At a Glance
- Tasks: Lead digital marketing strategies and optimise ecommerce performance for multiple brands.
- Company: Dynamic company in Birmingham with a focus on digital growth.
- Benefits: Competitive salary, hybrid work model, and opportunities for professional development.
- Other info: Join a collaborative team with a passion for innovation and growth.
- Why this job: Shape the future of digital marketing and drive real impact in ecommerce.
- Qualifications: Proven experience in digital marketing and ecommerce management.
The predicted salary is between 60000 - 70000 £ per year.
We're looking for an experienced Head of Digital Marketing Ecommerce to lead our digital growth strategy, optimise the online customer experience, and drive commercial performance across multiple ecommerce brands. Working closely with the Marketing Director, you'll play a key role in shaping digital strategy while leading the day-to-day delivery of marketing and ecommerce activity. You'll oversee website performance, customer acquisition, conversion optimisation, and digital trading, ensuring every channel delivers measurable results.
Key Responsibilities
- Develop and deliver digital marketing strategies across paid, owned and organic channels.
- Lead ecommerce operations, ensuring websites are optimised for performance, usability and conversion.
- Manage website content, merchandising, promotional campaigns and product launches.
- Drive continuous improvement through A/B testing, CRO initiatives and customer journey optimisation.
- Monitor website performance, identifying opportunities to increase traffic, engagement and online sales.
- Analyse digital marketing and ecommerce performance, producing regular reports and actionable insights.
- Manage digital marketing budgets.
Head of Digital Marketing and Ecommerce employer: C&M Travel Recruitment
As a leading player in the digital marketing and ecommerce sector, our company offers an exceptional work environment in Birmingham, where innovation meets collaboration. We pride ourselves on fostering a culture of continuous learning and professional growth, providing employees with ample opportunities to develop their skills and advance their careers. With a hybrid working model, competitive salary, and a focus on employee well-being, we ensure that our team is not only motivated but also empowered to drive impactful results in a dynamic marketplace.
