At a Glance
- Tasks: Generate qualified leads for our Enterprise Account Managers through targeted outreach and research.
- Company: Join Coder, a leader in AI development infrastructure, transforming how enterprises build software.
- Benefits: Competitive salary, flexible work environment, and opportunities for professional growth.
- Other info: Enjoy a transparent interview process and a supportive team culture.
- Why this job: Be at the forefront of AI-driven development and help major companies innovate faster.
- Qualifications: 1-3 years in outbound sales roles with strong communication skills and a proactive mindset.
The predicted salary is between 37800 - 46200 £ per year.
Coder is looking for a Senior Sales Development Representative (SDR) to fuel our growth by generating qualified pipeline for our Enterprise Account Managers. You’ll help bring Coder’s Environment-as-a-Service platform to some of the world’s largest companies that are adopting AI-driven development at scale. This role is all about creating opportunities: finding and engaging the right prospects, uncovering the pain points Coder can help with, and setting up qualification calls that set our EAMs up for success. You’ll play a critical role in driving Coder’s outbound motion and helping large organizations build software faster, more securely, and at scale through the collaboration of AI coding agents and human developers.
What you’ll do here:
- Generate qualified opportunities for EAMs through targeted outbound prospecting
- Conduct multi-channel outreach across phone, email, and LinkedIn using tools like SalesLoft, Sales Navigator, ZoomInfo, 6sense, and Nooks
- Research target accounts and key personas to craft personalized and value-driven messaging
- Set up qualification calls for EAMs to run and advance through the sales cycle
- Work closely with EAMs to strategize account outreach and hand off qualified opportunities seamlessly
- Maintain accurate activity and lead data in CRM and engagement platforms
- Collaborate with marketing to align messaging and campaigns to drive higher response rates
- Stay sharp on developer tooling, platform engineering, and AI-driven development trends to speak credibly with prospects
What we’re looking for:
- 1-3 years in outbound SDR or BDR roles within SaaS or developer-focused technology companies
- Proven ability to generate pipeline through outbound cold calling, emailing, and social selling
- Experience with SalesLoft, LinkedIn Sales Navigator, ZoomInfo, 6sense, and similar prospecting tools
- Strong written and verbal communication skills; able to clearly articulate technical value propositions
- Grit, curiosity, and the ability to handle rejection while maintaining a positive, proactive mindset
- Highly organized and self-motivated with a focus on measurable goals and continuous improvement
- Eagerness to learn about developer tools, DevOps, platform engineering, and AI workflows
Bonus tacos if you have:
- Prior experience selling into engineering or DevOps personas
- Familiarity with AI and GenAI developer tools
- Knowledge of open source ecosystems or cloud-native technologies
- Experience collaborating closely with Account Executives in an enterprise sales motion
About Coder:
Coder is the leading platform for AI development Infrastructure, enabling enterprises to securely run human and AI-driven development workflows in consistent, governed environments. Coder provides self-hosted, agent-ready workspaces that unify developer productivity and platform governance. With Coder, enterprises can confidently evolve from human-only development to AI-assisted and autonomous workflows, without sacrificing security, compliance, or performance.
Interview process:
We believe that the interview process should be transparent, consistent, and enjoyable. We value your time and hope to complete the interview process in two to four weeks, if schedules allow. Through your interviews, you will meet a mix of individual contributors, managers, and senior leaders.
AI use during the interview process:
As an AI company, Coder embraces the use of AI tools, and we want to be transparent about our expectations as you navigate our interview process. Not permitted: Using AI assistance during conversational interviews. Permitted: Using AI tooling for take-home assessments. Please flag where and to what extent it was used in your take-home. Your submission will not be penalised for using AI as long as it is done honestly.
Our use of AI in hiring:
We use AI tools to help manage our recruitment process efficiently and fairly. Specifically: Ashby helps us review inbound applications by surfacing candidates who best match the role requirements we've defined. This tool does not make hiring decisions; it helps our team prioritise which applications to review first. Granola takes notes during our interview calls so our team can focus on the conversation with you. All hiring decisions are made by humans. Our team reviews applications, conducts interviews, and makes final selections. AI tools assist us but never replace human judgment, and these practices are conducted in compliance with applicable data protection, AI governance, and labour laws. Your data is not used to train AI models.
In accordance with New York City Local Law 144, an independent bias audit has been conducted on 'Automated Employment Decision Tools'; results are available for Ashby.
If you're applying for a role at Coder and have questions about how we use AI in our process, or if you'd like to request information about the data we collect, please contact careers@coder.com.
Coder is a proud Equal Opportunity Employer. We are committed to providing equal employment opportunities to qualified applicants and do not discriminate on the basis of race, colour, ancestry, religion, sex, pregnancy, gender, gender identity, gender expression, sexual orientation, national origin, age, marital status, genetic information, disability, protected veteran status or any other characteristic protected by federal, state, or local laws.
Senior Sales Development Representative (German-speaking, UK) in London employer: Coder
At Coder, we pride ourselves on being an exceptional employer that champions innovation and collaboration in the rapidly evolving field of AI development. Our inclusive work culture fosters creativity and growth, offering employees ample opportunities for professional advancement while working in a cutting-edge environment that prioritises security and compliance. Located in a vibrant tech hub, Coder provides a unique chance to be at the forefront of AI technology, making a meaningful impact in the industry.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Sales Development Representative (German-speaking, UK) in London
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Senior Sales Development Representative (German-speaking, UK) at Coder, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including Coder. Tailor your message to explain why you’re drawn to them and how you can contribute as a Senior Sales Development Representative (German-speaking, UK). Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Senior Sales Development Representative (German-speaking, UK) in London
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for Coder:When writing your cover letter, make sure to tailor your message specifically for Coder. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at Coder
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Coder that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Coder that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with Coder’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
