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- Tasks: Lead global pricing strategy and manage a dynamic pricing team to drive impactful changes.
- Company: Join Cloudinary, a product-led SaaS company focused on innovation and customer value.
- Benefits: Competitive salary, flexible work environment, and opportunities for professional growth.
- Why this job: Make a real impact by simplifying pricing and enhancing customer experience in a fast-paced setting.
- Qualifications: 10+ years of experience in pricing leadership within SaaS and strong analytical skills.
- Other info: Collaborate with global teams and thrive in a diverse, cross-functional environment.
The predicted salary is between 72000 - 108000 £ per year.
Cloudinary's Pricing Leader role offers a unique opportunity to lead strategic pricing at a product-led, multi-product SaaS company with both PLG (product-led growth) and Enterprise sales motions. As we expand our product offering and customer segments, we are focused on simplifying pricing and driving impactful changes that enhance customer value and positively influence revenue. Pricing at Cloudinary is both critical and complex. With multiple products, go-to-market motions, and legacy models accumulated over 13 years, the pricing function is now under Product leadership with strong executive focus and support. You’ll be expected to lead with clarity, bring sharp decision-making, and drive measurable business impact while working closely with key stakeholders across the company’s leadership team.
Responsibilities
- Own the global pricing and packaging strategy across all products, customer segments, partners, and strategic partnerships.
- Lead and manage a pricing team to execute pricing initiatives and maintain operational excellence.
- Lead pricing simplification initiatives and identify high-impact changes that improve clarity, revenue, and customer experience.
- Continuously monitor pricing effectiveness based on sales performance, customer adoption, competitive landscape, and product evolution.
- Partner with Product, Sales, and GTM leadership to develop pricing for new offerings and evolve existing ones.
- Ensure all pricing decisions are data-informed and aligned with company goals - leveraging competitive intelligence, market trends, and customer feedback.
- Drive consistent pricing execution across new and renewal business, from self-service to enterprise.
- Define and enforce pricing governance frameworks.
- Help evolve our monetization systems and tooling to support pricing automation and reduce friction.
- Develop and deliver sales enablement, training, and best practices to improve pricing execution.
- Champion a pricing model that is both strategic and executable, avoiding complexity that does not deliver measurable value.
About You
- 10+ years of experience, including 5+ years in pricing and packaging leadership within SaaS.
- Proven success developing and launching pricing models that scale across segments and drive measurable impact.
- Ability to collaborate across departments and influence senior stakeholders.
- Experience with PLG and enterprise SaaS monetization models.
- Strong analytical mindset with experience in financial modeling and data-driven pricing.
- Experience working with or leading pricing system/tooling initiatives.
- Comfortable operating in a fast-paced, product-led global environment with strong go-to-market collaboration—thriving in cross-functional teams across multiple time zones and key geographies, including North America, EMEA, and Israel.
- Passion for creating clarity and delivering pragmatic solutions.
VP of Pricing employer: Cloudinary
Contact Detail:
Cloudinary Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land VP of Pricing
✨Tip Number 1
Network like a pro! Reach out to your connections in the SaaS industry, especially those who have experience in pricing roles. A friendly chat can lead to insider info about job openings or even a referral.
✨Tip Number 2
Prepare for interviews by diving deep into Cloudinary's products and pricing strategies. Show us you understand our challenges and how you can bring clarity and impact to our pricing model.
✨Tip Number 3
Don’t just wait for job postings! Keep an eye on our website and apply directly. We love seeing proactive candidates who are genuinely interested in joining our team.
✨Tip Number 4
Practice your pitch! Be ready to discuss your past successes in pricing leadership and how they align with our goals at Cloudinary. Confidence and clarity will make you stand out!
We think you need these skills to ace VP of Pricing
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of VP of Pricing. Highlight your experience in pricing and packaging leadership within SaaS, and don’t forget to showcase any successful pricing models you've developed that drove measurable impact.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you’re passionate about pricing and how your analytical mindset can help Cloudinary simplify its pricing strategy. Be sure to mention your experience with PLG and enterprise SaaS monetization models.
Showcase Collaboration Skills: Since this role involves working closely with various departments, make sure to highlight your ability to collaborate and influence senior stakeholders. Share examples of how you’ve successfully worked in cross-functional teams to drive pricing initiatives.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and ensure it gets the attention it deserves!
How to prepare for a job interview at Cloudinary
✨Know Your Numbers
As a VP of Pricing, you'll need to demonstrate your analytical skills. Brush up on financial modelling and be ready to discuss how you've used data to inform pricing strategies in the past. Bring examples of how your decisions have positively impacted revenue.
✨Understand the Product Landscape
Familiarise yourself with Cloudinary's products and their pricing models. Be prepared to discuss how you would simplify pricing across multiple offerings. Showing that you understand the complexities and can propose clear solutions will impress the interviewers.
✨Collaborate Like a Pro
This role requires working closely with various teams. Think of examples where you've successfully collaborated with product, sales, or marketing teams. Highlight your ability to influence senior stakeholders and drive initiatives that require cross-departmental support.
✨Stay Ahead of Trends
Keep an eye on market trends and competitive intelligence. Be ready to discuss how you would monitor pricing effectiveness and adapt strategies based on customer feedback and market changes. This shows you're proactive and aligned with the company's goals.
