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- Tasks: Lead marketing and sales for a stunning hospitality complex on the Cornish coastline.
- Company: High-end hospitality complex with a hotel, spa, and restaurant.
- Benefits: Competitive salary, bonus potential, 25 days holiday, and health club membership.
- Why this job: Shape a meaningful lifestyle brand and drive customer engagement in a beautiful setting.
- Qualifications: Proven experience in marketing leadership, preferably in hospitality or similar sectors.
- Other info: Opportunity for career growth and to make a real impact in a dynamic environment.
The predicted salary is between 46800 - 78000 £ per year.
Marketing and Sales Director, Cornwall, £73k OTE, High‑End Hospitality. A fantastic opportunity to join this beautiful hospitality complex comprising of a hotel, self‑catering accommodation, renowned spa and restaurant on the stunning Cornish coastline. This newly defined role will be responsible for leading the marketing team, sales, reservations and revenue management function.
Marketing and Sales Director Responsibilities
- Develop and execute the brand strategy, utilising storytelling to build a meaningful lifestyle brand.
- Ownership of the marketing budget and ensuring ROI opportunities are maximised.
- Overseeing and managing third‑party agencies including PR and Digital/PPC, continually monitoring their performance.
- Enhance in‑house capabilities around ecommerce, digital marketing and the utilisation of the latest technologies.
- Develop CRM capabilities to enhance customer engagement and maximise commercial opportunities with enquiries, new and lapsed customers.
- Work with cross‑functional teams to develop products and services to meet customer demands and drive occupancy.
- Ensure revenue management are yielding the best possible rates for their rooms.
- Reviewing team structure and functional effectiveness, driving continuous improvements and delivering change where necessary.
- Define brand identity and drive consistently internally throughout the resort and externally with any campaigns and communications.
Marketing and Sales Director Skills Required
- A solid track record working at a Marketing Director or Head of Marketing level, preferably in the hospitality/leisure sector but similar B2C sectors such as travel and retail will also be considered.
- Experience overseeing sales/reservations and revenue management.
- Experience leading on brand projects.
- Experience of creating and delivery the marketing strategy, owning budgets and managing third‑party agencies.
- Experience leading teams.
Marketing and Sales Director Additional Details
- A basic salary up to c£65,000 per annum plus bonus (£73,000 OTE)
- 25 days holiday + bank holidays
- Pension
Seniority level
Director
Employment type
Full‑time
Job function
Marketing
Industries
Hotels and Motels, Travel Arrangements, and Hospitality
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Marketing and Sales Director employer: C&M Travel Recruitment
Contact Detail:
C&M Travel Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing and Sales Director
✨Tip Number 1
Network like a pro! Get out there and connect with people in the hospitality industry. Attend events, join online forums, and don’t be shy about reaching out to potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a personal website or portfolio that highlights your marketing achievements, especially those related to brand strategy and revenue management. This is your chance to showcase how you can drive results in a high-end hospitality setting.
✨Tip Number 3
Prepare for interviews by researching the company’s brand identity and recent campaigns. Be ready to discuss how you can enhance their marketing efforts and improve customer engagement. Tailor your responses to show you understand their unique challenges and opportunities.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of resources to help you land that dream role. Plus, applying directly shows your enthusiasm and commitment to joining the team. Let’s get you that Marketing and Sales Director position!
We think you need these skills to ace Marketing and Sales Director
Some tips for your application 🫡
Show Off Your Storytelling Skills: Since this role is all about developing a meaningful lifestyle brand, make sure your application reflects your storytelling abilities. Share examples of how you've crafted compelling narratives in your previous roles, especially in marketing.
Highlight Your Budget Management Experience: We want to see that you can own a marketing budget and maximise ROI. In your application, mention specific instances where you've successfully managed budgets and the results you achieved. Numbers speak volumes!
Demonstrate Your Leadership Style: As a Marketing and Sales Director, you'll be leading teams and driving change. Use your application to showcase your leadership experience, particularly in the hospitality or B2C sectors. We love to see how you've motivated teams and improved performance.
Tailor Your Application to Us: Make sure your application is tailored specifically for this role at our beautiful hospitality complex. Mention how your skills align with our needs, and don’t forget to apply through our website for the best chance of success!
How to prepare for a job interview at C&M Travel Recruitment
✨Know Your Brand Inside Out
Before the interview, dive deep into the company's brand strategy and values. Understand how they position themselves in the high-end hospitality market and be ready to discuss how you can enhance their storytelling and brand identity.
✨Showcase Your Marketing Savvy
Prepare specific examples of your past successes in marketing, especially in the hospitality or B2C sectors. Be ready to discuss how you've managed budgets, maximised ROI, and led successful campaigns that align with the role's responsibilities.
✨Demonstrate Leadership Skills
As a Marketing and Sales Director, you'll need to lead teams effectively. Think of instances where you've successfully managed teams or projects, and be prepared to share how you drive continuous improvement and foster collaboration across departments.
✨Be Data-Driven
Familiarise yourself with key performance indicators relevant to marketing and sales in hospitality. Be ready to discuss how you've used data to inform decisions, optimise revenue management, and enhance customer engagement through CRM strategies.
