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- Tasks: Lead marketing and sales for a stunning hospitality complex on the Cornish coastline.
- Company: Join a beautiful hotel, spa, and restaurant with a vibrant atmosphere.
- Benefits: Competitive salary up to £73k OTE, 25 days holiday, and pension.
- Other info: Opportunity for career growth and to make a real impact in a thriving industry.
- Why this job: Shape a meaningful lifestyle brand and drive customer engagement in a dynamic environment.
- Qualifications: Proven experience in marketing leadership, preferably in hospitality or B2C sectors.
The predicted salary is between 65000 - 65000 £ per year.
A fantastic opportunity to join this beautiful hospitality complex comprising of a hotel, self‑catering accommodation, renowned spa and restaurant on the stunning Cornish coastline. This newly defined role will be responsible for leading the marketing team, sales, reservations and revenue management function.
Responsibilities:
- Develop and execute the brand strategy, utilising storytelling to build a meaningful lifestyle brand.
- Ownership of the marketing budget and ensuring ROI opportunities are maximised.
- Overseeing and managing third‑party agencies including PR and Digital/PPC, continually monitoring their performance.
- Enhance in‑house capabilities around ecommerce, digital marketing and the utilisation of the latest technologies.
- Develop CRM capabilities to enhance customer engagement and maximise commercial opportunities with enquiries, new and lapsed customers.
- Work with cross‑functional teams to develop products and services to meet customer demands and drive occupancy.
- Ensure revenue management are yielding the best possible rates for their rooms.
- Reviewing team structure and functional effectiveness, driving continuous improvements and delivering change where necessary.
- Define brand identity and drive consistently internally throughout the resort and externally with any campaigns and communications.
Skills Required:
- A solid track record working at a Marketing Director or Head of Marketing level, preferably in the hospitality/leisure sector but similar B2C sectors such as travel and retail will also be considered.
- Experience overseeing sales/reservations and revenue management.
- Experience leading on brand projects.
- Experience of creating and delivery the marketing strategy, owning budgets and managing third‑party agencies.
- Experience leading teams.
Additional Details:
- A basic salary up to c£65,000 per annum plus bonus (£73,000 OTE)
- 25 days holiday + bank holidays
- Pension
- Seniority level: Director
- Employment type: Full‑time
- Job function: Marketing
- Industries: Hotels and Motels, Travel Arrangements, and Hospitality
Marketing and Sales Director in England employer: C&M Travel Recruitment
Contact Detail:
C&M Travel Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing and Sales Director in England
✨Tip Number 1
Network like a pro! Get out there and connect with people in the hospitality industry. Attend events, join online forums, and don’t be shy about reaching out to potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a personal website or portfolio that highlights your achievements in marketing and sales. Include case studies of successful campaigns you've led, especially in the hospitality sector. This will give you an edge and make you memorable to hiring managers.
✨Tip Number 3
Prepare for interviews by researching the company thoroughly. Understand their brand identity and recent marketing initiatives. Be ready to discuss how you can enhance their strategies and drive revenue growth. Tailor your answers to show you’re the perfect fit for their team!
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities waiting for talented individuals like you. Plus, it’s a great way to ensure your application gets seen by the right people. Let’s get you that dream job in Cornwall!
We think you need these skills to ace Marketing and Sales Director in England
Some tips for your application 🫡
Show Off Your Storytelling Skills: Since the role involves developing a brand strategy through storytelling, make sure your application reflects your ability to weave a narrative. Share examples of how you've built brands or engaged customers in previous roles.
Highlight Your Leadership Experience: We want to see your experience leading teams and managing budgets. Be specific about your past roles, especially in hospitality or similar sectors, and how you’ve driven results through effective leadership.
Demonstrate Your Digital Savvy: With a focus on enhancing ecommerce and digital marketing capabilities, include any relevant experience with digital tools and technologies. Show us how you've used these to improve customer engagement and drive sales.
Tailor Your Application: Make sure to customise your CV and cover letter for this specific role. Use keywords from the job description and align your skills with what we’re looking for. And remember, applying through our website is the best way to get noticed!
How to prepare for a job interview at C&M Travel Recruitment
✨Know Your Brand Inside Out
Before the interview, dive deep into the company's brand strategy and values. Understand how they position themselves in the high-end hospitality market and be ready to discuss how your vision aligns with theirs.
✨Showcase Your Leadership Skills
Prepare examples of how you've successfully led teams in the past, especially in marketing and sales. Highlight specific achievements that demonstrate your ability to drive results and manage cross-functional teams effectively.
✨Be Data-Driven
Familiarise yourself with key performance indicators relevant to the role, such as ROI on marketing campaigns and revenue management metrics. Be prepared to discuss how you’ve used data to inform your strategies and improve performance.
✨Engage with Storytelling
Since storytelling is a crucial part of building a lifestyle brand, think of ways to weave narratives into your responses. Share how you've used storytelling in previous roles to connect with customers and enhance brand identity.