Part-Time B2B Marketing Lead: End-to-End Campaigns in Cardiff

Part-Time B2B Marketing Lead: End-to-End Campaigns in Cardiff

Cardiff Part-Time 30000 - 40000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead exciting B2B marketing campaigns from start to finish across various channels.
  • Company: Join a high-growth organisation with ambitious goals and a collaborative culture.
  • Benefits: Enjoy hybrid working, life insurance, pension, and 24/7 GP access.
  • Other info: Flexible part-time role with opportunities for professional growth.
  • Why this job: Make a real impact by turning ideas into successful marketing campaigns.
  • Qualifications: 5+ years in B2B marketing with strong campaign management skills.

The predicted salary is between 30000 - 40000 £ per year.

As a high-growth organisation, we need a Marketing Manager who can keep pace with our growth. This is a hands-on execution role. You’ll own the day-to-day running of our marketing across brand, demand generation and content, working directly with the leadership team to deliver the plan. You won’t be setting company-level GTM strategy on your own (we’ll shape that together), but you will be responsible for turning it into campaigns, content, copy, and activity that actually ship and actually work. You’ll join a business with high ambitions, working across both the commercial and public sectors, bursting with opportunity.

What you’ll get up to:

  • Turn our commercial and sales narrative into campaigns across email, LinkedIn and SEO.
  • Own and deliver the marketing campaigns we run end-to-end, working directly with the leadership team.
  • Deliver targeted marketing activity across the public sector, housing and commercial property (SaaS experience will also be beneficial).
  • Create clear, usable content from complex propositions.
  • Execute multi-channel campaigns across paid search, LinkedIn, Mailchimp, social, partnerships and events.
  • Work closely with sales, product and technical teams to support live opportunities.
  • Produce high-quality assets - case studies, landing pages, sector content and outreach sequences.
  • Own and deliver the marketing calendar across brand, content and campaign activity.
  • Use insight, feedback and market signals (including competitor activity) to prioritise and refine activity.
  • Provide clear reporting on what’s working and how marketing is supporting the sales pipeline.

Required:

  • 5+ years’ marketing experience in a B2B environment, ideally involving complex products or services (SaaS, consultancy or similar).
  • Proven experience owning and delivering campaigns end-to-end, not just contributing to them.
  • Strong working knowledge of paid search, SEO, LinkedIn, email (Mailchimp) and content-led marketing.
  • Confident creating clear, high-quality copy and content, including simplifying complex ideas.
  • Experience working closely with sales teams to support pipeline.
  • Ability to prioritise effectively across multiple workstreams and focus on what will have the most impact.
  • Comfortable using data and feedback to refine activity and improve performance.
  • Strong project and stakeholder management skills, with the ability to keep things moving.
  • Excellent communication skills, able to adapt messaging for different audiences and channels.
  • A balance of creativity and commercial awareness, with a bias toward getting things shipped.

What’s in it for you:

  • Part-Time Role
  • Hybrid Working
  • Closed to clients over Christmas
  • Pension
  • Life Insurance
  • EAP - 24/7 GP access and counselling service

Part-Time B2B Marketing Lead: End-to-End Campaigns in Cardiff employer: Codiance

Join a dynamic and high-growth organisation as a Part-Time B2B Marketing Lead, where your contributions will directly shape impactful marketing campaigns across both commercial and public sectors. Enjoy a supportive work culture that values creativity and collaboration, with opportunities for professional growth and development, all while benefiting from hybrid working arrangements and a comprehensive benefits package including life insurance and 24/7 GP access. This role offers the chance to work closely with leadership and various teams, ensuring your efforts are recognised and rewarded in a vibrant environment bursting with potential.

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Contact Details:

Codiance Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Part-Time B2B Marketing Lead: End-to-End Campaigns in Cardiff

Tip Number 1

Network like a pro! Reach out to your connections on LinkedIn and let them know you're on the lookout for opportunities. You never know who might have a lead or can put in a good word for you.

Tip Number 2

Get your hands dirty with some real-world experience. Consider volunteering for marketing projects or internships, even if they're unpaid. It’s a great way to build your portfolio and show off your skills!

Tip Number 3

When you land that interview, come prepared with examples of your past campaigns. Show us how you’ve turned complex ideas into successful marketing strategies. We love seeing your creativity in action!

Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team!

We think you need these skills to ace Part-Time B2B Marketing Lead: End-to-End Campaigns in Cardiff

B2B Marketing
Campaign Management
Content Creation
Email Marketing (Mailchimp)
SEO
Paid Search
LinkedIn Marketing

Some tips for your application 🫡

Show Your Campaign Skills:Make sure to highlight your experience in owning and delivering marketing campaigns end-to-end. We want to see how you've turned strategies into actionable content that actually works!

Tailor Your Content:When writing your application, adapt your messaging to reflect our focus on B2B marketing. Use clear, high-quality copy that simplifies complex ideas, just like we do at StudySmarter.

Be Data-Driven:We love candidates who can use data and feedback to refine their marketing activities. Share examples of how you've used insights to improve campaign performance in your previous roles.

Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves.

How to prepare for a job interview at Codiance

Know Your Campaigns Inside Out

Before the interview, make sure you can discuss specific campaigns you've owned and delivered. Be ready to explain your thought process, the challenges you faced, and how you measured success. This will show that you have the hands-on experience they’re looking for.

Showcase Your Content Skills

Prepare examples of clear, high-quality content you've created, especially if it simplifies complex ideas. Bring along case studies or landing pages that highlight your ability to turn intricate propositions into engaging narratives. This will demonstrate your capability to produce assets that resonate with different audiences.

Understand Their Market

Research the company’s target sectors, especially in B2B environments like SaaS and consultancy. Familiarise yourself with their competitors and current market trends. This knowledge will help you discuss how you can tailor campaigns to meet their specific needs and support the sales pipeline effectively.

Be Ready to Discuss Data-Driven Decisions

Since the role involves using insights and feedback to refine marketing activities, be prepared to talk about how you've used data in past roles. Share examples of how you’ve adjusted campaigns based on performance metrics and what impact those changes had. This will highlight your analytical skills and commercial awareness.