At a Glance
- Tasks: Create and optimise content quickly using AI tools and SEO strategies.
- Company: Join a fast-paced Growth Marketing team that values innovation.
- Benefits: Flexible contract work with opportunities for rapid learning and growth.
- Other info: Enjoy a dynamic environment focused on experimentation and measurable results.
- Why this job: Make an impact by shipping content that climbs the rankings in real-time.
- Qualifications: Fluent in English, experienced in SEO, and comfortable with AI tools.
About the role
We're the Growth Marketing team. We move fast, run experiments (a lot of them), and measure everything. SEO + GEO is our engine, and we ship weekly. We're looking for someone who lives in content, thinks in keywords, and treats AI as a teammate.
What you'll do
- Ship content, fast. Upload, publish, and update content at a high, steady cadence.
- Keep content winning. Refresh existing pages for SEO and GEO/AEO — AI engines love freshness, and so do we.
- Do the research. Keyword and cluster research, gap-hunting, and 1:1 position analysis to feed the content engine.
- Work AI-native. Use content bots, automations, and tools (Profound, Semrush, Claude) to move faster and smarter every week.
- Own your KRs. Track what you ship, tie it to impact, and log it in the experiments sheet.
What you bring
- Native-level English — flawless writing and editing, no exceptions.
- Speed. You'd rather ship, learn, and iterate than sit on a draft.
- SEO fluency. Keyword research, on-page optimization, and content structure are second nature.
- AI-native mindset. You already build with AI tools and want to push them further.
- Ownership. You care about the numbers, a lot!
Bonus points
- Experience with GEO/AEO (optimizing for AI search).
- Comfort with automation, prompts, and lightweight content tooling.
- A track record of quick wins — content that ranked fast.
How we work
Weekly ships. Real KRs. Experiments over opinions. If you like seeing your work go live and climb the rankings within the same month, you'll fit right in.
SEO/AEO Content Specialist (English Native) — Contract in London employer: Cloudinary
As a Remote Senior Solutions Engineer at our innovative company, you will thrive in a dynamic work culture that values collaboration and creativity. We offer competitive benefits, including flexible working hours and opportunities for professional development, ensuring you can grow your skills while contributing to meaningful projects. Join us in a supportive environment where your expertise will directly impact our success and the satisfaction of our clients.
StudySmarter Expert Advice🤫
We think this is how you could land SEO/AEO Content Specialist (English Native) — Contract in London
✨Showcase Your Expertise with a Public Portfolio
As a freelancer in the digital learning and education space, having a strong public portfolio is crucial. Create a website or a blog where you can share your projects, case studies, and even testimonials from past clients. This not only demonstrates your skills but also lets potential clients see your unique approach to digital learning.
✨Engage in Digital Learning Communities
Join online forums, Facebook groups, or LinkedIn communities dedicated to education technology and freelance educators. Engage with discussions, share insights, and make connections. Remember, many gigs can come from these informal networks as people often post their needs or recommendations there.
✨Attend EdTech Events and Webinars
Keep an eye out for virtual and local events related to education technology. These gatherings are perfect for networking and finding freelance opportunities. Don’t be shy about promoting your services or sharing your work during Q&A sessions—visibility is key!
✨Direct Outreach to Potential Clients
Don't wait for opportunities to come to you! Research schools, universities, and organisations that might benefit from your freelancing services. Send them a personalised pitch highlighting how you can help. You might be surprised by how many are looking for skilled freelancers just like us!
We think you need these skills to ace SEO/AEO Content Specialist (English Native) — Contract in London
Some tips for your application 🫡
Show Off Your Digital Skills:In the digital learning and education space, it’s crucial to highlight your technical proficiencies. Make sure to include relevant tools you’ve used, like LMS platforms, authoring tools, or any e-learning software. We're interested in seeing how you've leveraged these skills in either previous projects or course development.
Portfolio is Key!:As a freelancer, your portfolio is your best friend. Showcase your previous digital learning projects, course designs, or any educational content you’ve created. Include links to anything you’ve developed—this is our way of seeing your creative flair and effectiveness in real-world applications.
Tailor Your Application for Each Project:Freelance roles often require a bespoke approach. When applying for SEO/AEO Content Specialist (English Native) — Contract at Cloudinary, personalise your cover letter to reflect your understanding of their specific needs in digital learning, and how your background aligns with their goals. Make it clear why you are the perfect fit for them!
Rates and Availability Matter:Being freelance means you need to be upfront about your rates and availability. Include that information in your application, so Cloudinary knows what to expect. It gives a professional touch and sets the stage for clear communication from the get-go.
How to prepare for a job interview at Cloudinary
✨Know Your EdTech Tools
Before your chat with Cloudinary, make sure you're familiar with popular digital learning platforms like Moodle or Moodle plugins. Being able to discuss your experience with these tools will really set you apart, especially since they play a crucial role in the education tech space.
✨Show Off Your Portfolio
As a freelancer, your portfolio is your best friend. Bring your A-game by showcasing case studies that highlight your ability to create engaging content or effective learning modules. Tailor what you show to the specific needs of Cloudinary and make sure to point out how your work has improved learning outcomes.
✨Discuss Learning Trends
Be ready to chat about current trends in digital learning, like gamification or adaptive learning. Cloudinary is likely looking for someone who stays up to date with industry shifts and can incorporate fresh ideas into their projects—proving you're not just about delivery but innovation too!
✨Pitching Your Rates Confidently
Since this is a freelance gig, come prepared to discuss your rates confidently. Know your worth and how your skills align with what Cloudinary needs. Be ready to justify your prices based on your experience and the value you bring—they'll appreciate your professionalism!
