At a Glance
- Tasks: Lead vendor marketing plans and execute campaigns for tech brands.
- Company: Join a vibrant marketing team focused on diverse brands and innovative strategies.
- Benefits: Enjoy a dynamic work environment with opportunities for growth and collaboration.
- Why this job: Make an impact by driving business growth and enhancing brand visibility.
- Qualifications: BSc or BA in a relevant field with 3-4 years of B2B marketing experience.
- Other info: We celebrate diversity and welcome applicants from all backgrounds.
The predicted salary is between 28800 - 48000 £ per year.
An exciting opportunity has arisen for a passionate Vendor Marketing Manager to join our vibrant marketing team managing a range of different brands. This role will lead and oversee the development of vendor marketing plans, based upon market analysis, account priorities and commercial objectives. You will be responsible for promoting our marketing services and pitching to leading tech brands to execute campaigns that enable business growth. Using analytics and communicating with our sales and account managers, you will identify improvement opportunities to ensure ROI is maximised and commercial challenges are addressed.
Strategic Planning & Vendor Income:
- Develop fully integrated strategic plans with vendors to drive commercial targets
- Writing briefs and setting expectations so that campaigns are delivered in time and budget
- Manage all marketing budgets (with PMs and Account team) to ensure maximum exposure within accounts and campaigns deliver an ROI
- Develop and align quarterly marketing plans and strategies with key strategic partners
- Identifying opportunities for vendor collaboration and involvement in CMS led marketing strategies
Partner Marketing Collaboration:
- Building relationships with customers to influence execution & unlock opportunities
- Clear alignment of channel creative to brand guidelines – both CMS and partner guidelines
- Monitoring activity to ensure partners execute per the agreed plans
- Improving internal collaboration with key stakeholders, commercial, and product vendors
- To lead and share best practice within the Marketing team and wider organisation
- To own additional projects and relationships within CMS as needed
Understanding the customer and vendor account requirements and opportunities by developing prosperous relationships at all levels in the account. To create and implement marketing activities which will fulfil these needs in a timely, creative way.
Ability to travel. Commercial ability to produce marketing plans, business cases and ROI on marketing spend. BSc or BA in relevant field. ~3-4 years B2B marketing experience.
We value diverse opinions and perspectives, and therefore welcome candidates from all backgrounds including but not limited to, ethnicity, gender, age, nationality, culture, religious beliefs, sexual orientation and neuro-diversity.
Contact Detail:
CMS Distribution Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales/marketing manager - Leidinggevende
✨Tip Number 1
Familiarise yourself with the latest trends in B2B marketing, especially in the tech sector. This knowledge will help you engage in meaningful conversations during interviews and demonstrate your passion for the industry.
✨Tip Number 2
Network with professionals in the marketing and tech industries. Attend relevant events or webinars to connect with potential colleagues and learn about their experiences, which can provide valuable insights for your application.
✨Tip Number 3
Prepare to discuss specific examples of successful marketing campaigns you've managed. Highlight your strategic planning skills and how you've maximised ROI in previous roles to showcase your fit for this position.
✨Tip Number 4
Research StudySmarter's current marketing strategies and vendor partnerships. Understanding our approach will allow you to tailor your discussions and show how you can contribute to our goals effectively.
We think you need these skills to ace Sales/marketing manager - Leidinggevende
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in B2B marketing, particularly any roles where you've developed vendor marketing plans or managed budgets. Use specific examples to demonstrate your achievements and how they align with the job description.
Craft a Compelling Cover Letter: In your cover letter, express your passion for marketing and your understanding of the tech industry. Discuss how your strategic planning skills can drive commercial targets and how you’ve successfully collaborated with partners in previous roles.
Showcase Analytical Skills: Since the role involves using analytics to identify improvement opportunities, include examples of how you've used data to inform marketing strategies or improve ROI in past positions. This will show your ability to meet the company's commercial objectives.
Highlight Relationship-Building Experience: Emphasise your experience in building relationships with vendors and stakeholders. Provide examples of how you've influenced execution and unlocked opportunities through collaboration, as this is a key aspect of the role.
How to prepare for a job interview at CMS Distribution
✨Know Your Brands
Familiarise yourself with the brands you'll be managing. Understand their market position, target audience, and unique selling points. This knowledge will help you demonstrate your passion and strategic thinking during the interview.
✨Showcase Your Analytical Skills
Be prepared to discuss how you've used analytics in previous roles to drive marketing decisions. Highlight specific examples where your insights led to improved ROI or successful campaigns, as this is crucial for the role.
✨Demonstrate Relationship-Building Abilities
Since the role involves building relationships with vendors and customers, come equipped with examples of how you've successfully influenced stakeholders in the past. This will show your capability in fostering collaboration.
✨Prepare for Strategic Planning Questions
Expect questions about your experience in developing strategic marketing plans. Be ready to outline your approach to aligning marketing strategies with commercial objectives and how you've managed budgets effectively.