At a Glance
- Tasks: Manage and optimise digital marketing campaigns across various channels.
- Company: Established and growing business in Birmingham with a dynamic team.
- Benefits: Salary up to £35,000, hybrid working, and opportunities for growth.
- Other info: Collaborative environment with a focus on continuous improvement.
- Why this job: Join a creative team and make an impact on customer engagement.
- Qualifications: Experience in PPC, Paid Social, SEO, and strong analytical skills.
The predicted salary is between 32000 - 35000 £ per year.
An exciting opportunity has arisen for a commercially minded Digital Marketing Executive to join an established and growing business based in the Birmingham area. This role will be responsible for delivering campaigns across multiple digital channels and drive continuous improvement including the reporting of digital marketing activity, working closely with internal departments and external partners to maximise customer acquisition, engagement and conversion. This role offers a salary up to £35,000 dependent on experience and will be working on a hybrid basis.
Responsibilities:
- Manage and optimise digital marketing campaigns across PPC, Paid Social, SEO and Affiliate Marketing.
- Develop and refine targeting strategies, including keyword optimisation, audience segmentation and remarketing.
- Monitor campaign performance and implement improvements to maximise ROI.
- Ensure campaigns are delivered accurately on time and within agreed budgets.
- Build effective relationships with external agency partners to drive campaign performance.
Skills:
- Proven hands-on experience managing and optimising PPC, Paid Social, SEO and Affiliate Marketing campaigns.
- Strong analytical skills with experience using reporting platforms to make decisions.
- Excellent organisational skills with the ability to manage a busy workload.
- Strong communication skills.
If you would like to apply for the role, please apply below or send an up-to-date CV.
Digital Marketing Executive in West Bromwich employer: C&M Travel Recruitment
Join a dynamic and innovative team in Birmingham as a Digital Marketing Executive, where your contributions will directly impact the growth of our established business. We pride ourselves on fostering a collaborative work culture that encourages creativity and professional development, offering competitive salaries and hybrid working options to ensure a healthy work-life balance. With ample opportunities for career advancement and a focus on continuous improvement, this role is perfect for those looking to make a meaningful impact in the digital marketing landscape.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Executive in West Bromwich
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for C&M Travel Recruitment and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like C&M Travel Recruitment are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with C&M Travel Recruitment on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at C&M Travel Recruitment. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Marketing Executive in West Bromwich
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit C&M Travel Recruitment. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of C&M Travel Recruitment:Show us that you’ve done your homework! In your application, briefly mention what you admire about C&M Travel Recruitment’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at C&M Travel Recruitment
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at C&M Travel Recruitment will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At C&M Travel Recruitment, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
