Drive the growth of a live sports entertainment online store
We are looking for a high-impact, hands-on Ecommerce Insights Manager to drive the growth of an online merchandise business in sports entertainment. You will lead e-commerce performance and take full ownership of the end-to-end online retail operation, from product launch and retail campaigns through to fulfilment, customer experience and click & collect.
This role sits at the centre of a fast-paced, event-led retail operation and balances commercial ownership, operational delivery and cross-functional collaboration.
What you will do
E-commerce performance and trading
- Own the online store and drive revenue, conversion and customer value
- Build a trading plan aligned to key events: British spectator sport, festivals and seasonal events including Christmas
- Manage product launches, pre-orders and event-driven drops
- Control discounts, promotions and access for partners and staff
Marketing alignment and brand
- Partner with Marketing so retail is represented across all channels, with clear briefs
- Lead retail campaign planning and ensure strong SEO and onsite optimisation
- Protect brand standards across every retail touchpoint
- Manage online merchandising, homepage content, banners and promotions
Fulfilment and operations (hands-on)
- Own the order lifecycle from purchase to dispatch, working alongside the warehouse team
- Work with couriers to maintain service levels and set up an express delivery service
- Lead the setup and delivery of click & collect with the Megastore Manager
Product, content and customer experience
- Manage the product catalogue: pricing, descriptions, imagery and stock
- Coordinate samples, photography and content with Buying and Marketing
- Own the online customer journey, including queries, returns and refunds
Reporting, analytics and CRM
- Report on sales, conversion, traffic and product performance
- Turn data into actionable insights and measure campaign effectiveness
- Use CRM data for targeting, retention, segmentation and email activity
Compliance
- Ensure compliance with UK distance selling regulations and consumer rights
- Maintain terms, delivery and returns policies and liaise with Legal on brand protection
What you will bring
- 5-6 years of proven e-commerce management experience in the leisure and entertainment industry
- A strong commercial mindset with ownership of sales performance
- Experience managing fulfilment and operational processes
- Ability to work cross-functionally with Marketing, Buying and Operations
- Strong organisational and problem-solving skills
- Comfort in a fast-paced, event-driven environment
- Flexibility to work weekends, peak events and extended hours, and willingness to be hands-on
Nice to have
- Curiosity about emerging technologies, including AI, to improve performance and efficiency
How success is measured
- Online revenue growth against year-on-year targets
- Website conversion rate
- Dispatch SLA (for example, % dispatched within 24 to 48 hours)
- Order accuracy and customer experience
- Campaign and promotion performance
Why it matters
You will shape how fans experience the brand online, turning major events into standout retail moments.
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Ecommerce Insights Manager employer: CoCo Group
As a premium trackside hospitality company, we pride ourselves on offering a vibrant work culture that celebrates creativity and innovation. Our Communications Manager will thrive in an environment that values collaboration and provides ample opportunities for professional growth, all while being part of exciting major events. With a focus on delivering exceptional guest experiences, our team enjoys unique benefits such as access to exclusive events and a dynamic atmosphere that fosters both personal and career development.
StudySmarter Expert Advice🤫
We think this is how you could land Ecommerce Insights Manager
✨Get to Know Your E-commerce Community
Dive into specific e-commerce forums and groups on platforms like Reddit or Facebook. Engaging with these communities can open up opportunities and give you insights into what companies like CoCo Group are looking for when hiring for a Ecommerce Insights Manager.
✨Showcase Your Skills with an Online Portfolio
In e-commerce, a strong online presence can set you apart. Create a portfolio that highlights any projects, case studies, or even personal ventures related to e-commerce. When you apply to CoCo Group for the Ecommerce Insights Manager, a tangible demonstration of your skills could make a huge difference.
✨Attend E-commerce Events and Conferences
Keep an eye on e-commerce conferences and workshops in your area. Not only will you gain valuable knowledge, but networking with industry professionals could lead to job leads. Plus, if you're keen to work at CoCo Group as a Ecommerce Insights Manager, rub shoulders with their representatives when possible!
✨Utilise Company Resources
Don’t forget to check out CoCo Group’s career page for any unique application processes or opportunities that might not be listed on job boards. Applying directly through their website might give your application a bit more visibility, especially for a Ecommerce Insights Manager.
Some tips for your application 🫡
Show Off Your E-Commerce Savviness:When you're applying for an e-commerce role at CoCo Group, make sure your CV reflects your familiarity with online retail platforms, digital marketing, and user experience. Highlight any relevant tools and technologies you've used, like Shopify or Google Analytics, to demonstrate that you’re well-versed in the industry.
Craft a Compelling Cover Letter:Your cover letter should not just reiterate your CV; it’s your chance to showcase your passion for e-commerce and how it aligns with CoCo Group's goals. Mention specific projects or achievements that relate to the role, and don’t forget to express your enthusiasm for working in a dynamic, fast-paced environment where you can make a tangible impact.
Metrics Matter:In the world of e-commerce, numbers speak volumes. When detailing your past experiences, quantify your achievements wherever possible—like the percentage of sales growth you contributed to or successful conversion rates from marketing campaigns. This will make your application stand out and show that you're results-driven.
Tailor Your Application:Don’t forget to customise your CV and cover letter for the specific position at CoCo Group. Use keywords from the job description, and address the unique challenges the company may face in the e-commerce space. A personalised application helps us see that you're not just applying everywhere but are genuinely interested in being part of our team.
How to prepare for a job interview at CoCo Group
✨Show Off Your E-commerce Know-How
In a sector like e-commerce, having a strong grasp of current trends and technologies is crucial. Let’s make sure you’ve brushed up on key platforms that CoCo Group uses—think about popular e-commerce software, digital marketing strategies, and how these affect consumer behaviour. Being able to discuss these intelligently can really set you apart.
✨Portfolio Power: Showcase Your Results
For a full-time e-commerce role, it’s key for us to present a portfolio that highlights your results rather than just your tasks. If you’ve worked on campaigns or projects, bring examples that showcase your contribution and the impact they made—use metrics if you can! This helps to illustrate your value in a real-world context.
✨Technical Questions: Prep for the Specifics
Get ready to tackle some technical questions related to e-commerce analytics, SEO tools, or website optimisation. Think about any past experiences where you utilised data to inform decisions or improve sales. Being prepared with specific examples will showcase not just your knowledge, but also your practical application of it, which we all know is crucial!
✨Engage in a Conversational Style
Full-time interviews can feel quite formal, but try to keep it conversational, especially if you click with your interviewers at CoCo Group. Share your thoughts and ideas about the future of e-commerce, and don’t shy away from engaging with their questions openly. The more genuine and relatable you are, the better connection you’ll create!
