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- Tasks: Design and execute innovative account-based marketing programs to drive growth.
- Company: Leading technology firm in Greater London with a focus on innovation.
- Benefits: Competitive salary, diverse team culture, and opportunities for professional development.
- Why this job: Join a dynamic team and make a real impact on revenue growth.
- Qualifications: Proven expertise in enterprise ABM strategy and strong field marketing skills.
- Other info: Embrace curiosity and adaptability in a fast-paced environment.
The predicted salary is between 43200 - 72000 £ per year.
A leading technology firm in Greater London is seeking a Growth Marketing Lead to build a demand engine for growth. This innovative role involves designing and executing account-based marketing programs, partnering closely with Sales to drive qualified opportunities and optimize revenue growth.
The ideal candidate has proven expertise in enterprise ABM strategy, strong field marketing skills, and deep technical proficiency in modern GTM tools. The firm values curiosity and adaptability and is committed to forming a diverse team.
Strategic Growth Marketing Lead - ABM & Field Programs employer: Cogna
Contact Detail:
Cogna Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Strategic Growth Marketing Lead - ABM & Field Programs
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your ABM strategies and field marketing successes. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company’s current marketing strategies. Bring fresh ideas to the table that align with their goals, especially around demand generation and revenue growth.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Strategic Growth Marketing Lead - ABM & Field Programs
Some tips for your application 🫡
Show Your Passion for Growth Marketing: When writing your application, let us see your enthusiasm for growth marketing! Share specific examples of how you've successfully driven demand in previous roles, especially in ABM and field programs. We love to see candidates who are genuinely excited about the impact they can make.
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience with enterprise ABM strategies and field marketing skills. We want to know how your background aligns with our needs, so don’t be shy about showcasing your relevant achievements!
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so avoid jargon and focus on what really matters. Use bullet points where possible to make it easy for us to see your key qualifications at a glance.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us that you’re proactive and keen to join our team!
How to prepare for a job interview at Cogna
✨Know Your ABM Inside Out
Make sure you brush up on your account-based marketing (ABM) strategies. Be ready to discuss specific campaigns you've executed and the results they achieved. This shows your expertise and gives you a chance to demonstrate how you can build a demand engine for growth.
✨Partner with Sales in Mind
Since this role involves close collaboration with Sales, think about how you can bridge the gap between marketing and sales teams. Prepare examples of how you've successfully partnered with sales in the past to drive qualified opportunities and optimise revenue growth.
✨Showcase Your Technical Proficiency
Familiarise yourself with modern go-to-market (GTM) tools that are relevant to the role. Be prepared to discuss how you've used these tools to enhance your marketing efforts. This will highlight your deep technical proficiency and adaptability in a fast-paced environment.
✨Embrace Curiosity and Adaptability
The firm values curiosity and adaptability, so come ready to share experiences where you've had to pivot or learn something new quickly. This could be a project that required you to adapt your strategy or a time when you explored innovative solutions to overcome challenges.
