At a Glance
- Tasks: Lead e-commerce strategies to boost sales and enhance customer experience.
- Company: Dynamic fashion brand focused on direct-to-consumer growth.
- Benefits: Competitive salary, flexible working options, and opportunities for professional development.
- Other info: Fast-paced environment with a focus on innovation and continuous improvement.
- Why this job: Join a passionate team and shape the future of online fashion retail.
- Qualifications: 9+ years in e-commerce, expertise in Shopify Plus, and strong analytical skills.
The predicted salary is between 48000 - 72000 £ per year.
About the Company
We are currently recruiting a talented Head of E-commerce with a successful track record of moving the needle for direct to consumer brands within fashion.
About the Role
You will have a proven track record of working with websites to deliver commercial growth and sustained YOY improvements in core metrics across traffic, conversion and retention.
Responsibilities
- Work with the Head of E-Commerce & Marketing & E-Commerce Operations Manager to ensure an efficient and experiential webstore for the brand.
- Day-to-day management of the brand site front-end.
- Actively trade the online channel, ensuring product availability and content are optimised to achieve optimal performance.
- Develop and implement eCommerce (CRO) strategies & tactics that align with the company’s growth and financial objectives.
- Drive continuous improvement initiatives across all areas of E-Commerce trading.
- Transform data insight into actionable recommendations for optimising the customer journey, trading decisions and driving CLTV.
- Management and execution of product releases in line with marketing and product calendar.
- Weekly and monthly trade reporting into key stakeholders.
- Feed into the product strategy with data & insights from e-commerce sales to create products our target audience and consumers love.
- Monitor and advise on current e-commerce industry best practice, with a trading / CRO focus.
Qualifications
- 9+ years’ experience as an E-Commerce Trading Manager in a direct to consumer E-Commerce brand, ideally but not limited to the fashion category.
- Advanced experience across Shopify Plus and common 3rd party applications.
- Experience utilising analytical data tools including GA and ability to translate analytical reporting into data-driven decision making.
- Working knowledge of channel acquisition and associated CRO requirements.
- Have a proven track record as a commercial individual, who understands the brand and its customers.
- Independent and self-driven with an ability to work within a growing and motivated team.
Required Skills
You must be an expert on Shopify Plus, you will have experience across A/B testing, merchandising, CRM and on-site trading, growing the revenues and business through day to day trading and testing activities.
Preferred Skills
You will be commercially-minded; recommending and executing growth strategy to drive revenue and profit front of mind; analysing and reporting back on data to deliver continuous improvement, whilst having an affinity to the brand in order to deliver a first-in-class digital brand experience.
Head of E-Commerce employer: CoCo Group
CoCo Group is an exceptional employer, offering a dynamic work culture that values creativity and collaboration. With hybrid working options and the chance to lead high-profile events in the vibrant London venue market, employees benefit from professional growth opportunities and a supportive team environment that encourages innovation and excellence.
StudySmarter Expert Advice🤫
We think this is how you could land Head of E-Commerce
✨Get to Know Your E-commerce Community
Dive into specific e-commerce forums and groups on platforms like Reddit or Facebook. Engaging with these communities can open up opportunities and give you insights into what companies like CoCo Group are looking for when hiring for a Head of E-Commerce.
✨Showcase Your Skills with an Online Portfolio
In e-commerce, a strong online presence can set you apart. Create a portfolio that highlights any projects, case studies, or even personal ventures related to e-commerce. When you apply to CoCo Group for the Head of E-Commerce, a tangible demonstration of your skills could make a huge difference.
✨Attend E-commerce Events and Conferences
Keep an eye on e-commerce conferences and workshops in your area. Not only will you gain valuable knowledge, but networking with industry professionals could lead to job leads. Plus, if you're keen to work at CoCo Group as a Head of E-Commerce, rub shoulders with their representatives when possible!
✨Utilise Company Resources
Don’t forget to check out CoCo Group’s career page for any unique application processes or opportunities that might not be listed on job boards. Applying directly through their website might give your application a bit more visibility, especially for a Head of E-Commerce.
We think you need these skills to ace Head of E-Commerce
Some tips for your application 🫡
Show Off Your E-Commerce Savviness:When you're applying for an e-commerce role at CoCo Group, make sure your CV reflects your familiarity with online retail platforms, digital marketing, and user experience. Highlight any relevant tools and technologies you've used, like Shopify or Google Analytics, to demonstrate that you’re well-versed in the industry.
Craft a Compelling Cover Letter:Your cover letter should not just reiterate your CV; it’s your chance to showcase your passion for e-commerce and how it aligns with CoCo Group's goals. Mention specific projects or achievements that relate to the role, and don’t forget to express your enthusiasm for working in a dynamic, fast-paced environment where you can make a tangible impact.
Metrics Matter:In the world of e-commerce, numbers speak volumes. When detailing your past experiences, quantify your achievements wherever possible—like the percentage of sales growth you contributed to or successful conversion rates from marketing campaigns. This will make your application stand out and show that you're results-driven.
Tailor Your Application:Don’t forget to customise your CV and cover letter for the specific position at CoCo Group. Use keywords from the job description, and address the unique challenges the company may face in the e-commerce space. A personalised application helps us see that you're not just applying everywhere but are genuinely interested in being part of our team.
How to prepare for a job interview at CoCo Group
✨Show Off Your E-commerce Know-How
In a sector like e-commerce, having a strong grasp of current trends and technologies is crucial. Let’s make sure you’ve brushed up on key platforms that CoCo Group uses—think about popular e-commerce software, digital marketing strategies, and how these affect consumer behaviour. Being able to discuss these intelligently can really set you apart.
✨Portfolio Power: Showcase Your Results
For a full-time e-commerce role, it’s key for us to present a portfolio that highlights your results rather than just your tasks. If you’ve worked on campaigns or projects, bring examples that showcase your contribution and the impact they made—use metrics if you can! This helps to illustrate your value in a real-world context.
✨Technical Questions: Prep for the Specifics
Get ready to tackle some technical questions related to e-commerce analytics, SEO tools, or website optimisation. Think about any past experiences where you utilised data to inform decisions or improve sales. Being prepared with specific examples will showcase not just your knowledge, but also your practical application of it, which we all know is crucial!
✨Engage in a Conversational Style
Full-time interviews can feel quite formal, but try to keep it conversational, especially if you click with your interviewers at CoCo Group. Share your thoughts and ideas about the future of e-commerce, and don’t shy away from engaging with their questions openly. The more genuine and relatable you are, the better connection you’ll create!
