Head of Development - Fitness Events
Head of Development - Fitness Events

Head of Development - Fitness Events

London Full-Time 60000 - 84000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead global fitness events that blend music and movement into unforgettable experiences.
  • Company: Join a world-renowned brand redefining nightlife and fitness on a global scale.
  • Benefits: Enjoy competitive salary, global travel opportunities, and a vibrant work culture.
  • Why this job: Be at the forefront of an innovative concept that merges fitness with live music and culture.
  • Qualifications: Proven leader in fitness or wellness events with a strong network and entrepreneurial mindset.
  • Other info: This role offers the chance to shape a revolutionary lifestyle phenomenon.

The predicted salary is between 60000 - 84000 £ per year.

Job Description

Head of Development – Fitness Events

London-based, with global travel

Salary: £70K-£80K

We’re working with a world-renowned music & lifestyle brand, the kind of brand that redefined nightlife and packed out stadiums, to launch the next big thing: a revolutionary concept at the intersection of fitness, music, and live experience.

Now? It's time to take this show global. We’re searching for a Head of Development Fitness Events to lead the charge and turn this innovative format into an international lifestyle phenomenon.

What you’ll be leading:

  • Big-picture strategy – You’ll shape and execute the global vision for music-powered fitness events that feel more like festivals than workouts.
  • Product evolution – Take the current event concept and refine it into a cutting-edge, scalable offering. London is just the start.
  • Market expansion – Identify and launch into key international cities: Ibiza, Miami, Dubai, Amsterdam – wherever the vibes are right.
  • Creative direction – Ensure every event hits the sweet spot of music, movement, and atmosphere, working alongside content, design, and tech teams.
  • Team leadership – Build and inspire a world-class team across event production, fitness programming, operations, and marketing.
  • Partnerships & influence – Leverage your network of fitness talent, influencers, wellness brands, and artists to supercharge the brand’s presence and credibility.
  • P&L responsibility – Own the business performance, reporting on insights and shaping a financially sustainable model for growth.
  • Brand extensions – Lead launches across merch, live content, licensing, and creative collabs, pushing the brand into new spaces.
  • User obsession – Use data, feedback, and industry trends to constantly level up the experience.

Who we’re looking for:

You’re an innovator, connector, and doer – someone who thrives where creativity meets commercial thinking. You might be from fitness, wellness, experiential events, or all three, but you’ve got the vision and tenacity to take an idea and turn it into a global phenomenon.

  • A proven leader with experience in fitness product development or large-scale wellness events.
  • Entrepreneurial mindset with a track record of launching or scaling concepts from scratch.
  • You’ve got the black book – a strong network of trainers, creators, venues, and brand partners across the wellness world.
  • Strategic yet hands-on – equally at home pitching a business plan as you are leading on-site logistics.
  • Commercially sharp – with experience managing P&L, partnerships, monetisation models, and growth strategies.
  • Creative flair with an obsession for culture, music, movement, and creating unforgettable, high-energy experiences.

Ready to lead a movement? Apply now to be considered!

Head of Development - Fitness Events employer: CoCo Group

Join a dynamic and innovative team at the forefront of the fitness and lifestyle industry, where creativity meets commercial strategy in a vibrant London setting. As a Head of Development - Fitness Events, you'll enjoy a collaborative work culture that values your input and fosters professional growth, alongside exciting global travel opportunities to launch events in iconic cities like Ibiza and Miami. With a competitive salary and the chance to shape a revolutionary concept that merges music and fitness, this role offers a unique platform for you to make a significant impact in a world-renowned brand.
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Contact Detail:

CoCo Group Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Head of Development - Fitness Events

✨Tip Number 1

Network like a pro! Connect with industry professionals in fitness, music, and events on platforms like LinkedIn. Attend relevant events or workshops to meet potential collaborators and influencers who can help you stand out.

✨Tip Number 2

Showcase your creativity! Create a portfolio or a personal website that highlights your past projects in fitness events or related fields. Use visuals and case studies to demonstrate how you've successfully combined fitness and entertainment.

✨Tip Number 3

Stay updated on industry trends! Follow key publications and influencers in the fitness and events space. This knowledge will not only help you in interviews but also show your passion for the role and the brand's vision.

✨Tip Number 4

Prepare to discuss your vision! Think about how you would expand the concept globally and what unique ideas you could bring to the table. Being able to articulate your strategy will impress the hiring team and show you're ready to lead.

We think you need these skills to ace Head of Development - Fitness Events

Strategic Planning
Event Management
Product Development
Market Expansion
Creative Direction
Team Leadership
Partnership Development
P&L Management
Brand Development
Data Analysis
Networking Skills
Commercial Acumen
User Experience Design
Project Management
Communication Skills

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in fitness, events, and leadership. Use specific examples that demonstrate your ability to innovate and execute large-scale projects.

Craft a Compelling Cover Letter: Your cover letter should reflect your passion for fitness and music, as well as your vision for the role. Discuss how your background aligns with the company's goals and how you can contribute to their global expansion.

Showcase Your Network: Mention your connections within the fitness and wellness industry. Highlight any partnerships or collaborations you've established that could benefit the brand's presence and credibility.

Demonstrate Strategic Thinking: In your application, provide examples of how you've successfully managed P&L responsibilities and developed monetisation models. This will show your commercial acumen and readiness to lead the brand's growth.

How to prepare for a job interview at CoCo Group

✨Show Your Passion for Fitness and Music

Make sure to express your enthusiasm for both fitness and music during the interview. Share personal experiences or projects that highlight your connection to these areas, as this role is all about merging them into unforgettable events.

✨Demonstrate Strategic Thinking

Prepare to discuss your vision for expanding fitness events globally. Think about potential markets and how you would tailor the concept to fit different cultures. This will show your ability to think big and strategically.

✨Highlight Your Leadership Skills

Be ready to provide examples of how you've successfully led teams in the past. Discuss your approach to building a world-class team and how you inspire others to achieve their best, as this role requires strong team leadership.

✨Leverage Your Network

Talk about your connections within the fitness and wellness industry. Mention specific influencers, trainers, or brands you've worked with, as this role involves leveraging partnerships to enhance the brand's presence.

Head of Development - Fitness Events
CoCo Group

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