At a Glance
- Tasks: Create and adapt sales enablement content for EMEA markets and build training programmes.
- Company: Join a dynamic tech company as the first Sales Enablement Manager for EMEA.
- Benefits: Enjoy remote work flexibility, competitive salary, and opportunities for professional growth.
- Other info: Be part of a collaborative team and enjoy a fun, taco-loving culture.
- Why this job: Shape the future of sales enablement in EMEA and make a real impact.
- Qualifications: 2-4 years in sales enablement or content creation with EMEA focus.
The predicted salary is between 60000 - 75000 £ per year.
Coder is hiring its first Sales Enablement Manager for EMEA, who will sit within our Content & Learning pillar and report directly to the Head of Sales Enablement. You will be the enablement presence for the region, creating and adapting content, building programs, and supporting the EMEA sales team across a diverse set of markets. This is an individual contributor role for someone who thrives in a build-from-scratch environment, knows how enterprise sales work across EMEA, and can move between content creation, regional training, and cross-functional collaboration without losing momentum. You will work closely with the global enablement team, Marketing, and Product Marketing while independently owning the regional agenda.
If you are someone who knows that a playbook that works in North America doesn’t automatically work in EMEA, loves building things that sales teams actually use, and wants to be the first enablement hire in a region with real room to shape how it’s done, this role is for you.
What you’ll do here:
- Create and adapt sales enablement content for EMEA markets including playbooks, battlecards, competitive positioning, and training materials that reflect regional buyer dynamics, language nuance, and sales culture.
- Build and deliver onboarding and ongoing training programs for EMEA sales reps, ensuring they ramp quickly and stay current on product and messaging updates.
- Partner closely with Product Marketing and Marketing to translate global messaging and positioning into field-ready content that resonates with EMEA buyers, pushing back constructively when global content needs regional adaptation.
- Work with EMEA sales leadership and SDR leadership to understand what reps need in the field and turn that signal into content and programs that are practical and immediately useful.
- Collaborate with the global Content & Learning team to ensure regional content is consistent with global standards while remaining locally relevant.
- Identify gaps in the EMEA enablement program and proactively build resources to close them.
What we’re looking for:
- 2–4 years of experience in sales enablement, content creation, or a revenue-facing role with an EMEA focus.
- Proven ability to create high-quality enablement content independently. You can go from a brief to a finished playbook without hand-holding.
- Strong understanding of EMEA enterprise sales dynamics.
- Comfortable working remotely and autonomously as the sole enablement person in a region. You can set your own priorities and manage up effectively.
- Strong internal collaborator. You know how to consume global messaging, identify where it needs to flex for the region, and work cross-functionally to get it right.
- Excellent communicator in English; additional European language proficiency is a plus.
- High ownership, strong judgment, and the ability to own your domain as a P3 individual contributor.
Bonus tacos if you have:
- Background in B2B SaaS, enabling enterprise sales teams.
- Experience enabling sellers in a developer tools, infrastructure, or platform engineering context.
- Familiarity with various sales platforms (Highspot, Nooks, LetterAI).
- Experience supporting partner or channel sales motions.
- Prior experience as a first or early enablement hire in a region.
Sales Enablement Manager employer: Coder
At Coder, we pride ourselves on being an innovative employer that fosters a dynamic work culture where creativity and collaboration thrive. As the first Sales Enablement Manager for EMEA, you will have the unique opportunity to shape the enablement strategy in a region rich with diverse markets, while enjoying comprehensive employee growth opportunities and a supportive remote work environment. Our commitment to meaningful work and employee autonomy ensures that you can make a real impact from day one.
StudySmarter Expert Advice🤫
We think this is how you could land Sales Enablement Manager
✨Tip Number 1
Network like a pro! Reach out to current employees at Coder or similar companies on LinkedIn. Ask them about their experiences and any tips they might have for landing the Sales Enablement Manager role. Personal connections can give you insights that job descriptions just can't.
✨Tip Number 2
Prepare for the interview by creating a mock playbook or training material tailored for EMEA markets. This shows you understand the regional nuances and can hit the ground running. Plus, it gives you something tangible to discuss during your interview!
✨Tip Number 3
Don’t just focus on your skills; highlight your adaptability. Talk about how you've successfully modified content for different markets in the past. This will resonate with Coder's need for someone who can flex global messaging to fit local needs.
✨Tip Number 4
Finally, apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you're genuinely interested in being part of the Coder team. Let’s get you that dream job!
We think you need these skills to ace Sales Enablement Manager
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Sales Enablement Manager role. Highlight your experience in creating content and training programs that resonate with EMEA markets, showing us you understand the regional nuances.
Showcase Your Independence:Since this is a build-from-scratch role, we want to see examples of how you've taken initiative in previous positions. Share specific instances where you’ve independently created high-quality enablement content or training materials.
Emphasise Collaboration Skills:We’re all about teamwork here at StudySmarter! Make sure to mention your experience working cross-functionally with teams like Marketing and Product Marketing. Show us how you’ve successfully adapted global messaging for local needs.
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. We can’t wait to hear from you!
How to prepare for a job interview at Coder
✨Know Your EMEA Sales Dynamics
Before the interview, brush up on the specific sales dynamics in the EMEA region. Understand how cultural nuances and buyer behaviours differ across countries. This knowledge will help you demonstrate your expertise and show that you can tailor content effectively for diverse markets.
✨Showcase Your Content Creation Skills
Prepare examples of high-quality enablement content you've created in the past. Be ready to discuss your process from concept to completion. Highlight how your content has positively impacted sales teams, as this role requires a strong ability to create practical resources independently.
✨Emphasise Collaboration Experience
Since this role involves working closely with various teams, be prepared to share examples of successful cross-functional collaborations. Discuss how you've translated global messaging into region-specific content and how you’ve worked with sales leadership to identify their needs.
✨Demonstrate Autonomy and Ownership
As the sole enablement person in the region, it's crucial to show that you can manage your own priorities effectively. Share instances where you've taken initiative and owned projects from start to finish, showcasing your ability to thrive in a build-from-scratch environment.
