At a Glance
- Tasks: Lead marketing and sales for a stunning hospitality complex on the Cornish coastline.
- Company: High-end hospitality complex with a hotel, spa, and restaurant.
- Benefits: Up to £73k OTE, 25 days holiday, pension, and health club membership.
- Why this job: Shape a meaningful lifestyle brand and drive customer engagement in a beautiful setting.
- Qualifications: Proven experience in marketing leadership, preferably in hospitality or B2C sectors.
- Other info: Dynamic role with opportunities for continuous improvement and team leadership.
Marketing and Sales Director, Cornwall, £73k OTE, High-End Hospitality. A fantastic opportunity to join this beautiful hospitality complex comprising of a hotel, self-catering accommodation, renowned spa and restaurant on the stunning Cornish coastline. This newly defined role will be responsible for leading the marketing team, sales, reservations and revenue management function.
Find out more about this role by reading the information below, then apply to be considered.
Marketing and Sales Director Responsibilities
Develop and execute the brand strategy, utilising storytelling to build a meaningful lifestyle brand.
Ownership of the marketing budget and ensuring ROI opportunities are maximised.
Overseeing and managing third party agencies including PR and Digital / PPC, continually monitoring their performance.
Enhance in-house capabilities around ecommerce, digital marketing and the utilisation of the latest technologies.
Develop CRM capabilities to enhance customer engagement and maximise commercial opportunities with enquiries, new and lapsed customers.
Work with cross-functional teams to develop products and services to meet customer demands and drive occupancy.
Ensure revenue management are yielding the best possible rates for their rooms.
Reviewing team structure and functional effectiveness, driving continuous improvements and delivering change where necessary.
Define brand identity and drive consistently internally throughout the resort and externally with any campaigns and communications.
Marketing and Sales Director Skills Required
A solid track record working at a Marketing Director or Head of Marketing level, preferably in the hospitality/leisure sector but similar B2C sectors such as travel and retail will also be considered.
Broad marketing skill set including brand, CRM, PR, Ecommerce, Digital
Experience overseeing sales/reservations and revenue management
Experience leading on brand projects.
Experience of creating and delivery the marketing strategy, owning budgets and managing third party agencies.
Experience leading teams
Marketing and Sales Director Additional Details
A basic salary up to c£65,000 per annum plus bonus (£73,000 OTE)
25 days holiday + bank holidays
Pension
Health Club Membership
Marketing and Sales Director employer: C&M Travel Recruitment
Contact Detail:
C&M Travel Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing and Sales Director
✨Tip Number 1
Network like a pro! Get out there and connect with people in the hospitality industry. Attend events, join online forums, and don’t be shy about reaching out to potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a personal website or portfolio that highlights your marketing achievements and projects. This is a great way to demonstrate your expertise in brand strategy and digital marketing, making you stand out from the crowd.
✨Tip Number 3
Prepare for interviews by researching the company thoroughly. Understand their brand identity and recent campaigns. This will help you tailor your responses and show that you’re genuinely interested in leading their marketing efforts.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities waiting for you, and applying directly can sometimes give you an edge. Plus, it’s super easy to keep track of your applications this way!
We think you need these skills to ace Marketing and Sales Director
Some tips for your application 🫡
Show Your Passion for Hospitality: When writing your application, let your love for the hospitality industry shine through. We want to see how your experiences and enthusiasm align with our beautiful Cornish complex and its offerings.
Tailor Your CV and Cover Letter: Make sure to customise your CV and cover letter for this role. Highlight your relevant experience in marketing and sales, especially in the hospitality sector, so we can see why you're the perfect fit for us.
Quantify Your Achievements: Use numbers to back up your successes! Whether it’s increasing revenue or improving customer engagement, we love to see concrete examples of how you’ve made an impact in previous roles.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for this fantastic opportunity.
How to prepare for a job interview at C&M Travel Recruitment
✨Know Your Brand Inside Out
Before the interview, dive deep into the brand's story and values. Understand how they position themselves in the high-end hospitality market and be ready to discuss how you can enhance their brand strategy using storytelling.
✨Showcase Your Marketing Savvy
Prepare specific examples of your past successes in marketing, especially in the hospitality or B2C sectors. Be ready to discuss how you've maximised ROI on budgets and managed third-party agencies effectively.
✨Demonstrate Leadership Skills
Think about your leadership style and how it aligns with the company's culture. Prepare to share experiences where you've led teams to success, particularly in driving continuous improvements and managing change.
✨Engage with Cross-Functional Teams
Highlight your experience working with different departments to develop products and services. Be prepared to discuss how you can enhance customer engagement through CRM capabilities and drive occupancy rates.