cognify Search
Contact Detail:
Cognify Search Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing Analytics — Growth & ROI Leader (Hybrid)
✨Tip Number 1
Network like a pro! Reach out to folks in the industry, especially those who work at companies you admire. A friendly chat can open doors and give you insights that might just land you that Head of Marketing Analytics role.
✨Tip Number 2
Showcase your skills! Prepare a portfolio or case studies that highlight your experience in optimising marketing performance and managing budgets. This will help us see how you can make an impact right from day one.
✨Tip Number 3
Be ready for the interview! Brush up on your knowledge of paid channels and data-driven marketing strategies. We want to hear how you’ve tackled challenges in high-scale B2C environments and what innovative ideas you have for our marketing function.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows us you’re genuinely interested in joining our team and making a difference in the tech for good space.
We think you need these skills to ace Head of Marketing Analytics — Growth & ROI Leader (Hybrid)
Some tips for your application 🫡
Show Your Passion for Data: When writing your application, let us see your enthusiasm for data-driven marketing. Share specific examples of how you've used analytics to drive growth and ROI in previous roles. This will help us understand your fit for the Head of Marketing Analytics position.
Tailor Your Experience: Make sure to highlight your experience in high-scale B2C environments. We want to see how your background aligns with managing a £100M annual marketing budget and optimising marketing performance. Customise your CV and cover letter to reflect this!
Be Clear and Concise: We appreciate clarity! Keep your application straightforward and to the point. Use bullet points where possible to make it easy for us to digest your key achievements and skills related to marketing analytics and paid channels.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. We can’t wait to see what you bring to the table!
How to prepare for a job interview at Cognify Search
✨Know Your Numbers
Make sure you’re familiar with key metrics related to marketing analytics, especially those that pertain to ROI and budget management. Be ready to discuss how you've optimised marketing performance in previous roles, as this will show your understanding of the financial impact of your decisions.
✨Showcase Your Data-Driven Mindset
Prepare examples of how you've developed data-driven marketing strategies in high-scale B2C environments. Highlight specific tools or methodologies you've used to analyse data and drive growth, as this will demonstrate your capability to lead a marketing analytics function effectively.
✨Understand Paid Channels Inside Out
Brush up on your knowledge of various paid channels and their performance metrics. Be prepared to discuss how you’ve leveraged these channels to achieve significant results, as this is crucial for the role. Showing that you can navigate and optimise these channels will set you apart.
✨Align with Strategic Finance
Since the role involves working closely with strategic finance, it’s important to understand how marketing decisions impact overall business finances. Prepare to discuss how you’ve collaborated with finance teams in the past to align marketing strategies with financial goals, showcasing your ability to bridge the gap between marketing and finance.