At a Glance
- Tasks: Lead Coach's marketing strategy across digital and retail channels to drive growth.
- Company: Join a dynamic lifestyle brand with a bold consumer-first vision.
- Benefits: Enjoy hybrid working, generous holiday, and wellness support.
- Other info: Be part of an inclusive culture with excellent career progression opportunities.
- Why this job: Make a real impact in a creative environment while developing your leadership skills.
- Qualifications: 10+ years in marketing leadership, preferably in FMCG or lifestyle brands.
The predicted salary is between 80000 - 100000 £ per year.
The Vice President, Marketing & PR – EMEAI will lead Coach's regional marketing strategy across digital, retail, outlet and wholesale channels. They will activate a bold consumer‑first vision that drives business growth and elevates Coach's presence in the region.
Primary Purpose
- Lead Coach’s regional marketing strategy across digital, retail, outlet and wholesale channels.
- Deliver a bold consumer‑first strategy, translate global priorities into regional actions, and drive growth and brand elevation.
Key Leadership Accountabilities
- Activate the vision by setting a bold, consumer‑first strategy for Coach marketing in EMEAI, translating global priorities into regional actions.
- Build the brand through data‑driven marketing that drives acquisition, retention, and engagement.
- Inspire and develop a high‑performing, diverse team.
- Expand the reach by forming strong partnerships across regions and functions.
- Lead with courage by championing new approaches in media, personalization, and storytelling.
- Own your impact by delivering results with clear accountability.
Experience Profile
- 10+ years of progressive marketing leadership experience, preferably in FMCG or Lifestyle Brands.
- Proven ability to activate a global brand vision within a regional context.
- Strong track record of building data‑led, omni‑channel marketing strategies.
- Experience leading and developing diverse, high‑performing teams.
- Demonstrated strength in building brand equity and delivering measurable impact.
- Adept at navigating matrixed organizations and building cross‑functional partnerships.
How You Will Lead
- Deliver the company strategy in region with a consumer focus.
- Make bold decisions grounded in customer truth and commercial savvy.
- Prioritize people, developing others and modeling inclusive leadership.
- Operate with an enterprise mindset, collaborating across brands, regions, and functions.
- Take ownership of your leadership impact and drive results that matter.
Benefits
- Hybrid working (3 days in office, 2 days remote)
- Option to finish early on a Friday (Flex Fridays)
- 1 Paid Volunteering Day per year and opportunities to volunteer with global projects
- Learning & Development opportunities
- Internal mobility & career progression
- Regular Social Events - Seasonal & Cultural
- Equity Inclusion & Diversity initiatives including employee resource groups & regional inclusion council
- 25 days holiday in addition to bank holidays
- Annual Incentive Plan (company performance bonus)
- Multi‑brand discount up to 50% off – Coach and Kate Spade
- Private Healthcare with health assessment (Bupa)
- Bupa rewards – Financial wellbeing support and wellness discounts
- Private Dental Cover
- Free 24/7 support for family building, fertility and menopause with Maven
- Eyecare vouchers
- Employee Assistance Program
- Employer Pension Contribution
- Gym discount
- Interest free season ticket loan
- Cycle to work scheme
Tapestry is an equal‑opportunity and affirmative action employer. All employment decisions are based on the applicant’s qualifications as they relate to the requirements of the position.
Coach VP, Marketing & PR - EMEAI in London employer: Coach
At Coach, we pride ourselves on being an exceptional employer that champions a consumer-first approach while fostering a vibrant and inclusive work culture. Our commitment to employee growth is evident through extensive learning and development opportunities, alongside a supportive environment that encourages collaboration and innovation. With benefits like hybrid working, generous holiday allowances, and a focus on well-being, we ensure our team members thrive both personally and professionally in the dynamic EMEAI region.
