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- Tasks: Lead and coordinate product marketing campaigns for commercial growth.
- Company: Join CMP, a dynamic company focused on innovative product marketing.
- Benefits: Enjoy a 9-day fortnight schedule for better work/life balance.
- Why this job: Shape product messaging and collaborate with diverse teams in a supportive environment.
- Qualifications: Proven product marketing experience and strong project coordination skills required.
- Other info: Opportunity to lead a small team and foster collaboration.
The predicted salary is between 36000 - 60000 £ per year.
We’re looking for a Lead Product Marketing Coordinator to support the planning and delivery of product marketing campaigns that drive commercial growth. This role is perfect for someone with solid product marketing experience who’s ready to take on a more active role in coordinating a small team and shaping how product marketing is delivered across the business.
Working closely with colleagues across marketing, sales, R&D, and product management, you’ll help shape product messaging, support go-to-market strategies, and ensure that campaigns are aligned with wider business goals. You’ll also support the day-to-day development of the Product Marketing Team - providing guidance, sharing knowledge, and encouraging collaboration.
To enhance work/life balance, CMP operates on a 9-day fortnight (9/10) schedule, allowing staff employees to enjoy compressed working hours and have every other Friday off.
What you’ll be doing:
- Coordinate day-to-day tasks and priorities within the Product Marketing Team, ensuring smooth delivery of projects and campaigns.
- Coordinate the planning and execution of product launch campaigns with internal teams including marketing, sales, and R&D.
- Assist in developing clear and effective product messaging and positioning strategies.
- Help create and maintain key marketing assets such as brochures, animations, sample boards, and installation guides.
- Contribute to market research activities to support product development and go-to-market decisions.
- Work closely with the Marketing Communications team to ensure product messaging is consistent across all platforms.
- Manage timelines and tasks for product marketing projects, helping keep campaigns on track.
- Maintain up-to-date product content across digital channels and marketing platforms.
- Monitor the performance of product marketing initiatives and suggest improvements where needed.
- Support product-focused events and exhibitions, ensuring consistent messaging and branding.
- Contribute to internal communications relating to new product launches and updates.
- Assist with improving marketing processes and campaign delivery methods.
- Provide day-to-day support to the Product Marketing Team, offering feedback and development support.
- Lead regular team check-ins and 1:1s to keep work aligned and encourage continuous improvement.
We ask that you have proven experience in product marketing and delivering successful product campaigns, ideally within technical or B2B environments. You’ll have strong project coordination skills, an eye for detail, and the ability to balance multiple tasks and deadlines. Importantly, you’ll have experience managing or supervising others - formally or informally. You may have led a small team or played a key role in supporting colleagues in previous roles, and you’ll feel confident providing guidance, giving feedback, and helping others grow.
Contact Detail:
CMP Products Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Lead Product Marketing Coordinator
✨Tip Number 1
Familiarise yourself with our product offerings and recent marketing campaigns. Understanding our products inside out will help you articulate how you can contribute to their success and align with our business goals.
✨Tip Number 2
Network with current employees on platforms like LinkedIn. Engaging with our team can provide insights into our company culture and the specific challenges we face in product marketing, which can be beneficial during interviews.
✨Tip Number 3
Prepare examples of your past experiences where you've successfully coordinated teams or projects. Highlighting your leadership skills and ability to manage multiple tasks will demonstrate that you're ready for this role.
✨Tip Number 4
Stay updated on the latest trends in product marketing, especially in B2B environments. Showing that you are knowledgeable about industry trends can set you apart and show your commitment to continuous improvement.
We think you need these skills to ace Lead Product Marketing Coordinator
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your product marketing experience, especially any roles where you coordinated teams or projects. Use specific examples that demonstrate your ability to drive commercial growth and manage multiple tasks.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Discuss how your background aligns with the responsibilities listed in the job description, particularly your experience in developing product messaging and coordinating campaigns.
Showcase Team Leadership Skills: Since the role involves managing a small team, emphasise any previous experience you have in leading or mentoring others. Provide examples of how you've supported colleagues and contributed to their development.
Highlight Relevant Achievements: Include specific achievements from your past roles that demonstrate your success in product marketing. Quantify your results where possible, such as increased sales figures or successful campaign metrics, to make your application stand out.
How to prepare for a job interview at CMP Products
✨Showcase Your Product Marketing Experience
Be prepared to discuss your previous product marketing campaigns in detail. Highlight specific examples where you successfully coordinated teams and delivered results, especially in technical or B2B environments.
✨Demonstrate Leadership Skills
Since this role involves managing a small team, share experiences where you've led or supported colleagues. Talk about how you provided guidance, feedback, and encouraged collaboration within your team.
✨Understand the Company’s Goals
Research the company’s mission and recent product launches. Be ready to discuss how you can align product marketing strategies with their wider business goals, showcasing your understanding of their market position.
✨Prepare for Project Coordination Questions
Expect questions about your project management skills. Be ready to explain how you prioritise tasks, manage timelines, and ensure smooth delivery of marketing campaigns, as these are crucial for the role.
