At a Glance
- Tasks: Lead hydration brand strategies and influence global marketing initiatives.
- Company: Dynamic company focused on innovative hydration solutions.
- Benefits: Competitive salary, comprehensive benefits, and inclusive workplace culture.
- Other info: Join a diverse team committed to equality and professional development.
- Why this job: Shape the future of hydration and drive impactful growth strategies.
- Qualifications: Proven leadership in brand strategy and consumer insights.
The predicted salary is between 80000 - 120000 £ per year.
Responsibilities Play as the 'voice' of the OU to inform, influence and update Global Keep regular interaction with Global team to influence and align strategies based on insights, key trends, business performance.
Scan, share and steel with pride best practices coming from Global or other OUs.
Influence Global to guarantee best marketing and further generate synergies.
Develop portfolio/brands strategy for the Operating Unit.
Lead and create value for the Operating Unit through the development of the existing core hydration brand and portfolio strategies.
Develop EU portfolio and brand strategy for LRP expansion into the active hydration whitespace.
Partner with EU system stakeholders to align the growth plan, portfolio and execution priorities.
Provide leadership in identifying consumer insights and creating winning consumer strategies that deliver against consumer and company destination for the category.
Focus on business growth strategies and brand plans definition, to ensure volume, business profit and market share growth in the short, medium and long term.
Be responsible for integrated marketing plan and programs in collaboration with the IMX team.
Manage P Poland: 435,000 PLN to 692,000 PLN).
A full range of medical, financial, and other benefits, dependent on the position, is offered.
We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class. #J-18808-Ljbffr
Contact Details:
Coca-Cola Europacific Partners plc Recruitment Team
