Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Champion HubSpot CRM to boost sales productivity and drive revenue growth.
- Company: Join a dynamic team at CMS Distribution focused on innovation and collaboration.
- Benefits: Competitive salary, inclusive culture, and opportunities for professional development.
- Why this job: Make a real impact by enhancing sales performance with cutting-edge CRM tools.
- Qualifications: Sales experience and a passion for CRM technology are essential.
- Other info: Diverse and inclusive workplace that values unique perspectives.
The predicted salary is between 36000 - 60000 £ per year.
This role exists to champion and accelerate the commercial value of HubSpot CRM across CMS Distribution. It is a sales-minded, commercially focused role that ensures HubSpot becomes a driver of GP and revenue growth, pipeline consistency, improved conversion, higher productivity, and better customer engagement across all Sales teams.
Acting as the voice of the sales organisation, this role looks to champion our CRM as a daily sales performance engine. They understand what high-performing sales teams need, how CRM improves commercial outcomes, and how to embed those behaviours across a diverse sales organisation. Alongside this, the role partners with the CRM Solution Architect by providing clear, reality-based sales process inputs — but does not own technical configuration or end-to-end process engineering. Their focus is on adoption, enablement, and commercial impact, not technical build.
This role will drive consistent usage, embedding best-practice behaviours, ensuring process compliance, and enabling continuous improvement across all sales teams. This role directly contributes to CMS's four CRM business outcomes: accurate data, increased sales productivity, targeted growth, and enhanced business intelligence.
Role Responsibilities
- Act as the Sales Champion for CRM
- Promote HubSpot as a sales productivity and lead generation tool.
- Educate teams on how CRM can support sales productivity and growth.
- Represent the real needs of salespeople — bringing frontline insight into CRM decision-making.
- Ensure consistent usage of key HubSpot features: pipeline stages, tasks, logging calls/emails, sequences, prospecting tools, activity capture, forecasting.
- Challenge low adoption, champion best practices, and work with managers to embed CRM usage into coaching and 1:1s.
- Translate commercial objectives (pipeline growth, conversion etc.) into daily CRM habits.
- Embed HubSpot into daily sales workflows, ensuring all prospecting, deal management, and forecasting activity are captured accurately.
- Partner with sales leadership to execute HubSpot-led sales tactics aligned to revenue growth and pipeline expansion.
- Improve pipeline performance by enforcing deal stage criteria, qualification standards, and close date discipline.
- Build and maintain advanced sales dashboards providing real-time insight into pipeline health, deal velocity, win rates, and growth trends.
Sales Enablement & Training
- Train sales teams on how HubSpot helps them sell more, faster, and smarter.
- Collaborate with our People Development team to build simple, practical training and workshops for different sales roles.
- Run onboarding, refreshers, and drop-in sessions focused on skills that directly impact revenue and productivity.
- Support the roll out of new features.
- Educate and champion the benefits of good sales data across contacts and companies, and drive positive behaviour across the organisation around data completeness.
- Show sales teams how better data directly improves performance and reduces wasted effort.
Identify Commercial Opportunities Enabled by CRM
- Spot and champion opportunities for automated sequences, prospecting flows, pipeline prioritisation, cross-sell/upsell triggers, and activity alerts.
- Work with Marketing and Sales to ensure inbound/outbound processes are correctly routed and capitalised on.
- Highlight where CRM insights can improve territory planning, customer engagement, and vendor partnerships.
- Identify quick-wins and under-utilised features in HubSpot that can support sales teams.
Additional Responsibilities
Business Process Mapping
- Support the capturing of sales-relevant workflows and pain points through short, focused workshops.
- Document 'what good should look like' from a commercial perspective — qualification steps, follow-up expectations, handoffs, escalation points.
- Identify where inconsistent or outdated processes damage conversion rate, customer experience, or pipeline quality.
- Hand off structured, sales-informed process clarity to the Solution Architect for configuration.
- Partner with the Project Team, Solutions Architect and Sales Leadership to improve CRM-tracked KPIs via HubSpot reporting, including: Improve and enrich customer and vendor contact/company data, sales activity, pipeline, conversion rates.
- Automate Sales reports to support data-driven decision making and enhance business intelligence.
