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- Tasks: Lead and coordinate product marketing campaigns for commercial growth.
- Company: Join CMP, a dynamic company focused on innovative product marketing strategies.
- Benefits: Enjoy a 9-day fortnight schedule for better work/life balance and every other Friday off.
- Why this job: Shape product messaging and collaborate with diverse teams in a supportive environment.
- Qualifications: Proven product marketing experience with strong project coordination and team management skills.
- Other info: Ideal for those ready to take on leadership roles and drive impactful marketing initiatives.
The predicted salary is between 36000 - 60000 £ per year.
We’re looking for a Lead Product Marketing Coordinator to support the planning and delivery of product marketing campaigns that drive commercial growth. This role is perfect for someone with solid product marketing experience who’s ready to take on a more active role in coordinating a small team and shaping how product marketing is delivered across the business.
Working closely with colleagues across marketing, sales, R&D, and product management, you’ll help shape product messaging, support go-to-market strategies, and ensure that campaigns are aligned with wider business goals. You’ll also support the day-to-day development of the Product Marketing Team - providing guidance, sharing knowledge, and encouraging collaboration.
To enhance work/life balance, CMP operates on a 9-day fortnight (9/10) schedule, allowing staff employees to enjoy compressed working hours and have every other Friday off.
What you’ll be doing:
- Coordinate day-to-day tasks and priorities within the Product Marketing Team, ensuring smooth delivery of projects and campaigns.
- Coordinate the planning and execution of product launch campaigns with internal teams including marketing, sales, and R&D.
- Assist in developing clear and effective product messaging and positioning strategies.
- Help create and maintain key marketing assets such as brochures, animations, sample boards, and installation guides.
- Contribute to market research activities to support product development and go-to-market decisions.
- Work closely with the Marketing Communications team to ensure product messaging is consistent across all platforms.
- Manage timelines and tasks for product marketing projects, helping keep campaigns on track.
- Maintain up-to-date product content across digital channels and marketing platforms.
- Monitor the performance of product marketing initiatives and suggest improvements where needed.
- Support product-focused events and exhibitions, ensuring consistent messaging and branding.
- Contribute to internal communications relating to new product launches and updates.
- Assist with improving marketing processes and campaign delivery methods.
- Provide day-to-day support to the Product Marketing Team, offering feedback and development support.
- Lead regular team check-ins and 1:1s to keep work aligned and encourage continuous improvement.
We ask that you have proven experience in product marketing and delivering successful product campaigns, ideally within technical or B2B environments. You’ll have strong project coordination skills, an eye for detail, and the ability to balance multiple tasks and deadlines. Importantly, you’ll have experience managing or supervising others - formally or informally. You may have led a small team or played a key role in supporting colleagues in previous roles, and you’ll feel confident providing guidance, giving feedback, and helping others grow.
Lead Product Marketing Coordinator employer: CMP Products
Contact Detail:
CMP Products Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Lead Product Marketing Coordinator
✨Tip Number 1
Familiarise yourself with our product offerings and recent marketing campaigns. Understanding our products inside out will help you articulate how you can contribute to their success and align your experience with our goals.
✨Tip Number 2
Network with current employees or industry professionals who have experience in product marketing, especially in B2B environments. This can provide you with insights into our company culture and the specific challenges we face, which you can address in your discussions.
✨Tip Number 3
Prepare examples of your past experiences where you've successfully coordinated teams or projects. Highlighting your leadership skills and ability to manage multiple tasks will demonstrate that you're ready for this role.
✨Tip Number 4
Stay updated on the latest trends in product marketing and be ready to discuss how these could be applied at StudySmarter. Showing that you’re proactive about industry developments will set you apart as a candidate who is genuinely interested in contributing to our success.
We think you need these skills to ace Lead Product Marketing Coordinator
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your product marketing experience, especially any roles where you coordinated teams or projects. Use specific examples that demonstrate your ability to drive commercial growth and manage multiple tasks.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Discuss how your background aligns with the responsibilities listed in the job description, particularly your experience in shaping product messaging and coordinating campaigns.
Showcase Relevant Skills: Emphasise your project coordination skills and your experience in managing or supervising others. Provide examples of how you've successfully led teams or supported colleagues in previous roles, as this is crucial for the position.
Highlight Collaborative Experience: Since the role involves working closely with various teams, mention any past experiences where you collaborated with marketing, sales, or R&D teams. This will show your ability to work cross-functionally and contribute to successful product launches.
How to prepare for a job interview at CMP Products
✨Showcase Your Product Marketing Experience
Be prepared to discuss your previous product marketing campaigns in detail. Highlight specific examples where you successfully coordinated teams and delivered results, especially in technical or B2B environments.
✨Demonstrate Leadership Skills
Since this role involves managing a small team, share experiences where you've led or supported colleagues. Talk about how you provided guidance, feedback, and fostered collaboration within your team.
✨Understand the Company’s Goals
Research the company’s mission and recent product launches. Be ready to discuss how you can align product marketing strategies with their wider business goals, showcasing your understanding of their market position.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving skills and project management abilities. Think of scenarios where you had to manage multiple tasks or deadlines, and be ready to explain how you handled them effectively.
