Assistant Director of Community Fundraising & Engagement

Assistant Director of Community Fundraising & Engagement

Full-Time 45000 - 55000 £ / year (est.) No working from home possible
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At a Glance

  • Tasks: Lead and inspire a team to enhance community fundraising and engagement strategies.
  • Company: Join the Army Benevolent Fund, supporting soldiers, veterans, and their families.
  • Benefits: Competitive salary, impactful work, and opportunities for professional growth.
  • Other info: Dynamic role with a chance to innovate and shape future fundraising success.
  • Why this job: Make a real difference in the lives of those who served our country.
  • Qualifications: Experience in community fundraising and leading diverse teams.

The predicted salary is between 45000 - 55000 £ per year.

The Talent Set is delighted to be partnering with The Army Benevolent Fund (ABF) to recruit an Assistant Director of Community Fundraising & Engagement, a pivotal leadership role responsible for driving the next phase of growth across the charity's national and regional community fundraising programmes., ABF is the Army's national charity, providing a lifetime of support to soldiers, veterans and their families.

With an established regional fundraising network, a loyal volunteer base and ambitious plans for growth, they are now seeking an experienced community fundraising leader to build on strong foundations and enhance fundraising performance across the organisation.

This role offers the opportunity to lead a team of nine Regional Directors, providing strategic fundraising leadership while helping ABF evolve its approach to community and events fundraising.

The organisation has a long history of successful regional fundraising activity, supported by passionate teams and volunteers who care deeply about the charity's mission.

The successful candidate will bring fresh thinking and external expertise while respecting and building upon the strengths that already exist.

The Assistant Director will play a key role in shaping the community fundraising and engagement strategy, improving ROI across fundraising activities and strengthening collaboration between regional teams and head office.

They will help drive an exciting and scalable programme of activity, ensuring that national initiatives, fundraising opportunities and best practice are effectively shared and implemented consistently across the country.

Alongside leading regional fundraising performance, the postholder will oversee the development of a new volunteer strategy, helping the organisation maximise the impact of its volunteer committees and ensuring volunteers remain at the heart of future fundraising success.

As Assistant Director of Community Fundraising & Engagement, you will

  • Lead, coach and inspire a team of nine Regional Directors, providing clear fundraising leadership and strategic direction.
  • Drive the ongoing development and implementation of ABF's community and events fundraising strategy.
  • Identify opportunities to increase income, improve ROI and enhance fundraising performance across the regional network.
  • Support the rollout of national fundraising initiatives and campaigns across the UK.
  • Strengthen collaboration between regional fundraising teams and head office functions.
  • Work closely with colleagues across fundraising, including High Value and Individual Giving teams, to maximise supporter engagement opportunities.
  • Lead the development and implementation of a new volunteer strategy, ensuring effective operational delivery.
  • Contribute to strengthening ABF's case for support and fundraising proposition.
  • Build strong relationships with regional teams, volunteers and senior stakeholders, ensuring clear communication and alignment around organisational priorities.

An experienced fundraising leader with a strong background in community, regional or mass participation fundraising.

  • Someone who has led geographically dispersed teams and understands the opportunities and challenges of regional fundraising models.
  • A strategic thinker with the ability to assess existing activity, identify opportunities for improvement and deliver sustainable income growth.
  • An individual who is diplomatic, emotionally intelligent and skilled at building relationships across diverse stakeholder groups.
  • Someone who can bring innovation and fresh ideas while respecting established cultures and ways of working.
  • An individual with knowledge of fundraising regulation, governance and volunteer best practice.

A military background is not required.

What matters most is the ability to lead people, bring fundraising expertise and successfully navigate a complex stakeholder environment while supporting ABF's unique culture and values.

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Assistant Director of Community Fundraising & Engagement employer: Cobseo

At The Poppy Factory, we pride ourselves on being an exceptional employer dedicated to supporting veterans and their families. Our inclusive work culture fosters diversity and equality, offering flexible working arrangements and a strong commitment to employee growth through training and development opportunities. With a focus on meaningful engagement and a supportive environment, we empower our team to make a real difference in the lives of those we serve.

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Contact Details:

Cobseo Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Assistant Director of Community Fundraising & Engagement

Get Involved with Local Charities

Dive into the local fundraising scene in your area! Volunteer for events or get involved with committees at organisations you admire. Not only will you gain experience, but you'll also make connections that could lead to that coveted full-time role at places like Cobseo.

Network through Fundraising Events

Attend fundraising galas, charity auctions, and networking events. These gatherings are perfect for meeting industry professionals and perhaps even landing an interview on the spot. Plus, if you mention how you love the mission of Cobseo, you’ll definitely make an impression!

Leverage LinkedIn for Connections

Don’t just sit back; actively connect with fundraisers on LinkedIn! Join groups related to fundraising development and share your insights or experiences, which can position you as a knowledgeable candidate for full-time roles. This is a platform where visibility really counts in our industry.

Showcase Your Passion through Content

Consider writing articles or creating posts about fundraising strategies, non-profit success stories, or your experiences in the field. Sharing this content can help establish your expertise and draw attention to yourself for full-time positions like that at Cobseo. It’s all about being visible and passionate!

We think you need these skills to ace Assistant Director of Community Fundraising & Engagement

Community Fundraising
Strategic Leadership
Team Management
Fundraising Performance Improvement
ROI Analysis
Volunteer Strategy Development
Stakeholder Engagement

Some tips for your application 🫡

Show Your Passion for the Cause:In the world of fundraising, we want to see your genuine enthusiasm for the mission that Cobseo supports. Be sure to weave in your personal connection to the cause in your cover letter. This isn't just a job for us; it's about making a difference, so let your passion shine through!

Highlight Relevant Experience:In your CV, focus on any past experience related to fundraising, community engagement, or donor relations. If you've organised events or developed marketing materials for a charity, make sure we see it front and centre. Quantify your achievements where possible—donor retention rates or funds raised can make a huge impact!

Use Engaging Language:When crafting your application, use engaging language that reflects the tone and values of Cobseo. We're looking for enthusiasm and creativity in how you present your experience. This is especially key in fundraising, where storytelling can connect potential donors with our mission.

Tailor Your Application:One size does not fit all! Make sure to tailor your CV and cover letter specifically for the Assistant Director of Community Fundraising & Engagement role at Cobseo. Research us to understand our specific initiatives and align your skills with our goals. A personalised approach shows that you’re genuinely interested and willing to put in the effort—qualities we absolutely love!

How to prepare for a job interview at Cobseo

Display Your Passion for the Cause

Let’s face it, fundraising is all about passion! Show up to your interview with genuine enthusiasm for the mission of Cobseo. Share specific experiences that demonstrate your commitment to similar causes, and don't shy away from discussing why this role and this organisation matter to you.

Know Your Fundraising Strategies

Brush up on different fundraising strategies and tools that are common in the industry, such as grant writing, event planning, or online campaigns. Be prepared to discuss which methods you've used successfully before and how they could translate to your work at Cobseo.

Be Ready for Scenarios and Challenges

Expect scenario-based questions where you’ll have to talk about how you’d tackle potential challenges in fundraising. Whether it’s overcoming donor objections or streamlining donor processes, think about examples from your past that showcase your problem-solving skills.

Emphasise Collaboration and Network Building

Fundraising is rarely a solo effort; collaborative skills are key! Talk about how you've worked with different teams to achieve fundraising goals, and mention any networks you have that could be beneficial for Cobseo. This shows you're not only a lone wolf but a team player with valuable connections.