Restrictions
- Configure HubSpot or build technical workflows
- Create data models, integrations, or complex automation
- Own enterprise-wide business process engineering
- Take responsibility for data migration or QA
Skills & Personal Attributes
- Sales & Commercial Skills: Strong understanding of sales processes (pipeline management, qualification, forecasting, account management) at CMS Distribution across teams, including Enterprise and Consumer. Ability to speak credibly to salespeople, Sales Directors, and commercial leadership. Experience improving sales performance through tools, process, internal collaboration and communication.
- CRM & Enablement Skills: Hands-on knowledge of CRM HubSpot knowledge and experience is required. Ability to train teams, simplify concepts, and communicate commercial benefits. Experience driving adoption, embedding new tools, acting as a CRM champion/super user. Deal pipeline structure, stage criteria, and probability management. Experience of using automation to support sales productivity and data consistency. Common knowledge of activity tracking, call logging, analytics. Experience with using business intelligence and dashboards to drive positive behaviours, growth and opportunities.
- Process & Collaboration Skills: Comfortable facilitating short sales focused process workshops. Able to capture and simplify workflows, and spot opportunities for efficiencies. Strong partnership skills to work alongside Account Managers, Vendor Managers, Business Development Managers, Sales Managers, and Marketing at user level, as well as at Project Level to work with Solution Architect, PMO Team, Sales & Marketing Leadership.
Attributes: Sales minded, commercially sharp, and customer focused. Energetic, confident, credible with sales teams. Pragmatic and innovative. Passionate about CRM as a productivity enabler and growth engine. Strong communicator and influencer across all levels of the organisation.
CMS believes that a diverse and inclusive workforce enriches and is integral to the success of our company. We value diverse opinions and perspectives, and therefore welcome candidates from all backgrounds including but not limited to, ethnicity, gender, age, nationality, culture, religious beliefs, sexual orientation and neuro-diversity.
CRM Enablement Partner in London employer: CMS Distribution
Contact Detail:
CMS Distribution Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM Enablement Partner in London
✨Tip Number 1
Get to know the company inside out! Research CMS Distribution and their sales processes. Understanding their culture and values will help you tailor your approach during interviews and show that you're genuinely interested.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral, which is always a bonus!
✨Tip Number 3
Prepare for those tricky interview questions! Think about how your experience aligns with the role of CRM Enablement Partner. Be ready to share specific examples of how you've driven sales productivity and championed CRM tools in the past.
✨Tip Number 4
Don’t forget to follow up! After your interview, send a thank-you email expressing your appreciation for the opportunity. It’s a great way to reinforce your interest and keep you top of mind for the hiring team.
We think you need these skills to ace CRM Enablement Partner in London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter to highlight how your skills and experiences align with the CRM Enablement Partner role. We want to see how you can champion HubSpot CRM and drive sales productivity!
Showcase Your Sales Savvy: In your application, don’t forget to demonstrate your understanding of sales processes and how CRM tools can enhance them. We’re looking for someone who can speak the language of sales and show us their commercial mindset.
Be Clear and Concise: When writing your application, keep it straightforward and to the point. We appreciate clarity, so make sure your key achievements and experiences shine through without unnecessary fluff!
Apply Through Our Website: We encourage you to submit your application directly through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it’s super easy!
How to prepare for a job interview at CMS Distribution
✨Know Your CRM Inside Out
Make sure you have a solid understanding of HubSpot CRM and its features. Familiarise yourself with how it can drive sales productivity and growth, as this will be crucial in demonstrating your ability to champion its use across the sales teams.
✨Showcase Your Sales Insight
Prepare to discuss your experience with sales processes and how you've improved performance in previous roles. Be ready to share specific examples of how you've used CRM tools to enhance pipeline management and conversion rates.
✨Emphasise Training and Enablement Skills
Highlight any experience you have in training or enabling sales teams. Discuss how you've simplified complex concepts and communicated the commercial benefits of CRM tools to ensure adoption and consistent usage.
✨Demonstrate Your Collaborative Spirit
This role requires strong partnership skills, so be prepared to talk about how you've worked alongside various teams in the past. Share examples of how you've facilitated workshops or collaborated with sales leadership to improve processes and drive results.